The Point

SEPTEMBER 23, 2015

If you’re not generating leads – as in: a lot of leads – from your company’s blog, you’re missing out on what is perhaps not only your best opportunity to convert organic Web traffic into actionable, measurable sales inquiries, but also the best way to actually show real ROI from your social media investment. Optimize post titles for search.

Business Blogging 100

Business Blogging Lead Scoring Lead Ranking Generation 100

Writing on the Web

NOVEMBER 6, 2013

Writing quality content is key for your business blog. Never stop focusing on better business blogging. But what about reading great blogs yourself? Why do you need to find great blogs to follow? What else is being published that can help solve their problems? It’s not only for inspiration.

Business Blogging 100

Business Blogging Business Blogger Aggregators 100

Sharpspring

NOVEMBER 10, 2022

But starting a blog for your business isn’t a task to be taken on without forethought. And this is why many business blogs never deliver any noticeable results: They rank for random keywords that never bring any sales or leads. No other team members know what is going on with the blog or why.

CMS Development 124

CMS Development Business Blogger Lead Scoring 124

Writing on the Web

JUNE 29, 2012

alt=" Using a Business Blog: Are You Hard to Find on the Web?" />. No, I don’t mean by searching for your name or the name of your business – that would be too easy. Try searching for a solution to the kind of problems your business solves, using keyword phrases your typical client might use.

Business Blogging 100

Business Blogging Marketing Budget Business Marketing Budget Creation 100

Lead Liaison

DECEMBER 20, 2017

Business blogs can be somewhat of a hot topic, as it relates to marketing investments. a business blog before committing. The Con’s of a Business Blog. You need to actually put thought into your business blog posts so that they offer value. The Pro’s of a Business Blog.

Business Blogging 50

Business Blogging Lead Liaison Business Lead Scoring 50

ClickZ

JUNE 15, 2023

On the surface, blogs seem like a fine way to write about creative topics relevant to a company, so ecommerce sites often assume that the idea of a blog is great, but just not for them. Too many ecommerce brands start a blog for no reason by copying competitors. Ecommerce blogs often exist as islands.

eCommerce 122

eCommerce Top of Funnel SERP Paid Search Agency 122

PureB2B

MAY 18, 2016

Why You Should Blog for Your Business. Blogging can help you generate leads. The content that you publish on your site can bring in new visitors (and potential customers) as they search for information relevant to the products and services that your company has to offer. Business Blogging Tips.

Business Blogging 67

Business Blogging B2B Sales Top of Funnel Lead Scoring 67

Webbiquity

OCTOBER 18, 2010

Find the answers to those questions and others here in more of the best guides to business blogging of 2010 so far. keyword density tool and Sitening.com SEO Analyzer ). Blog Optimization, Post Title SEO & Deadeye Targeting by aimClear. Blog Optimization, Post Title SEO & Deadeye Targeting by aimClear.

Business Blogging 100

Business Blogging Tips Blogger Peer-to-peer 100

Go Beyond SEO

APRIL 14, 2022

You’ve written a blog or published an article and the information you’ve included would actually help them , but alas, they don’t think it’s worth their time. There’s one way you can increase the chances that people would actually read your content: your blog titles and article headlines should be both obvious and promise a pay off.

SEO 145

SEO Tips Act-On Small Business Marketing 145

PureB2B

MAY 18, 2016

Why You Should Blog for Your Business. Blogging can help you generate leads. The content that you publish on your site can bring in new visitors (and potential customers) as they search for information relevant to the products and services that your company has to offer. Business Blogging Tips.

Business Blogging 48

Business Blogging B2B Sales Top of Funnel Lead Scoring 48

Writing on the Web

JUNE 19, 2013

While PR is not the sole indicator of a blog’s quality, PR 2+ blogs that show regular updates and host quality posts, can be good prospects. c) Run a Google search for potential high authority blogs by using the niche areas you want to blog about with the keyword “guest blogs”. Image Source.

Small Business Marketing 100

Small Business Marketing Budget Programs Business Blogging SEO 100

Webbiquity

AUGUST 5, 2010

Learn how to make your blog the center of your social media efforts, build traffic, write great posts and more here in some of the best tips, tactics and guidance for blogging of 2010 so far. 100+ SMB Blogging Ideas to Kick Start 2010 by Small Business Trends. Running low on inspiration? Share this on Bebo.

Business Blogging 100

Business Blogging Tips PageRank Business 100

ClearVoice

JUNE 13, 2022

For B2C marketing, a blog is a cost-effective and long-term lead generator for your business. With a B2C business blog , you can: Educate your customers. But how exactly do you write a great (or even good) B2C blog post? Anyone can type some words in a content management system and hit publish.

Buyer Personas 52

Buyer Personas Top of Funnel Work Management Keywords 52

Writing on the Web

OCTOBER 21, 2015

How to Make Money Indirectly from a Business Blog. A quick review: When I speak of earning money directly from a blog , I am referring to methods such as advertising on your blog, sponsorship on your blog, sale of products or services on your blog, or selling your blog. It reverses the client chase.

Blogger 100

Blogger Business Blogging Webinar Metrics Consulting 100

NuSpark Consulting

OCTOBER 28, 2011

If you use keywords in your titles and first paragraphs, as well as in tags, you’ll get better results. And you don’t have to write long copy. You won’t have to write as much on those—let the video do the talking. . Blog feeds can be linked in social platforms easily to expand reach. Blogs Build Credibility.

Business Blogging 100

Business Blogging Business Work Management B2B Thought Leadership 100

Marketing Insider Group

FEBRUARY 23, 2021

But it means you can start creating something most businesses aren’t. Let’s say you’re considering signing up for a subscription to a keyword research tool. Here are some options for your homepage: Publish customer testimonials that link to more extensive case studies. Add to Your Blog. Source: HubSpot. Source: Wyzowl.

Case Studies 287

Case Studies Case Study Studies Top of Funnel 287

Writing on the Web

OCTOBER 3, 2013

Can you write a blog post and publish in under an hour? There’s usually too much for small business professionals to handle. Here’s how I research, write , add an image, compose a compelling title, and optimize for SEO and publish a blog post in under an hour. How about 20 minutes?

Tips 100

Tips Stats Custom Publishing Business Blogging 100

Navigate the Channel

JULY 23, 2021

Make a decision and stick with that end goal in mind as you brainstorm blog topics and write your posts. Keep a Running List of Blog Topics. That’s why it is important to keep a running list of blog ideas with you at all times. Do Keyword Research. Share Blog Posts on Social Media. That’s okay!

Paid Search Agency 65

Paid Search Agency Companies Work Management Marketing Management 65

Valasys

MAY 7, 2020

Using Guest blogging for high-quality link-building makes it a powerful tool for improving brand awareness, boosting your SEO endeavors, discovering new and useful contacts, and for streamlining the sales cycles. According to the Business Blogging Secrets Revealed report by Curata , 56% of externally sourced blog posts are from guest authors.

High Quality Lead 72

High Quality Lead Link Building Ad Building Lead Scoring 72

BenchmarkONE

NOVEMBER 25, 2019

But when embarking on a beneficial blog strategy, it’s essential to know what NOT to do. Here are a few of the most common (and potentially costly) blogging mistakes you should avoid. . Writing Only About Personal Interests. We all know it’s easier to write about something we are interested in or passionate about.

Top of Funnel 97

Top of Funnel Custom Publishing Distribution Lead Scoring 97

Hubspot

MAY 28, 2014

That''s because we never want to assume everyone understands inbound marketing just because we live and breathe it every day, and this class is meant to equip everyone with the ability to explain a core tenet of inbound -- business blogging -- to anyone that asks. Okay, so who reads blogs? an About page. A Jobs page.

Business Blogging 28

Business Blogging Business Inbound Marketing Class 28

Buffer

MAY 4, 2022

After all, you’re a small business owner, and probably not a trained writer. But you don’t have to be the perfect wordsmith to write compelling and engaging posts. All the material on the site will be within your control, ensuring the tone and style of your blog are consistent with your brand values.

Small Business Marketing 88

Small Business Marketing Business Blogger Transparency 88

Writing on the Web

JANUARY 27, 2014

and Blogs Alike?" src="[link] width="300" height="240" title="Write an Ebook: How Are Books and Blogs Alike?" /> How do business bloggers write an ebook ? To me, writing a blog post is a micro version of ebook writing. I usually write a list of solutions that help with this problem.

Broadcasting 100

Broadcasting Blogger Internet Marketing Business Blogging 100

Writing on the Web

FEBRUARY 10, 2014

After I got home from our Publishing at Sea cruise, I checked out the good blogs of our amazing group of authors , including those of our experts, like Judith Briles ! Of course, as writers, they all had important things to say on their blogs. Well, I’ve got one, but … I never know what to write.”.

Wikipedia 100

Wikipedia RSS Blogger Keywords 100

Writing on the Web

JUNE 4, 2015

Then you need to write and publish an expert ebook. Just as business blogs caught fire in 2004-2005, expert ebooks are what smart professionals use as a key marketing tool to get found, get known and get clients. Traditional publishing barriers have fallen. So let’s get busy. Are you an expert?

Barriers 100

Barriers Amazon Lead Scoring Lead Ranking 100

Hubspot

NOVEMBER 17, 2020

Company blogs are well-established inbound marketing channels, while business podcasts are the up-and-comers garnering a lot of excitement in the industry. A few stats in the blog corner: 59% of marketers find business blogging valuable. The Benefits of Blogging. Blogs don’t require as much tech knowledge.

CMS Development 101

CMS Development Business Best Practices Lead Scoring 101

Hubspot

JUNE 16, 2020

When I sit down to write a blog post, I stick to a routine that has some flexibility. The way I write changes from time to time, but two things never change: who I'm writing for, and how to deliver the best experience. When you sit down to write, what are some of the questions you ask yourself?

Enterprise Management 91

Enterprise Management CMS Development Marketing Automation Services Marketing Management 91

Valasys

MAY 24, 2021

The business blog must have attractive content to generate the target leads. By having quality blogs on the website, the visitors will share them on social platforms. In order to have more traffic on your blog and generate more leads you must focus on the following points: 1. Focusing on a Buyer Persona.

Lead Generation 52

Lead Generation Lead Ranking Generation Buyer Personas 52

Convince & Convert

AUGUST 20, 2013

While this may be perfectly fine for a family event or a toddler that doesn’t know the difference, who wants to put time and effort into a business blog if readers aren’t showing up? Its real power lies in understanding how to use it correctly and choosing the right keywords. Do keyword research.

SEO 159

SEO Keywords RSS Adwords 159

Writing on the Web

JANUARY 23, 2013

6 Steps to Writing Awesome Fresh Content" src="[link] width="256" height="170" title="Content Marketing with Blogs: 6 Steps to Writing Awesome Fresh Content" />What private Hell do you go through to write fresh blog content ? Seek inspiration, find it, and start writing directly into WordPress blog platform.

Content Marketing 100

Content Marketing Content Guidelines Keywords 100

Writing on the Web

JANUARY 3, 2014

Then you need to write and publish an expert ebook. Just as business blogs caught fire in 2004-2005, expert ebooks are what smart professionals use as a key marketing tool to get found, get known and get clients. Traditional publishing barriers have fallen. So let’s get busy. Trust me on this one.

Amazon 100

Amazon Barriers Sample Marketing Report 100

Writing on the Web

MAY 22, 2014

Content marketing through blogging is like playing tennis. Is your blog like my tennis, a hit or a miss? Are you writing posts that are clear winners for your readers? I know people who blog like that. They write 600-900 words every few weeks, then wonder why they aren’t getting search traffic. Persistence pays.

Content Marketing 100

Content Marketing Thought Leadership Work Management Content 100

Hubspot

NOVEMBER 23, 2011

The excitement to get it on your site is so overwhelming, you scurry over to the 'publish' button and hover over it, about ready to push. No matter how remarkable the content of that blog article is, there are still countless things that could be wrong with your post. 11 Things to Do Before Publishing a Blog Post.

Business Blogging 28

Business Blogging PageRank Business Tagging 28

Writing on the Web

OCTOBER 14, 2015

How to Make Money Directly from a Business Blog. Targeted Contextual Advertising – Depending on the number of your page views, click through rates, and keywords in your posts (from $.10 Advertisers and publishers use a wide range of payment calculation methods. There are two primary methods: Directly. Indirectly.

Cost Per Click 100

Cost Per Click Merchandising Cost per Acquisition Adsense 100

Hubspot

DECEMBER 20, 2012

At this point, we know that consistent, frequent blogging is critical to your business’ online success. In fact, according to the 2012 State of Inbound Marketing , 70% of companies that publish articles 2-3 times per week have acquired a customer through their blog. Authors and Due Dates. Titles and Content Details.

Template 28

Template Business Blogging Planning Buyer Personas 28

Hubspot

JANUARY 20, 2021

Here are additional steps you should take to narrow down your niche: Confirm the demand for your content – Use tools like Google Trends and Google Keyword Planne r to double-check the interest in the type of content you will be producing. Just as you would for a blog or social media account, you want to break down your content ideas.

Budget Programs 101

Budget Programs Youtube High Quality Lead User-Generated Content 101

Hubspot

MAY 12, 2010

Great business blogs have to walk a fine line: they have to create value for current and prospective customers while at the same time supporting a strategy that provides business growth. Business blogs are often measured by very different metrics than blogs that function as media outlets.

Business Blogging 28

Business Blogging Practices Best Practices Business 28