PureB2B

MAY 18, 2016

It’s simple, cost-efficient, and a nicer way to drive traffic to your website than traditional interruptive marketing tactics like email blasting. Some B2B companies still haven’t adopted blogging as a business function despite its obvious benefits. Why You Should Blog for Your Business. Business Blogging Tips.

Business Blogging 67

Business Blogging B2B Sales Top of Funnel Lead Scoring 67

Webbiquity

OCTOBER 18, 2010

Find the answers to those questions and others here in more of the best guides to business blogging of 2010 so far. Top 10 Blog Directories by SEO Wizardry. ** 5 Stars. Pete Hollier lists the top ten blog directories for listings that will generate both direct traffic and valuable backlinks. Share this on Bebo.

Business Blogging 100

Business Blogging Tips Blogger Peer-to-peer 100

ClickZ

JUNE 15, 2023

Ecommerce websites are more about engaging their traffic in direct sales, creating an outreach list, and making sure to reach and connect with potential customers. Too many ecommerce brands start a blog for no reason by copying competitors. The common strategy, “If they have a blog, so should we,” is doomed to failure.

eCommerce 122

eCommerce Top of Funnel SERP Paid Search Agency 122

Webbiquity

AUGUST 5, 2010

Struggling to increase blog traffic? Learn how to make your blog the center of your social media efforts, build traffic, write great posts and more here in some of the best tips, tactics and guidance for blogging of 2010 so far. 100+ SMB Blogging Ideas to Kick Start 2010 by Small Business Trends.

Business Blogging 100

Business Blogging Tips PageRank Business 100

PureB2B

MAY 18, 2016

It’s simple, cost-efficient, and a nicer way to drive traffic to your website than traditional interruptive marketing tactics like email blasting. Some B2B companies still haven’t adopted blogging as a business function despite its obvious benefits. Why You Should Blog for Your Business. Business Blogging Tips.

Business Blogging 48

Business Blogging B2B Sales Top of Funnel Lead Scoring 48

NuSpark Consulting

OCTOBER 28, 2011

And you don’t have to write long copy. You won’t have to write as much on those—let the video do the talking. . Blog feeds can be linked in social platforms easily to expand reach. There are plenty of reasons why a business should have a blog. Find out where your customers and prospects hang out online.

Business Blogging 100

Business Blogging Business Work Management B2B Thought Leadership 100

Marketing Insider Group

FEBRUARY 23, 2021

Case studies help you build a story around your customers, products, and services. In 2020, 87% of consumers read local business reviews online. And 90% trust what other customers say about a company over what the company says about itself. They’ll also gain valuable and memorable insights into your business strategies.

Case Studies 282

Case Studies Case Study Studies Top of Funnel 282

BenchmarkONE

NOVEMBER 25, 2019

Also, it provides fuel for your email nurture campaigns and can help you personalize your outreach by sending applicable blog content to prospects based on where they are in the buyer’s journey. . Companies that maintain a blog receive 97% more links to their website. Writing Only About Personal Interests. Quality matters.

Top of Funnel 97

Top of Funnel Custom Publishing Distribution Lead Scoring 97

Hubspot

MAY 28, 2014

That''s because we never want to assume everyone understands inbound marketing just because we live and breathe it every day, and this class is meant to equip everyone with the ability to explain a core tenet of inbound -- business blogging -- to anyone that asks. Because blogging helps you grow traffic and trust.

Business Blogging 28

Business Blogging Business Inbound Marketing Class 28

LeadSquared

JANUARY 28, 2016

Create content around SEO keywords that have already been done to death, but be fresh and original with what you write. What is the silver lining in the dark cloud of an unpopular blog? 1) What goals do you want to achieve through your business blog? 2) What alternatives to blogging can you use to achieve these goals?

Traffic 52

Traffic Thought Leadership Lead Scoring Lead Ranking 52

Valasys

MAY 7, 2020

Using Guest blogging for high-quality link-building makes it a powerful tool for improving brand awareness, boosting your SEO endeavors, discovering new and useful contacts, and for streamlining the sales cycles. According to the Business Blogging Secrets Revealed report by Curata , 56% of externally sourced blog posts are from guest authors.

High Quality Lead 72

High Quality Lead Link Building Ad Building Lead Scoring 72

Webbiquity

FEBRUARY 9, 2021

It’s not unusual in companies for their blog to account for 60-80% of total website traffic, with most of their online leads coming through the blog. Blogging is important because, up until 2008, more people still used offline (e.g. Don’t write more if it’s not remarkable. For personal blogs – it’s tough.

Paid Content 294

Paid Content Traffic Lead Ranking Blogger 294

Buffer

MAY 4, 2022

After all, you’re a small business owner, and probably not a trained writer. But you don’t have to be the perfect wordsmith to write compelling and engaging posts. All the material on the site will be within your control, ensuring the tone and style of your blog are consistent with your brand values.

Small Business Marketing 88

Small Business Marketing Business Blogger Transparency 88

The Lead Agency

NOVEMBER 11, 2019

Guest blogging benefits both the blog that hosts the content and the person writing the content. The writer gets authority, qualified traffic, links, and leads, while the blog host gets another perspective for the content on their blog. At the Lead Agency, we’re experts in B2B Digital Marketing.

SEO 48

SEO High Quality Lead Marketing Budget Advertising Agencies 48

Hubspot

JUNE 16, 2020

When I sit down to write a blog post, I stick to a routine that has some flexibility. The way I write changes from time to time, but two things never change: who I'm writing for, and how to deliver the best experience. When you sit down to write, what are some of the questions you ask yourself?

Enterprise Management 91

Enterprise Management CMS Development Marketing Automation Services Marketing Management 91

Marketing Insider Group

JUNE 1, 2015

In that time, Liz has totally upped her game on her personal blog , Twitter , Linkedin and Instagram (pretty amazing photos there Liz). She not only creates amazing content for our sales team, and our content marketing strategy customers, but now she also creates great stuff for our business blog.

Work Management 100

Work Management Planning Content Marketing Marketing Management 100

Hubspot

NOVEMBER 17, 2020

Company blogs are well-established inbound marketing channels, while business podcasts are the up-and-comers garnering a lot of excitement in the industry. A few stats in the blog corner: 59% of marketers find business blogging valuable. Blogs support search engine optimization (SEO). Blogs draw leads.

CMS Development 101

CMS Development Business Best Practices Lead Scoring 101

Hubspot

FEBRUARY 23, 2016

This is especially true for those marketers who are just starting to ramp up their business blogging efforts and don't have much bandwidth. Looking to bring in more leads and customers to their website, the folks at Marco teamed up with HubSpot Partner Leighton Interactive to explore the possibilities of inbound marketing.

Traffic 28

Traffic Buyer Personas Top of Funnel SEO 28

Hubspot

DECEMBER 13, 2011

Many business bloggers have learned that their blog is one of their most crucial inbound marketing assets. Not only do companies that blog generate 55% more web traffic, but 57% of businesses have also won a customer through their blog. 11 Editorial Guidelines to Enforce for Your Business Blog.

Guidelines 28

Guidelines Business Blogging Business Blogger 28

Valasys

DECEMBER 21, 2022

For example, you publish new information or an article on your site and can include a link to another article that also covers the chosen topic. The essence of this process is that you either exchange content with another site or write so-called guest posts where you link to your site. Internal links. Make cool content. And vice versa.

Link Building 40

Link Building Tactics Ad Building Brand Identity 40

Writing on the Web

FEBRUARY 11, 2015

If you’ve pre-written your blog posts, and scheduled publish dates, you can easily post links through your social media when new posts appear. Ideally, you should identify a quote or excerpt from your blog and schedule it to automatically post at peak usage time(s). Use social media. Join the conversations on Twitter.

Social Media 100

Social Media Blogger Media Business 100

Hubspot

MAY 12, 2010

Great business blogs have to walk a fine line: they have to create value for current and prospective customers while at the same time supporting a strategy that provides business growth. Business blogs are often measured by very different metrics than blogs that function as media outlets.

Business Blogging 28

Business Blogging Practices Best Practices Business 28

Hubspot

MAY 23, 2013

And because business blogging is one of the most effective ways for marketers to consistently deliver content to their audiences -- and because it''s right in my wheelhouse as HubSpot''s blog manager -- I thought I''d share with you what I think the future of business blogging holds. The Content Marketing Deluge.

Business Blogging 28

Business Blogging Top of Funnel Paid Content Business 28

PureB2B

MAY 18, 2016

It’s simple, cost-efficient, and a nicer way to drive traffic to your website than traditional interruptive marketing tactics like email blasting. Some B2B companies still haven’t adopted blogging as a business function despite its obvious benefits. Why You Should Blog for Your Business. Business Blogging Tips.

Top of Funnel 62

Top of Funnel Lead Scoring Lead Ranking Generation 62

Hubspot

FEBRUARY 23, 2021

However, marketers still consider blogging a top marketing channel. Ross Simmonds , a B2B marketer and the founder of the content marketing agency Foundation, says blogging has helped his clients triple their traffic and accelerate their sales close rates. "At With all that said, blogs don't come without their disadvantages.

Paid Content 101

Paid Content Planning Work Management Paid Search Agency 101

Online Marketing Institute

AUGUST 31, 2011

PWB Marketing Blog Demand Generation | Branding | New Media Skip to content PWB HOME ABOUT OUR TEAM BUILD A BRAND GENERATE DEMAND BLOG HOME ← How To Create B2B Content Your Prospects REALLY Want How to REALLY Increase B2B Blog Traffic Posted on 08/31/2011 by Chad Wiebesick Good content isn’t enough for a blog.

Traffic 40

Traffic Demand Generation Agencies Paid Search Agency B2B 40

Hubspot

OCTOBER 12, 2010

Most business bloggers understand that it is important to create interesting content on a frequent and consistent basis. Bloggers understand that their reward for this content is increased traffic and leads from search engines, social media, and other sources. At HubSpot, we have published posts with audio, video, and even cartoons.

Business Blogging 28

Business Blogging Business Blogger Paid Search Agency 28

Writing on the Web

MAY 11, 2011

I just read a fabulous article over at The Content Factor and here’s what they wrote about why some professionals stop blogging and why they shouldn’t: It’s also fair to say that the “bloom is off the rose” when it comes to corporate blogging. It can help your search rankings and drive traffic to your site.

Digg 100

Digg Buzz Blogger Press 100

Hubspot

JUNE 1, 2010

Are you sick of business blogging ? Do you feel like you brain is empty and out of ideas for blog posts? The reality is that the web is full of too many great ideas and different types of content, that you should never run out of things to blog about, regardless of your industry. This is a common feeling. (I

Business Blogging 28

Business Blogging Webinar Metrics Business Marketing & Strategy 28

ClearVoice

MAY 26, 2022

The best place to start is to think about what’s driving your customers crazy. Are they unsure about how to handle a problem that your business addresses? Putting yourself in your target customers’ shoes is one of the easiest was to generate ideas for your blog. Why content marketing is important for business?

Business Blogging 52

Business Blogging Work Management Business B2B Thought Leadership 52

Hubspot

DECEMBER 10, 2010

How do you drive traffic to your blog? In order to start driving traffic to your blog, you will need to carve out a niche—focus on your industry and optimize your blog posts around specific industry key phrases. What has a greater effect on SEO: blog links or link building strategies?

Business Blogging 28

Business Blogging Allocation Business Webinar Metrics 28

Hubspot

JANUARY 20, 2021

Imagine creating these high-quality videos for YouTube, but your ideal customer lives on Facebook and prefers short-form videos. Just as you would for a blog or social media account, you want to break down your content ideas. Once you’ve filmed and edited your video, there’s another step to complete before it’s ready to be published.

Budget Programs 101

Budget Programs Youtube High Quality Lead User-Generated Content 101

Hubspot

FEBRUARY 18, 2014

Last week during the HubSpot content team''s monthly meeting, we got into an interesting discussion about passion in writing. The fact of the matter is, it''s different when you write for a company. Sometimes you just can''t write about the stories you''re passionate about. Guys, writing for a company is hard.

Paid Search Agency 28

Paid Search Agency Companies Hubspot Custom Publishing 28

Writing on the Web

JULY 4, 2012

With the onslaught of social media in the last 10 years, the ever constant question is, what can it do for my business and my business blog? First, why should you bother with social networking sites ( Facebook , LinkedIn , Twitter ) if you’re in business? If you want customers, you need to go where they are online.

Social Media 100

Social Media Blogger Business Media 100

Content Marketing Institute

JANUARY 15, 2018

Sadly, I’m guilty of writing (weak) content at times,” she says. Despite the fact that I write that type of content, I have my moments of sanity. Not only has the topic been dealt with, but even the angle taken is too familiar … I don’t need to read what’s already been published 300 times. We before you.

Content 111

Content Paid Search Agency Advertising Agencies Mobile Advertising 111

PureB2B

AUGUST 3, 2016

Suffice it to say, blogging is best done the old fashioned way. That is, with an actual human being behind the keyboard crafting their ideas into a blog post, and publishing it after (several rounds of) editing. It pulls them in, captures their attention, and increases your chances of turning them into loyal customers.

Lead Generation 62

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 62

Marketing Insider Group

SEPTEMBER 21, 2020

Businesses that blog attract more leads, build brand trust, and have an easier time nailing revenue goals. It’s also what customers prefer – 70% of people would rather learn about a company through its articles rather than advertisements. I’ve seen it happen with our clients time and again, as well as with our company blog.

Top of Funnel 309

Top of Funnel Paid Search Agency Companies Marketing Automation Services 309