Writing on the Web

SEPTEMBER 4, 2013

How can you attract more readers to your business blog? Blogs have become a social media platform for everyone. When you know how to blog , you can write about anything relevant to your business’ audience that will enrich customers’ knowledge and show how your business will be beneficial to them.

Business Blogging 100

Business Blogging Tips Business Social Media 100

Writing on the Web

APRIL 27, 2016

This is the fifth element in the CAST system for effective blog content : C ontent (compelling). Here are the top five practices in business blog tracking, using analytic tools, and what to do to improve the performance of your blog so that you and your business blog get found, get known and get clients.

Business Blogging 100

Business Blogging Analytics Lead Ranking Lead Scoring 100

Writing on the Web

FEBRUARY 19, 2014

Does blogging still make sense for your business? Is a business blog worth the time you need to research, write, format and publish quality content? Some busy professionals ask me if it’s worth it to blog or would keeping in touch with people through social media sites work just as well?

Business Blogging 100

Business Blogging Business Custom Publishing Social Media 100

Writing on the Web

NOVEMBER 25, 2015

Are you writing stories with feeling on your business blog? If your blog post doesn’t resonate emotionally, you can’t do a good job of building relationships, inspiring trust, and moving people into taking action. As I mentioned in my last post , great blog content appeals to people who are both thinkers and feelers.

Content 100

Content Blogger Positioning Business Blogging 100

The Point

SEPTEMBER 23, 2015

If you’re not generating leads – as in: a lot of leads – from your company’s blog, you’re missing out on what is perhaps not only your best opportunity to convert organic Web traffic into actionable, measurable sales inquiries, but also the best way to actually show real ROI from your social media investment. Optimize post titles for search.

Business Blogging 100

Business Blogging Lead Scoring Lead Ranking Generation 100

Writing on the Web

FEBRUARY 10, 2011

I think I enjoy blogging for other people more than I do for myself! The more work I’m getting ghost blogging for executive coaches , the more interesting my writing becomes, and the more fun I’m having. I guess the problem is this: blogging for your business is the best darn way to market on the planet.

Business Blogging 100

Business Blogging Business Blogger Digg 100

Writing on the Web

NOVEMBER 3, 2010

Here’s what the survey reveals: 72% struggle with enough time to blog. 54% of people say they struggle to know what to write about. 52% aren’t sure how to apply SEO strategies to increase the reach of their blog. Share this on LinkedIn. Blog Content: Are you personal… or all business?

Business Blogging 100

Business Blogging Blast Campaigns Business Class 100

Webbiquity

DECEMBER 6, 2022

As noted here previously in Best Social Media Platform for B2B Marketing: Can Twitter Stay #2? , “LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing.” Look outside the company for help with interviewing, writing, and technical production. 10% of B2B Marketers Are Idiots.

Social Media 237

Social Media Allocation Social Marketing B2B Marketing 237

Biznology

JANUARY 12, 2015

Although they were not widely used by businesses at their conception, they have been around since the 1980’s and 1990’s. Business blogs just started to go mainstream about 10 years ago. Blogs have been around for so long because they can be a very useful communication tool for businesses. Like this post?

Business Blogging 80

Business Blogging Activities Business Landing Pages 80

Writing on the Web

NOVEMBER 7, 2012

Business blog writing is tough. No matter how long you’ve been writing on your business blog, sooner or later, you’ll find yourself in a blogging rut. There are many reasons that people blog – the most important being to convey their personal message in a clear, concise way.

Tips 100

Tips Blogger Aggregators Business Blogging 100

Webbiquity

JUNE 30, 2010

This is what makes a blog not just informative, but interesting. It brings life to the writing. It’s also a prerequisite for the persistence needed to keep writing, and making it interesting, long enough for the blog to really start getting traction and succeeding. Share this on LinkedIn. Organized thought.

Business Blogging 100

Business Blogging Business Blogger Digg 100

Webbiquity

OCTOBER 22, 2020

You can showcase these qualifications on your website and on your personal LinkedIn profile, which leads to the next tip…. Build a winning LinkedIn Profile. Leaving one-time competitors like Plaxo and Konnect in the dust, and capitalizing on Twitter’s missteps , LinkedIn has emerged as the top site for professional networking.

Business 218

Business Ideal Customer Profiles Work Management Youtube 218

Webbiquity

OCTOBER 18, 2010

Find the answers to those questions and others here in more of the best guides to business blogging of 2010 so far. Smart Professionals with Dumb Blogs by Writing on the Web. 17 Easy Steps to Brilliant Blog Posts by Copyblogger. 4 Business Blogging Best Practices by HubSpot Blog. Tweet This!

Business Blogging 100

Business Blogging Tips Blogger Peer-to-peer 100

Writing on the Web

MAY 30, 2016

At the very least, your blog should have: An About page: Tell your core message, your backstory. Share your contact info and networks – Twitter, Facebook, LinkedIN, etc. My low-fee blogging program: Time-Saving Tips for Smart Blogging (with Joan Stewart). Include a photo (or video). An email subscription form.

Business Blogging 100

Business Blogging Banners Business Design 100

Webbiquity

AUGUST 5, 2010

Learn how to make your blog the center of your social media efforts, build traffic, write great posts and more here in some of the best tips, tactics and guidance for blogging of 2010 so far. 100+ SMB Blogging Ideas to Kick Start 2010 by Small Business Trends. On LinkedIn, you want to be all about business.

Business Blogging 100

Business Blogging Tips PageRank Business 100

Writing on the Web

NOVEMBER 22, 2010

Here’s a little review of steps involved in writing and publishing a blog post: Once you have written the body of the post, it’s time to check for effectiveness: Before you publish, here are a few smart things to check for: And now you are ready for important final steps… What is missing here? Share this on LinkedIn.

Top of Funnel 100

Top of Funnel Content Marketing Digg Content 100

Writing on the Web

JULY 12, 2011

Do you know how to write SEO-friendly content your readers will love? This week’s guest post by Christian Arno of Lingo24 shares 6 writing tips for writing online content that works for both readers and search engines. Writing for the web can be like walking on a tightrope. Share this on LinkedIn.

SEO 100

SEO Tips Content Marketing Digg 100

Writing on the Web

APRIL 11, 2011

Marketing nowadays requires writing and publishing great content in multiple ways. But the hard question comes when you sit down to a blank computer screen and outline what sorts of pieces of information, web pages and blog posts, need to be published for your business. Blog this on Blogger. Share this on LinkedIn.

Rules 100

Rules Content Digg Custom Publishing 100

Writing on the Web

SEPTEMBER 1, 2010

Are you writing with feeling? Does your blog trigger emotional reactions ? Next time you review your writing, try to identify possible feelings in the reader. Blog writers need to step away from their anonymous masks and get real, get emotional. I wonder how many of you think about negative things to write about.

Content Marketing 100

Content Marketing Trigger Marketing Digg Content 100

Writing on the Web

SEPTEMBER 9, 2010

If you’re writing your blog for more than just fun, you’ve probably thought about how you can make some money from it. There’s plenty of ways you can make cash from your writing, and you might not have thought of some of them before. 1) Putting ads on your blog. This is the most obvious way to make money blogging.

Business Blogging 100

Business Blogging RSS Merchandising Advertorials 100

Writing on the Web

SEPTEMBER 22, 2010

Writing quality content that markets your products and services online follows a logical progression, but it also follows an emotional pathway. I been reviewing basic steps for writing quality content for the web that works to get you found, get known and get clients. Share this on LinkedIn. Email this to a friend? Tweet This!

Urgency Marketing 100

Urgency Marketing Digg Content Case Study 100

Writing on the Web

AUGUST 10, 2010

Your blog writing can improve. I’ve been reading several neuroscience and communications books that say the same things in different ways, and I think these persuasion tips can easily apply to better blog writing. So to stimulate a desire for change, you must switch your writing to positive stories.

Trigger Marketing 100

Trigger Marketing Digg Work Management Act-On 100

Writing on the Web

FEBRUARY 21, 2012

There is, of course, the option of creating a Facebook page solely for business purposes, which is a good way to separate your personal and professional networks. These types of Facebook pages, however, are often most successful when running a B2C business, and your clients consist of consumers who use Facebook on a regular basis.

Linkedin 100

Linkedin Facebook Ideal Customer Profiles Privacy 100

Writing on the Web

SEPTEMBER 15, 2010

When it comes to publishing content that will never disappear on the Web, you owe it to yourself and your business to make your Web writing the best it can be. I just bought an “old&# book on Amazon: Line by Line: How to Edit Your Own Writing , by Claire Kehrwald Cook. What’s your favorite writing tip?

Digg 100

Digg Buzz Blogger Amazon 100

Writing on the Web

SEPTEMBER 8, 2010

(Guest Post: I’m on vacation, so I invited Tim Handorf to write a guest post. Tim writes on the topics of online colleges and universities. While your blog may not necessarily be a hub of personal confessions, always throw in some personal detail when writing any article, no matter how technical or abstract the subject matter is.

Blogger 100

Blogger Digg Buzz Business Blogging 100

NuSpark Consulting

OCTOBER 28, 2011

And you don’t have to write long copy. You won’t have to write as much on those—let the video do the talking. . Blog feeds can be linked in social platforms easily to expand reach. There are plenty of reasons why a business should have a blog. And a blog is the perfect place to do just that.

Business Blogging 100

Business Blogging Business Work Management B2B Thought Leadership 100

Industrial Marketing Today

AUGUST 10, 2010

However, none of that can happen until you drive lots of interested traffic to your business blog. Optimizing (SEO) your business blog is critical because it allows your target audience to find you in search engines and attract traffic. Search engines don’t convert, people do. Did you find this “how to” article helpful?

Business Blogging 60

Business Blogging Optimization Web 2.0 Business 60

Writing on the Web

JUNE 8, 2010

alt=" Why Use Twitter, Facebook & LinkedIn for Content Marketing?" />. But still, I am using Twitter , Facebook and LinkedIn and I think you should too. LinkedIn went from 2 to 40 million in May 2009 and 60 million by February 2010. An interesting user statistic for LinkedIn is this: “Senior Executives” (est.

Twitter 100

Twitter Linkedin Facebook Content Marketing 100

Optinmonster

OCTOBER 29, 2023

On average, it takes about 4 hours to write a blog post. The average reader spends 52 seconds reading a blog post. There are approximately 600 million blogs in the world in 2023. The average blog post length is 1,416 words in 2023. Only 14% of bloggers write blog content that’s 2,000+ words in length.

Statistics 94

Statistics Paid Content Stats Blogger 94

Hubspot

JUNE 5, 2012

There is no shortage of different types of content you can create to feed your business blog. It's a business blogging classic. For all of these reasons, it behooves you to become really great at writing them. And what's a more fitting way to learn how to write a stellar how-to post than a how-to post itself?

Business Blogging 28

Business Blogging Business B2B Thought Leadership Stats 28

Industrial Marketing Today

MAY 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How to Make Your Business Blog Be All It Can Be by Achinta Mitra on May 3, 2010 in Industrial Marketing & Web 2.0 , Industrial Marketing Blog Remember the U.S. How about your business blog, is it all it can be for your industrial company?

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

Webbiquity

AUGUST 22, 2017

Create your own online platform such as a blog or customer community , and use it to consistently produce high-quality content that is interesting and useful for your target audience. It’s also a good idea to study your competitors: what topics they write about, what content types they use, and how they promote their content.

Ad Building 273

Ad Building Brand Identity Branding Enterprise Management 273

Writing on the Web

FEBRUARY 4, 2015

And it’s understandable why they did it: how can you have time for social media , when you struggle with creating consistent, relevant blog content ? The same is true for auto-feeds to LinkedIn, Twitter, and all the other social media sites. When writing blog content, you must keep your readers’ needs and expectations in mind.

Personalization 100

Personalization Social Media Tagging Keywords 100

Writing on the Web

OCTOBER 30, 2014

People are good at writing about what they know. If you’re not writing real stories, your content – on your blog, in your newsletter, on your web pages – runs the risk of being boring. For me it’s all about the research and writing. Both professions allowed me to spend time doing what I love: research and write.

Personalization 100

Personalization Storytelling Thought Leadership Newsletter 100

ClickZ

JUNE 15, 2023

On the surface, blogs seem like a fine way to write about creative topics relevant to a company, so ecommerce sites often assume that the idea of a blog is great, but just not for them. Too many ecommerce brands start a blog for no reason by copying competitors. Join the conversation with us on LinkedIn and Twitter.

eCommerce 122

eCommerce Top of Funnel SERP Paid Search Agency 122

Writing on the Web

MARCH 13, 2013

When should you hire a freelance writer for your blog or website? Most small businesses don’t realize how much writing goes into publishing (and updating) a website or blog. Yet the content on your website or blog is the key component of your content marketing strategy. So who writes the web content?

Small Business Marketing 100

Small Business Marketing Content Marketing Business Content 100

Hubspot

MAY 7, 2015

Over the past year, you've probably noticed something a little different about your LinkedIn notifications. LinkedIn announced in February 2014 that they'd be opening up their publishing platform to the public. The audience, the tone, and the overall "lay of the land" are unique to those of LinkedIn. Keep your writing focused.

Linkedin 28

Linkedin Click Rate Pricing Price 28