Remove Business Blogging Remove Inbound Marketing Remove Magazine Remove Social Media
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Top 5 Inbound Marketing Articles to Start the Week: Social Media & Sales

Hubspot

In an inbound marketing world, the careful alignment of sales and marketing can be tremendously beneficial to business success. In this week's top inbound marketing article, Todd Defren discusses the problematic disconnect between many businesses' sales and marketing teams in terms of social media engagement.

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What the Future Holds for Business Blogging

Hubspot

Lately, the whole marketing community is abuzz about content. Content is a necessity for any successful inbound marketing strategy, and with more and more marketers creating it, it''s becoming increasingly difficult to stand out from the barrage of content out there -- a lot of which is, well. And rightfully so.

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The Ultimate Guide to Designing the Perfect Business Blog

Hubspot

Yes, as an inbound marketer, your blog content has to be amazing. As a business becoming a blogging machine, it is easy to focus 100% on content and ignore valuable design elements of your blog that can act as powerful boosters of traffic and leads of your business.

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Report: Blogs Are An Important Part Of The Marketing Mix

Marketing Insider Group

While that is not quite at the level of “friends and family&# (79%) or even &# news websites&# (61%), it is not far off from traditional &# magazines&# at 56% and “print&# and “tv/radio news&# both at 46%. They spend on average more than 10 hours a week blogging.

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The Role of B2B Marketing is Shifting from Lead Generation to.

Industrial Marketing Today

However, the role of B2B marketers is changing and evolving more into revenue generation. The recently released B2B Marketing Skills Survey jointly done by Genius and BtoB Magazine reveals some new trends and contradicts certain popular beliefs.

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7 Strategies for Using Content to Market Industrial Products

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website 7 Strategies for Using Content to Market Industrial Products by Achinta Mitra on May 14, 2010 in Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Blog I am a big fan of Content Marketing or as some people like to refer to it as Inbound Marketing.

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Is the Marketing Campaign Dead?

Hubspot

Paul Dunay has written, " there is no campaign in social media ," while Joe Pulizzi said in a video interview that "content marketing is not a campaign, it is a promise to our customers." Blogs and social media behave like compound interest, so if you treat them like 'campaigns,' you lose all the benefits.