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28 (of the) Best Business Blogging Guides and Tips of 2013

Webbiquity

So it’s not surprising that 76% of b2b companies and 72% of b2c enterprises now have corporate blogs. Still—not every company that blogs realizes the medium’s full potential. How can you attract more sales prospects to your blog? Optimize your blog for search?

5 Ways Blog Analytics Improve Your Business Blog

Writing on the Web

How do you use your blog analytics ? There are many easy-to-use blogging analytics tools out there, but the really successful bloggers know their results and tailor their blogs accordingly. This could be from a keyword search , a link from an external site or a link in an email.

24 (of the) Best Business Blogging Guides, Tips and Tools of 2011

Webbiquity

Despite any recent recent rants you may have seen about how blogging is dead or blogs are passé , the fact of the matter is that business blogging is now more important than ever. How can a company launch (or relaunch) a new blog properly? Blog SEO.

5 Best Business Blog Goals for 2015- And 5 Steps to Get You There

Writing on the Web

What goals have you identified for your blog and website for 2015? Have you created a map to help you reach your goals? I’ve found that many professionals are vague when it comes to setting their business blog goals.

Blogging Strategies for End-of-Year Business Blogs

Writing on the Web

How are you doing on your business blogging strategies for 2015 ? 4 th Quarter Blogging Strategies. This is one of the most overlooked functions of professional websites and blogs, yet it is one of the most financially rewarding.

Business Blog: 4 Reasons to NOT Write Your Own

Writing on the Web

And not because this article will tell you anything you don’t already know – rather, it will remind you of business principles that you already apply in your everyday professional work but which you forgot once you started marketing online. Currently, you write three blog posts a week.

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. B2B Lead Blog ). B2B Lead Blog ). Conductor Blog ).

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12 Revealing Charts to Help You Benchmark Your Business Blogging Performance [NEW DATA]

Hubspot

Most inbound marketers understand that business blogging is a critical part of a comprehensive inbound marketing strategy. Furthermore, how does that vary between B2B and B2C companies, and smaller and larger businesses? The Effect of Blogging Frequency on Website Traffic.

Business Blog: 4 Reasons to NOT Write Your Own

Writing on the Web

And not because this article will tell you anything you don’t already know – rather, it will remind you of business principles that you already apply in your everyday professional work but which you forgot once you started marketing online. Currently, you write three blog posts a week.

11 Clever Ways to Nurture Leads With Your Business Blog

Hubspot

When it comes to the role of business blogging in inbound marketing, there''s no question that it fits quite nicely into the ''Attract'' stage of the methodology. But there''s another part of the inbound marketing methodology where blogging also fits -- and doesn''t get enough credit.

Is Blogging Right for my Business? The Benefits of a Business Blog

NuSpark

The strategy of blogging, especially from a b2b perspective, can be somewhat misunderstood. So I thought I’d raise the question on the benefits of blogging to the NuSpark Marketing content alliance team, and get their reaction to the following question. “I’m I’m not convinced a blog is right for my business, plus I’m concerned over time and resources. Give me some reasons how a blog on my site can contribute to lead generation and business growth”.

Top 4 SEO Tips for Small Business Blogs on a Shoestring Budget

Writing on the Web

The Search Engine Optimization landscape has changed dramatically over the last couple of years. One of the side-effects of these changes has been the fact that many low-cost SEO tactics have lost their effectiveness and power. Aim your energies at quality blogs.

Guest Blogging is NOT Dead (And Matt Cutts Didn’t Say It Is)

Webbiquity

The digital marketing blogs and media have lit up in the last couple of days with reports that “guest blogging is dead,” based on this post from Matt Cutts, the head of Google’s Webspam team. In short, guest blogging is not dead.

27 More Remarkable SEO Guides, Tips and Tactics

Webbiquity

How should SEO professionals strategically align frameworks for maximizing online visibility and business results? SEO Strategies for People that Hate SEO by Search Engine Guide. SEO Makeover for 2014: A Practical Guide for Businesses by Portent. ** 5 STARS.

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Why Every Business Blog Needs Evergreen Content

Hubspot

When it comes to the different types of content you can publish on a business blog , there is a world of possibilities. But among all those variations of blog content is a very important one that often gets overlooked. What Is Evergreen Blog Content?

How Small Businesses Can Use Real-Time Case Studies to Acquire New Clients

Webbiquity

Blogmore is a gifted writer, but his blogs never make it past the spam email folder of his clients. He sends a small, yet powerful, email message along with his blogs to the clients. As a result, his business flourishes. His blog’s search engine ranking improves by 15%.

13 Great Guides to Growing Your Blog Audience

Webbiquity

You’ve put extensive effort into your business blog design, content strategy, research, and execution. The short answer is to write great content and then promote it effectively. Why isn’t your blog attracting a higher level of traffic?

11 Thought-Provoking Guides to Content Marketing for 2014

Webbiquity

About the same number of Google search visits as a typical week (not surprising; one wouldn’t expect a short-term burst of traffic to have a significant immediate impact on search visits). What impact are blogs having on corporate website traffic in search?

B2B Business Blogging Tips: How to Generate More Leads and Sales Opportunities

PureB2B

In the age of content marketing, blogging has fast become one of the most effective ways to market your brand. Some B2B companies still haven’t adopted blogging as a business function despite its obvious benefits. Why You Should Blog for Your Business.

7 Fatal Business Blogging Mistakes (And Easy Fixes!)

Hubspot

Creating remarkable content is one of the core components of inbound marketing, and one of the best ways to generate a steady flow of fresh content is by publishing a business blog. Ready to start applying some blogging band-aids? Not Integrating Your Blog With Your Website.

12 Lessons I’ve Learned from Writing 1,000 Blog Posts

Webbiquity

I’m not sure I craft “perfect” blog posts even after writing 1,000 of them—but I’ve certainly learned a few things. For the record: I wrote 440 posts on the Blogger-based WebMarketCentral blog between 2005 and 2010, and have now published 560 posts here on Webbiquity.

Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity

Sure, teenagers spend a lot of time on YouTube, but did you know that three-quarters of business executives watch work-related online videos weekly? ” Or that49% of B2B journalists write blogs, and 84% are on Twiter? Is a Blog Still Important in 2011?

What’s the Ideal Number of Experts for Expert Roundup Posts? 27 Experts Weigh In

Webbiquity

Expert roundup blog posts have become a staple of influencer marketing and content marketing programs. After all, what’s a more appealing blog post title? Experimentation is the only way to discover what works for YOUR blog. V3*Broadsuite Blog. Blogging Wizard.

12 of the Best Guides and Sources for Free Stock Images

Webbiquity

At the core of any successful blog is valuable content—helping readers solve a problem, increase their knowledge, work more effectively. But text alone isn’t enough; to really make a blog stand out, it needs to include compelling images as well.

Everything You Need to Sell Your Boss on Business Blogging

Hubspot

You've been reading up on search engine optimization, and have started applying the best practices to your website. All of that has been pretty easy to integrate into your day to day marketing responsibilities, but there's one thing you really want to make more time for: blogging.

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11 Safeguards to Prevent Business Blogging Embarrassment

Hubspot

You just wrote an awesome blog post. It's well researched, it will help your audience, and the tone is spot on. No matter how remarkable the content of that blog article is, there are still countless things that could be wrong with your post.

A sustainable process for optimized content marketing and brand publishing

Biznology

Everyone is busy. It’s one thing to have an editorial calendar, but organizing your online marketing programs including organic search, paid search, social marketing, public relations, and email marketing is essential to getting the most out of all your content publication efforts.

Six Ways to Search-Optimize a Blog

Webbiquity

Many of the same principles apply to optimizing a blog for search as for optimizing a business website : use keywords in the body copy, post titles, subheadings, permalink URL, image alt tags and meta tags. But a blog also presents additional opportunities for search optimization beyond those that apply to standard websites (which is why Google loves blogs ). Furthermore, some of these are virtually worthless for search (e.g.

How to Write an Effective Business Blog

Webbiquity

Blogs are not a traditional marketing medium. Blogs written like extended brochures (in promotional language) don’t get read. A blog is rather, a place to share useful content. Certainly you can promote your company and product in your blog, but this should be more in the form of sponsorship than selling language. The Marketing Eye blog once recommended an 80/20 rule for content; spend 80% of your words sharing knowledge, and 20% on promotion.

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Better Blogging: Messages that Inspire Desire…

Writing on the Web

Why should you be writing and publishing blog posts and Web content for your business? No, it’s not because of search engines in order to get indexed and found. That’s important but it’s a side-effect of doing Content Marketing right.

20 Ways to Generate ROI from a Corporate Blog

Webbiquity

It’s challenging to get the metrics really needed to measure social media ROI primarily because social media is much more like public relations than it is like direct marketing or search engine advertising. The core of social media marketing efforts should be the corporate blog.

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B2B Blogging Trends for 2011

Webbiquity

Blogging is often viewed as the core component of a B2B social media marketing strategy, and other than discussion forums, it’s the most mature component of social media. So what’s next for B2B blogging?

Blog Like Perez Hilton: 10 Ways to Bring Traffic to Your Blog

Writing on the Web

The second-best thing about writing a blog is that you have an opportunity to express your opinions, thoughts, and viewpoints to the rest of the world. But the number one advantage to blogging is that it’s a meritocracy; in other words, anyone can be successful at it!

My Business Website: Content for Customers… or SEO?

Writing on the Web

Should my business website focus on keywords and getting search engine results ? Perhaps a more important question is “How do I make the most of each of my web pages so that my business and I get found, get known, and get clients ?”

Optimizing Your WordPress Business Blog

Industrial Marketing Today

However, none of that can happen until you drive lots of interested traffic to your business blog. Optimizing (SEO) your business blog is critical because it allows your target audience to find you in search engines and attract traffic.

12 of the Best WordPress Guides, Hacks and Plugins of 2010

Webbiquity

WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. 10 Free WordPress Themes for Small Businesses by American Express OPEN Forum.

How to Turn Your Blog into a Lead Generating Machine

PureB2B

In today’s digital landscape, businesses have come to rely on automation to perform a large bulk of their marketing tasks. But if there’s one thing we’ve yet to find a machine able to do properly, it’s crafting a compelling blog post. 10 Ways to Optimize Your Blog for Lead Generation.

Are Infographics Becoming Too Complex?

Writing on the Web

There’s no doubt that infographics are an extremely useful internet marketing tool, and as such, they’re becoming ever more commonplace when trying to gain new blog readers. There are some instances when written posts are far more effective than an infographic.

B2B Lead Generation Using a Business Blog

Industrial Marketing Today

Business blogs for lead generation Even though business blogging is not widely used in B2B marketing and especially in industrial marketing, it can be very effective as a tool for lead generation. Do you have or need a lead generating business blog?

How the Right Tools Can Help Remedy Your Website's Traffic Problem

Hubspot

We've talked a lot about how to increase site traffic on this blog, but we haven't given a lot of real estate to the subject of using the right tools to support your efforts. Today, the smartest marketers are focusing on search engine optimization, blogging, and social media.

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