Biznology

MARCH 20, 2014

Image credit: HubSpot. Writing a blog post doesn’t have to be an overwhelming or time-consuming task. If you’re just starting a business blog, you may feel creating even one post per week will take up too much of your precious time. Here are 8 simple steps for managing your writing time wisely.

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Optinmonster

OCTOBER 29, 2023

On average, it takes about 4 hours to write a blog post. The average reader spends 52 seconds reading a blog post. There are approximately 600 million blogs in the world in 2023. The average blog post length is 1,416 words in 2023. Only 14% of bloggers write blog content that’s 2,000+ words in length.

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Industrial Marketing Today

JANUARY 3, 2011

Industrial marketers who don’t use a business blog are missing a key component of feeding the top of their sales funnels. You can find lots of online articles about the advantages of using a business blog for building thought leadership, communities and humanizing your company. Source: HubSpot ).

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NuSpark Consulting

OCTOBER 28, 2011

And you don’t have to write long copy. You won’t have to write as much on those—let the video do the talking. . Blog feeds can be linked in social platforms easily to expand reach. There are plenty of reasons why a business should have a blog. Short (around 300-400 words) is good. From Maureen Monfore.

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Hubspot

JUNE 5, 2012

There is no shortage of different types of content you can create to feed your business blog. It's a business blogging classic. For all of these reasons, it behooves you to become really great at writing them. And what's a more fitting way to learn how to write a stellar how-to post than a how-to post itself?

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Hubspot

MAY 28, 2014

That''s because we never want to assume everyone understands inbound marketing just because we live and breathe it every day, and this class is meant to equip everyone with the ability to explain a core tenet of inbound -- business blogging -- to anyone that asks. A blog gives you endless opportunities to get found online.

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Writing on the Web

APRIL 8, 2014

Here’s a tip for how to make yourself write a blog post when you’re totally uninspired. ” Theoretically at least, it should be far easier for small business professionals to find inspiring and quality content through web searches. ” As I started to write this post, a loud “BOOM!”

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Hubspot

SEPTEMBER 8, 2013

So this week, I put the HubSpot content roundup together with content that I know could help me -- or any other marketer -- do our jobs better. How to Write an Introduction. You have a great blog post, ebook, or webinar idea and know exactly what you want to talk about in the body of your content. Let''s get a''learnin.

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Hubspot

JUNE 16, 2020

When I sit down to write a blog post, I stick to a routine that has some flexibility. The way I write changes from time to time, but two things never change: who I'm writing for, and how to deliver the best experience. When you sit down to write, what are some of the questions you ask yourself?

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Hubspot

NOVEMBER 17, 2020

Company blogs are well-established inbound marketing channels, while business podcasts are the up-and-comers garnering a lot of excitement in the industry. A few stats in the blog corner: 59% of marketers find business blogging valuable. Maybe they’ve even been writing shorter posts for LinkedIn already.

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Hubspot

FEBRUARY 23, 2021

With that said, the blogging landscape has changed over the years. Lisa Toner , director of content at HubSpot, says it's not enough to just have a blog nowadays. That's not true for podcasts," says Matthew Brown , senior podcast producer at HubSpot. "A With all that said, blogs don't come without their disadvantages.

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Hubspot

JUNE 20, 2013

To make sure I’m at the top of my writing game, I read. One of the blogs I really admire is the KISSmetrics blog -- it consistently features very well written and researched posts that make me think. I came across a post that made me think -- and then spurred me to write this post. Like, a lot a lot. One caught my eye.

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Hubspot

DECEMBER 13, 2011

If you can adapt these editorial guidelines to your business blog , you'll see less editing and proofreading time, better quality content from internal writers and external contributors, and as a result, a better reputation, a growing readership, and more leads coming from your totally rockin' business blog.

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Hubspot

MAY 23, 2013

And because business blogging is one of the most effective ways for marketers to consistently deliver content to their audiences -- and because it''s right in my wheelhouse as HubSpot''s blog manager -- I thought I''d share with you what I think the future of business blogging holds. from Velocity Partners.

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Hubspot

MARCH 10, 2020

For instance, when you write product roundups, are you including all of the necessary information? Are you writing technology demos for an audience that most likely grew up with technology? Understanding millennial behavior is the key to learning how to cater to millennials blog readers. Source: HubSpot ).

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Convince & Convert

JUNE 4, 2014

How to Engage Employees & Turn Them Into Blog Contributors In this Blog Rescue, we want to look at a challenge that’s behind many, many business blogs: the challenge of limited resources and the need to get employees beyond the marketing team to contribute. Another great example is HubSpot.

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Hubspot

OCTOBER 12, 2011

Let's say that a couple of months ago, you decided to really start drinking the inbound marketing Kool-Aid, and you took the plunge: you started a business blog. So if you're suffering from a failing business blog, take a good, hard work at what you've been doing, and consider these 12 reasons why your blog is likely failing.

Business Blogging 28

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Hubspot

FEBRUARY 18, 2014

Last week during the HubSpot content team''s monthly meeting, we got into an interesting discussion about passion in writing. The fact of the matter is, it''s different when you write for a company. Sometimes you just can''t write about the stories you''re passionate about. Guys, writing for a company is hard.

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Marketing Insider Group

FEBRUARY 23, 2021

It will help confirm that your business is the right choice for them. But it means you can start creating something most businesses aren’t. Source: HubSpot. Add to Your Blog. Another place you can repurpose case study content is on your business blog. To me, this statistic is surprisingly low.

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Hubspot

MAY 12, 2010

Great business blogs have to walk a fine line: they have to create value for current and prospective customers while at the same time supporting a strategy that provides business growth. Business blogs are often measured by very different metrics than blogs that function as media outlets.

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Hubspot

JANUARY 2, 2015

Through customer surveys and internal research, we realized that different readers came to our blog for different topics and our old blog did a poor job of showcasing all of them. A more credible team profile of writers who are proud to have their faces and content up on our blog! Want to learn about SEO? The end result?

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Hubspot

DECEMBER 29, 2011

All of that has been pretty easy to integrate into your day to day marketing responsibilities, but there's one thing you really want to make more time for: blogging. Writing blog content on a regular basis requires time that you just don't have. This blog post (how meta is that?) Is blogging really effective?

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Hubspot

OCTOBER 12, 2010

While content works, bloggers need to employ other tactics to help market their business blog to aid the achievement of their business objectives. Leverage Employees and Customers - The people who already know and work for/with your company are a great source of reach for your business blog content.

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Hubspot

JUNE 1, 2010

Are you sick of business blogging ? Do you feel like you brain is empty and out of ideas for blog posts? The reality is that the web is full of too many great ideas and different types of content, that you should never run out of things to blog about, regardless of your industry. Connect with HubSpot :

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Hubspot

NOVEMBER 23, 2011

You're (probably) not business blogging just for fun. Make sure your blog includes a call-to-action so readers don't get to the end of your post and leave your website. We're visual creatures, so a blog post without images is.well, boring. Great titles are really, really hard to write. Connect with HubSpot :

Business Blogging 28

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Hubspot

AUGUST 2, 2010

Fact: it is obscenely easy to set up a business blog today and begin driving new, qualified traffic to your site soon. Regular readers of HubSpot's blog are probably already experiencing the benefits of regular blogging, including harvesting the long tail of search traffic to drive incremental, high-quality leads to their site.

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Hubspot

MARCH 11, 2015

Business blogging is not an option for your business. As you already know, keeping a blog on your company’s homepage filled with industry news, insights, and informative content is beneficial to your business for many reasons. These 7 statistics will give you reason enough to get blogging.

Business Blogging 28

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ClearVoice

MAY 26, 2022

Content creation for your business provides you with a way to give your leads and customers valuable information. According to a HubSpot study of 1,531 small- and medium-sized businesses, companies that blog have: 55% more website visitors. Your business blog can: Position you as a thought leader in your industry.

Business Blogging 52

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Hubspot

DECEMBER 10, 2010

Twitter also allows you to pick from three different Twitter sharing buttons that count your ReTweets straight from each blog post, thus encouraging people to keep sharing. Our policy at HubSpot is to let everyone comment on our blog articles and create an open space for authentic conversations. View the Science of Blogging!

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Hubspot

APRIL 13, 2011

However, having a successful business blog not only supports lead generation; it also provides thoughtful engaging content needed to be successful on social media. While blogging is important, it can also be challenging. 7 Ways to Take Your Business Blog to the Next Level. Connect with HubSpot :

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Hubspot

MARCH 4, 2019

HubSpot offers many content marketing tools, and many of them are free to try. In addition to free content marketing tools, if you really want to build a growth machine, HubSpot has a world-class CMS and the most powerful marketing automation platform in the industry and allows you to centralized everything to a free CRM. Google Docs.

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Hubspot

SEPTEMBER 30, 2010

For some inspiration, follow along with me here as we write an optimized blog outline together. The great thing about these questions is that they play to what you already know best – The questions your peers have about your business. Write down these questions. Free Webinar: Blogging for Business.

Business Blogging 28

Business Blogging Peer-to-peer Business Long Tail Marketing 28

Hubspot

AUGUST 27, 2010

It sounds simple when you think about it; all I need to do is write a little each week about a topic I’m already an expert about and BAM, watch the benefits roll in. What do I write about? Who is going to write these posts, they aren’t going to write themselves! Blogging Best Practices.

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Hubspot

JULY 23, 2010

Target Audience – Who are you writing for? Focus on the "who" of your blog. You need to think about the type of person, on average, who you want to attract to your blog. Bloggers – Who is writing? Will you be the one writing articles? Blog Checklist. She also blogs at www.rchurt.com.

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Hubspot

OCTOBER 17, 2011

One of the biggest, most widespread problems I see for business blogs is that they are caught up in their own world of technical vocabulary. Try to write in layman’s terms so more or your prospective customers can understand your blog actually want to read it. Connect with HubSpot : Step 3: Vary the Format.

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Hubspot

JUNE 20, 2014

Dear HubSpot is a weekly column that we do to answer people''s most burning questions about inbound. Dear HubSpot, I''ve got an excellent business idea for a career consulting service. Step 2: Set up a blog and start writing blog posts. You can learn more about the benefits of business blogging here.).

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Hubspot

AUGUST 10, 2013

If you don''t know what business blogging is get an introduction here. Ready to start writing? If you''re getting writer''s block, this Mad Lib-style blogging template should help. (Or, If you still feel uneasy, give yourself a gutcheck against these 15 common business blogging mistakes. Cool, let''s go!

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