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17 Google Marketing Tools You Should Be Using

Hubspot

If you have yet to try it, here's how it works: You create ads that target specific keywords related to your business, and your ads appear above or to the right of organic search results on Google when people search for these keywords (see screenshot below). Google AdWords Keyword Planner. DoubleClick Search by Google.

Google 78
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100+ Blog Directories and RSS Sites for Promoting Your Blog

Webbiquity

Keywords (6-8 core keyword phrases for your blog, e.g., “b2b marketing blog, SEO, search engine marketing, social media, SEM, online reputation management, content marketing, social PR&# ). Long description (up to 500 characters). About the author (up to 255 characters about you). Post on Google Buzz.

RSS 100
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What’s So Funny About Social Media and Online Marketing?

Webbiquity

SEO, SEM and Web Design. 20 Funny, Clueless, Weird, And Existential Google Keyword Searches by MediaPost Search Insider. Review of webmarketcentral.blogspot.com by Global Business Blog Reviews. This showed up in my Google Alerts one day; a two-paragraph review of my old blog.

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Content SEO

Online Marketing Institute

Once there’s a clearer picture of what content and media assets there are to work with, they can be mapped by keyword topic. Some content types deserve focused keyword optimization and link building attention. Others really only need the benefit of process driven or template level SEO. out of 5) Loading.

SEO 40
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Best of 2008: Blogging for Business, Part 3

WebMarketCentral

Find the answers to these questions and others here in WebMarketCentral's final list of the best posts on business blogging from the last year. Can you come up with three things to write that won't include one shred of marketing B.S. about your organization? Content Marketing: How do you write to entertain readers?

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What Works Now in B2B Lead Generation, Part 2

WebMarketCentral

Blogs and Microsites Can Help with SEO—Eventually Creating a blog or topic-specific microsite can supplement SEO efforts by providing a venue to share thought-leadership content, in a more casual tone than a corporate site, free from content management or other technological constraints that may apply to a company website.

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Best of 2008: Blogging for Business, Part 2

WebMarketCentral

Everyone who writes a business blog ultimately wants the same thing—more traffic. A more broadly helpful post from this blog is 7 Steps to Better Business Blogging guest contributor Ann Handley of MarketingProfs.

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