Convince & Convert

AUGUST 20, 2013

While this may be perfectly fine for a family event or a toddler that doesn’t know the difference, who wants to put time and effort into a business blog if readers aren’t showing up? Search Engine Optimization (SEO). Install a good SEO plug-in. Do keyword research. Pretty easy, right?

SEO 159

SEO Keywords RSS Adwords 159

Writing on the Web

JUNE 29, 2012

alt=" Using a Business Blog: Are You Hard to Find on the Web?" />. No, I don’t mean by searching for your name or the name of your business – that would be too easy. Try searching for a solution to the kind of problems your business solves, using keyword phrases your typical client might use.

Business Blogging 100

Business Blogging Marketing Budget Business Marketing Budget Creation 100

Webbiquity

MARCH 13, 2019

Nonetheless, as I was identifying their needs; talking about where they are now; and what they’re goals and challenges are, one of the partners was skeptical about search engine optimization (SEO). He actually said to me, “No one searches at Google for a recruiting firm.”

Social Media 204

Social Media Search Marketing Social Marketing Optimization 204

Writing on the Web

OCTOBER 10, 2012

One of the most frequent question small business owners and coaches ask me is “What should I write about on my business blog ?” These five steps will help you master business blog writing with quality content that attracts readers every time. 7 Blog Writing Steps BEFORE You Check for Keywords.

Business Blogging 100

Business Blogging Business Custom Publishing Keywords 100

Writing on the Web

JUNE 19, 2013

The Search Engine Optimization landscape has changed dramatically over the last couple of years. One of the side-effects of these changes has been the fact that many low-cost SEO tactics have lost their effectiveness and power. Aim your energies at quality blogs. Use External Proficiency and Expertise Tactically.

Small Business Marketing 100

Small Business Marketing Budget Programs Business Blogging SEO 100

Webbiquity

FEBRUARY 15, 2017

Content is king, and blogs often make the best castles. Unfortunately, many people struggle to consistently write the type of high-quality content that attracts and holds readers, and stands out in search. These five tips can help you more dependably write outstanding content for your blog. Make It Search-Friendly.

Tips 240

Tips Lead Scoring Lead Ranking Statistics 240

Lead Liaison

DECEMBER 20, 2017

Business blogs can be somewhat of a hot topic, as it relates to marketing investments. a business blog before committing. The Con’s of a Business Blog. You need to actually put thought into your business blog posts so that they offer value. The Pro’s of a Business Blog.

Business Blogging 50

Business Blogging Lead Liaison Business Lead Scoring 50

Writing on the Web

DECEMBER 12, 2012

Should my business website focus on keywords and getting search engine results ? Perhaps a more important question is “How do I make the most of each of my web pages so that my business and I get found, get known, and get clients ?” The content must be relevant, new and, of course, SEO “friendly.”

SEO 100

SEO Marketing Websites Business Content 100

Webbiquity

DECEMBER 28, 2010

To keep up with changes on the SEO landscape and make sure I’m consistently utilizing the most effective techniques on behalf of clients, I read a lot of articles and blog posts about SEO. Most still focus on the same basic areas: • Keyword research. • Blogs are a source of fresh content, which search engines love.

SEO 100

SEO Enterprise Management Digg Press 100

PureB2B

MAY 18, 2016

Opting out of the blogging phenomenon makes a business seem like they don’t want to build a relationship with their customer, and in this day and age, that’s just shortsighted. Why You Should Blog for Your Business. Blogging can help you generate leads. Business Blogging Tips.

Business Blogging 67

Business Blogging B2B Sales Top of Funnel Lead Scoring 67

Writing on the Web

JULY 12, 2011

Do you know how to write SEO-friendly content your readers will love? This week’s guest post by Christian Arno of Lingo24 shares 6 writing tips for writing online content that works for both readers and search engines. Do you litter your blog writing and web pages with keywords so the search engine spiders can find you?

SEO 100

SEO Tips Content Marketing Digg 100

Webbiquity

MAY 6, 2020

Big brands like IBM, Google, Microsoft, Starbucks are seen blogging regularly as a means to interact with their customers. But blogging regularly can significantly increase website traffic (particularly from organic search and social media) for small to midsized companies as well. A great example is Google’s blog “Keyword.”

Enterprise Management 204

Enterprise Management Work Management Marketing Management Multi-Channel 204

ClearVoice

JUNE 13, 2022

For B2C marketing, a blog is a cost-effective and long-term lead generator for your business. With a B2C business blog , you can: Educate your customers. Improve your search engine optimization (SEO) results. But how exactly do you write a great (or even good) B2C blog post?

Buyer Personas 52

Buyer Personas Top of Funnel Work Management Keywords 52

PureB2B

MAY 18, 2016

Opting out of the blogging phenomenon makes a business seem like they don’t want to build a relationship with their customer, and in this day and age, that’s just shortsighted. Why You Should Blog for Your Business. Blogging can help you generate leads. Business Blogging Tips.

Business Blogging 48

Business Blogging B2B Sales Top of Funnel Lead Scoring 48

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Directive Agency

FEBRUARY 4, 2022

Content audits can help you improve your site’s reach with effective SEO for SaaS. A competitive audit aids your company to determine where its competitors are in terms of SEO and what makes them more visible online. When talking about a quality content strategy, you cannot deny that SEO has become a household name.

Work Management 52

Work Management Marketing & Strategy Marketing Management SERP 52

NuSpark Consulting

OCTOBER 28, 2011

The strategy of blogging, especially from a b2b perspective, can be somewhat misunderstood. Thought leadership, SEO, lead generation? So I thought I’d raise the question on the benefits of blogging to the NuSpark Marketing content alliance team, and get their reaction to the following question. What are your goals?

Business Blogging 100

Business Blogging Business Work Management B2B Thought Leadership 100

Biznology

JUNE 26, 2018

Unless you already have a bursting-at-the-seams Rolodex and a stable of superfans who are waiting impatiently for anything and everything you give birth to in the world, you might be cutting the ribbon of your new business, blog, site, app, community, or nonprofit to a fever-pitch crowd of bumpkiss.

Traffic 184

Traffic Word of Mouth Marketing Websites Outreach 184

Hubspot

JUNE 16, 2020

Conduct keyword research. Optimizing your blog for SEO shouldn't be the extent of how you're using SEO for your blog. SEO can help inform better business decisions, including better blog topic development. This happens through keyword research. Optimize your page with On-Page SEO.

Enterprise Management 91

Enterprise Management CMS Development Marketing Automation Services Marketing Management 91

Industrial Marketing Today

MAY 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How to Make Your Business Blog Be All It Can Be by Achinta Mitra on May 3, 2010 in Industrial Marketing & Web 2.0 , Industrial Marketing Blog Remember the U.S. How about your business blog, is it all it can be for your industrial company?

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

Valasys

MAY 24, 2021

The business blog must have attractive content to generate the target leads. By having quality blogs on the website, the visitors will share them on social platforms. In order to have more traffic on your blog and generate more leads you must focus on the following points: 1. Focusing on a Buyer Persona.

Lead Generation 52

Lead Generation Lead Ranking Generation Buyer Personas 52

Marketing Insider Group

FEBRUARY 23, 2021

But it means you can start creating something most businesses aren’t. Let’s say you’re considering signing up for a subscription to a keyword research tool. Add to Your Blog. Another place you can repurpose case study content is on your business blog. It will help you stand out from your competitors.

Case Studies 287

Case Studies Case Study Studies Top of Funnel 287

Writing on the Web

NOVEMBER 14, 2012

I’ve said it before, and I’ll say it again: a business blog is the best way to get found online, the best way to connect with potential clients, and the pathway to turning readers into clients. So, what’s your favorite excuse for not blogging for your business? Related posts: How Readers Find Your Blog: A Diagram.

SEO 100

SEO Internet Marketing Business Blogging Traffic 100

Biznology

APRIL 7, 2016

It’s always a good idea to check your website monthly for internal errors, and get a good overview of top pages, keywords, and “user flow.” Last year Google reported more searches on mobile than desktop in 10 countries, including Japan and the United States. SEO Plugin. Business Blog. Is blogging uncool?

Marketing Websites 80

Marketing Websites Top of Funnel Business Digital Marketing Funnels 80

Writing on the Web

FEBRUARY 10, 2014

Of course, as writers, they all had important things to say on their blogs. Here’s what I look for in an optimized, good blog (one that gets Google search and reader results): A good blog title with a tag line that says what people will find on this blog (benefits to reader). A compelling image with each post.

Wikipedia 100

Wikipedia RSS Blogger Keywords 100

Industrial Marketing Today

JANUARY 10, 2012

It is no secret that link building is critical to SEO success. However, some people often ignore internal links because they are just not aware of their SEO benefits. To most to do-it-yourselfers (DiY), link building for SEO means external or inbound or backlinks. Don’t underestimate the SEO power of internal linking.

SEO 60

SEO Long Tail Marketing Link Building Domain 60

Go Beyond SEO

DECEMBER 20, 2018

When users leave your site so quickly, it raises your bounce rate which hurts your search engine optimization, or SEO. Blog and Blog Well. Blogging is an important way to improve your digital marketing. Prioritize Local Search Engine Optimization. Building Your Client Base.

Planning 79

Planning Social Media Marketing & Strategy SEO 79

Industrial Marketing Today

MAY 31, 2010

I have listed some easy, do-it-yourself (DiY) SEO tactics to optimize your WordPress blogs for search engines. Just building a business blog is not going to help you drive traffic or generate leads. What is On Site SEO? On-site SEO refers to changes that you can make within the code of your blog.

Optimization 60

Optimization SEO Buying Cycle Web 2.0 60

Webbiquity

DECEMBER 5, 2011

Many of the same principles apply to optimizing a blog for search as for optimizing a business website : use keywords in the body copy, post titles, subheadings, permalink URL, image alt tags and meta tags. Furthermore, some of these are virtually worthless for search (e.g. Syndication and blog directories.

Optimization 100

Optimization Marketing Analytics Tools Lead Scoring Lead Ranking 100

Brightedge

NOVEMBER 20, 2020

For small businesses to be easily found by users searching for your products or services, your site needs to rank well in the local listings. In order to maximize visibility and increase your opportunity to ranking well, it’s important to own your local listing, otherwise known as a Google My Business page.

Google 72

Google Business Ideal Customer Profiles CTR 72

ClearVoice

MAY 20, 2022

Whether it’s to attract prospective clients or establish your firm as experts in your niche–there are many reasons why your law firm needs a blog. Reason #1: Improved Ranking in Search Engine Results. In fact, high-quality content is the top-ranking factor in Google search results. What Should Lawyers Blog About?

Peer-to-peer 52

Peer-to-peer High Quality Lead Case Studies Work Management 52

Go Beyond SEO

AUGUST 3, 2017

In our last blog post we discussed the importance of Bing for your law firm marketing strategy based mainly on the cost and amount of searches. It’s safe to say that there are thousands, if not millions of people in your area searching for the services you offer. Law Firm On-Page SEO.

Ideal Customer Profiles 94

Ideal Customer Profiles SEO Social Media Lead Scoring 94

Hubspot

APRIL 5, 2018

Improve your website's SEO using Google Search Console. billion searches for information are made per day? But Google is more than just a search engine. In fact, there are numerous Google business tools in addition to its search engine that can be hugely valuable if you're a marketer.

Google 78

Google Adsense Tools Doubleclick 78

Buffer

MAY 4, 2022

All the material on the site will be within your control, ensuring the tone and style of your blog are consistent with your brand values. Building a blog from scratch takes some work, but this article will help you get set up with the basics, while also providing insight into the various ways other businesses blog.

Small Business Marketing 88

Small Business Marketing Business Blogger Transparency 88

SmartBug Media

JANUARY 23, 2019

This action keeps search engines like Google busy. In fact, Google processes more than 336 million search queries in just one hour. So how do you attract people looking for help relevant to your business? In 13 months, this site page received over 16,500 visits from search engines.

Marketing & Strategy 83

Marketing & Strategy Content Landing Pages Education 83

Writing on the Web

NOVEMBER 2, 2010

I don’t know why it took me so long to learn this SEO stuff, but I DO know that I wouldn’t post one more blog post without using Scribe SEO Tool. At first I thought, an SEO tool? I just love it when it tells me I’ve got a 100% score on a blog post. No More Geek-Speak: SEO for Smart Bloggers.

Blogger 100

Blogger Tips Digg Traffic 100

Go Beyond SEO

DECEMBER 20, 2018

When users leave your site so quickly, it raises your bounce rate which hurts your search engine optimization, or SEO. Blog and Blog Well. Blogging is an important way to improve your digital marketing. Prioritize Local Search Engine Optimization. Building Your Client Base.

Planning 68

Planning Social Media Marketing & Strategy SEO 68