Remove Business Blogging Remove Inbound Marketing Remove Social Media Remove Storytelling
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5 Steps to Creating a Long-Term Content Strategy in 2019

SmartBug Media

This process is known as content marketing, which is really just the art of business storytelling. To get started, below is a list of steps you should consider adopting to create a long-term content marketing strategy. Check out HubSpot Academy’s free Business Blogging Strategy course.

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How Relevant Marketing Content Helps B2B Branding

Industrial Marketing Today

Quelch , the Lincoln Filene Professor of Business Administration at Harvard Business School, the common characteristic shared by the top B2B Global Brands is that their “CEO is a willing brand cheerleader, loves the brand heritage, and is a great storyteller.”

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9 Ways to Instantly Improve Your Content

Hubspot

Content is the linchpin of inbound marketing. It fuels your business blog, website, email marketing, search engine optimization, and well pretty much everything else. As a business creating content, it is important that you show you believe in the information you are distributing.

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The 60 Best Free Online Courses For Whatever You Want to Learn

Hubspot

From attracting leads to engaging prospects and delighting customers, this course covers the fundamentals of what inbound marketing is all about. Marketing Fundamentals: Who Is Your Customer? Discover how to acquire the right customers and grow your business. Content Marketing Courses.

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Driving Traffic to Your Homepage All the Time May Be a Big Mistake

Industrial Marketing Today

It was developed to help media and entertainment companies create and maintain content-rich, community-driven web experiences. It is a great way to combine storytelling with product demonstration tailored to a specific target audience. It is definitely worth a visit.

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The Best B2B Lead Gen Campaigns for Every Channel

Hubspot

This article will help you gain insights into each major channel for B2B lead generation, including social media, PPC, blogging, and email. Social Media Marketing Strategies. Social media is now a critical component of B2B marketing. What is the conversion rate of social media?

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139 Content Marketing Blogs to Watch in 2017 (Broken Down By Category)

SnapApp

Since this is one of the most comprehensive lists of marketing blogs you'll find anywhere online, so we've broken the list into topical categories for easy navigation: Content Marketing. Email Marketing. Account Based Marketing. Social Media. Video Marketing. Marketing Technology.