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Industrial Blogs for Lead Generation Using Inbound Marketing

Industrial Marketing Today

If you are an industrial or a manufacturing marketer, you know all about the constant pressure of generating high-quality sales leads. There are three key ideas in the headline of my post – 1) Industrial blogs, 2) Lead generation and 3) Inbound marketing. Various studies and my own experiences with industrial clients show that filling the top of the lead-gen funnel is still the number one goal. Does your company use a blog?

How to Choose a Solid Topic for Your Next Blog Post

Hubspot

It''s easy to dismiss as procrastination or writer''s block , but being critical of what you write about is actually really smart -- because aimless blogging is almost as bad (sometimes as bad) as not blogging at all. Before you start writing anything for your blog, you need to figure out what a great blog topic looks like for your business, and whether what you have on your hands is something you should. However, a topic is not enough to start blogging.

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12 New Year's Marketing Resolutions You Can Actually Keep

Hubspot

As more and more companies catch on to the most effective strategies for getting found online and generating more leads and customers, the future of inbound marketing is looking more competitive and fast-paced than ever. How will your business keep up? Whether you already have a strong marketing campaign in place or you're just starting out, there are always ways to improve your strategy to drive better business. Nearly 40% of US companies use blogs for marketing purposes.

The ABCs of Content Marketing: A Glossary of Terms

Hubspot

Think about how cool it''ll be to tell your boss that your blog post actually generated not just a site visit, not just a lead. Blogging. Blogging is a core component of content marketing, driving site traffic, quality leads, and establishing your position as a thought leader in your industry. We''ve written tons of content around building your buyer persona, but this blog post in particular is very detailed on the subject. Keywords.

Rick Short Explains How to Turn Staff Into Prolific Bloggers

delicious b2bmarketing

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Subscribe to our RSS Feed Subscribe via Email Your email: Learn Inbound Marketing Inbound Marketing Software Learn how HubSpot can help turn your business into an inbound marketing machine. What made you want to start your first blog?

103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. How can marketers help their organizations move from “social media marketing” to “social business”? Between large and small businesses? 97% of all consumers search for local businesses online. (An 20- to 30-year-olds (Gen Y), act like no other previous generations.