article thumbnail

The Blogger’s Guide to Online Marketing

The Effective Marketer

The Blogger’s Guide to Online Marketing is one of ProBlogger ’s newest ebooks, written by the Web Marketing Ninja. ProbBlogger was started by Darren Rowse, who wrote the most popular of the ProBlogger products, 31 Days to Build a Better Blog. Blogging well is a feat all on its own. See Lior’s bio at the end.

article thumbnail

Why the Inverted Pyramid Doesn't Work for Business Blogs

Hubspot

Still … somehow, we assumed this format was the best way for marketers to transmit information online to convert visitors into leads. Here’s why the inverted pyramid doesn''t work for marketers. Why doesn’t the inverted pyramid work for online marketing content? But it’s not -- we have data to prove it.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Guest Blogging: How to Write a Compelling Email Offer

Writing on the Web

Too busy to keep up with posting on your business blog? A very smart tactic for small business professionals is to invite guest bloggers. Guest blogging is wise but only if done appropriately. The email is very effective and can be copied by any small business professional as an outreach offer.

Blogger 100
article thumbnail

Sales & Landing Pages Using Wordpress: Learn How

Writing on the Web

Depending on the theme you’re using, it may be easy or very difficult to create a page template that hides the header, navigation menu and sidebar(s) for the handful of specialty pages you want to create. Landing Pages: Where to Publish Your Advertorial.

article thumbnail

My Business Website: Content for Customers… or SEO?

Writing on the Web

Do not use a template or basic page format and tweak the content. Related posts: SEO Basics for Small Business Professionals: 2 Steps Anyone Can Do. 6 Writing Tips for SEO Friendly Content Marketing. 8 Blog SEO Tips for Top Search Results. Using a Business Blog: Are You Hard to Find on the Web?

SEO 100
article thumbnail

12 of the Best WordPress Guides, Hacks and Plugins of 2010

Webbiquity

The English is broken but the list of free template sources, like Wp Mojo , eBlog Templates and ThemeLab is excellent. 10 Free WordPress Themes for Small Businesses by American Express OPEN Forum. Code to Create Custom Share Buttons for Facebook, Twitter, LinkedIn & Delicious by B2B Online Marketing.

article thumbnail

Content SEO

Online Marketing Institute

Others really only need the benefit of process driven or template level SEO. By template level SEO, I mean modifications to the web site templates that are used with the content management system to dynamically populate keywords in title tags, image alt text, breadcrumb navigation and similar locations.

SEO 40