When Business Blogging Works Too Well…

Writing on the Web

Blogging for your business works like this: You blog about the problems you solve for your clients. But then your business grows, you get busy, and what happens to the blog? I’ve seen hundreds of blogs written by smart professionals that haven’t been posted since last November. I think I enjoy blogging for other people more than I do for myself! So they call me and outsource their blogging with my services.

Epic Business Blog Content: 2 Questions Every Blog Owner Must Ask

Writing on the Web

If you’re in business and have a business blog, you’re frequently challenged by what to write. In my ebook Content Marketing with Blogs , I suggest business blog posts should be written with the 4 E’s as a guide: What you publish on your business blog should: Entertain. As anyone who runs a blog knows, that’s a tall order, and if you score high in one or two of these qualities, you can feel pretty good.

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5 Ideas for New Business Blog Topics for a New Year

Writing on the Web

Let’s face it – Business blogging can get repetitive. It seems as if there are only so many blog topics out there for your readers, and you’ve exhausted them all. We know the key to a successful business blog is fresh content, which brings more reader who might be potential new clients. Swapping guest blog posts with another business also infuses new life into a blog. Tell your company story – this could even work as a series for your blog.

Business Blogging: Blast Past the Blunders

Writing on the Web

Here’s how to bust out of blog oblivion: Blogging 101: 6 weeks to Confident Blogging with the Queen of WordPress, Suzanne Bird-Harris. The latest survey of small biz professionals revealed most people struggle with “ Time :&# 72% say they don’t have enough time to update their blog. Here’s what the survey reveals: 72% struggle with enough time to blog. 52% aren’t sure how to apply SEO strategies to increase the reach of their blog.

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Business Blog Writing: Come on, light my fire!

Writing on the Web

When it comes to writing content for a business blog , most professionals start from their point of view. While this business understands that its customers want security and low prices when ordering services online, they fail to ignite passion or spark action in readers. In the sample quote I used about a “128-bit secure site,&# wouldn’t it be more interesting if the business blogged about a client who had a bad experience using an unsecured website?

Business Blog: 4 Reasons to NOT Write Your Own

Writing on the Web

And not because this article will tell you anything you don’t already know – rather, it will remind you of business principles that you already apply in your everyday professional work but which you forgot once you started marketing online. Here’s the message, loud and clear: 99% of busy business professionals and attorneys should not – repeat, not – waste their precious productive hours writing their own blog posts and website content. Who will upkeep your blog?

Business Blogging: 4 Ways to Have Fun and Profits

Writing on the Web

If you’re writing your blog for more than just fun, you’ve probably thought about how you can make some money from it. 1) Putting ads on your blog. This is the most obvious way to make money blogging. If you’re just starting out blogging one of these is the best way to start. And if you have a specialist or local blog, remember you can approach relevant businesses directly and ask them to advertise. 4) Selling blog merchandise. Post on Google Buzz.

Best Business Blogging Tips and Guides of 2010 (So Far), Part 1

Webbiquity

Stumped for new blog post topic ideas? Struggling to increase blog traffic? Learn how to make your blog the center of your social media efforts, build traffic, write great posts and more here in some of the best tips, tactics and guidance for blogging of 2010 so far. 100+ SMB Blogging Ideas to Kick Start 2010 by Small Business Trends. How to Never Run Out of Blog Topics to Write About by Internet Marketing for Business Owners.

Best Business Blogging Tips and Guides of 2010 (So Far), Part 2

Webbiquity SMM

How can you craft more compelling blog headlines? How can you get more links to your blog? Find the answers to those questions and others here in more of the best guides to business blogging of 2010 so far. Blog Optimization, Post Title SEO & Deadeye Targeting by aimClear. Annabel Candy details eight traits to cultivate for blogging success, such as being concise, focused and persistent. Meaningful Metrics for B2B Blogging by Proteus B2B Marketing.

5 Ideas for New Business Blog Topics for a New Year

Content Marketing Today

Let’s face it – Business blogging can get repetitive. It seems as if there are only so many blog topics out there for your readers, and you’ve exhausted them all. We know the key to a successful business blog is fresh content, which brings more reader who might be potential new clients. Swapping guest blog posts with another business also infuses new life into a blog. Read the full story on Patsi’s blog.

Smart Time-Saving Tips on Blogging…

Writing on the Web

What are the steps you need to follow to ensure each blog post is optimized for search engines as well as for your readers’ interests? I recently designed and recorded a presentation for the Content Marketing Institute on everything that goes into creating and publishing a quality blog post. Can’t beat that… Let me know if you have questions about blogging steps. Here’s a program I did with Joan Stewart about Time-Saving Tips for Smart Blogging.

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How to Write a Content Marketing Blog Post

Writing on the Web

Here’s a little review of steps involved in writing and publishing a blog post: Once you have written the body of the post, it’s time to check for effectiveness: Before you publish, here are a few smart things to check for: And now you are ready for important final steps… What is missing here? What additional steps should smart content marketers take to get results from blogging? Blog this on Blogger. Post on Google Buzz.

Connect Your Blog to Facebook Automatically

Writing on the Web

Are your blog posts fed automatically into Facebook? The other day I was horrified to learn that a dear client was manually posting his blog articles to Facebook. No wonder blogging seems tiresome and time-consuming. How to Automatically Link Blog Posts to Facebook. Automatically linking your blog posts to Facebook, Twitter, and Linkedin can get you some great publicity and traffic but it can be challenging to figure out how to make it all work.

83 Exceptional Social Media and Marketing Statistics for 2014

Webbiquity

“Big data” is one of the trendiest buzzwordy terms in marketing/technology/business today. So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more. Digital Buzz Blog ). 7 Business Blogging Stats and Facts.

Should a Blog be Part of Your Corporate Website or Stand on Its Own?

Webbiquity

Okay, so you understand the benefits of business blogs , and you’re ready to make the commitment to developing and maintaining a blog for the long haul. The next question is: where should I put the blog? There are five common options: Free hosting on a blogging platform site. This option should never be used for a corporate or business blog. The blog has the same “look and feel&# as the rest of the site, supporting corporate branding.

Five Benefits of Blogging for Business

Webbiquity

Blogging provides business executives and marketers with opportunities beyond and distinct from a typical company website. Blogs are seen as key sources of information rather than just promotion. Blogs are also core to a successful social media marketing strategy. Here are five key benefits of blogging for businesses. Winning the business, particularly in the b2b world, is usually about doing the best job of solving the customer’s problem.

Business Results from Online Content Marketing?

Writing on the Web

Please vote: What has been your experience using the Web to promote your business? Blog this on Blogger. Post on Google Buzz. Buzz up! Related posts: Your Business and the Web: Getting Better? 3 Key Content Pieces for Starting an Online Business. Blog or Website: Do You Use Wordpress as a Website? How to Start “a Little Online Business …&#. Online Surveys & Market Research. Share this on Bebo. Add this link to Box.net.

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Twitter: the little bird that grew up strong

Writing on the Web

Another few days later I got my business partner Yael K. And if you want a FREE step-by-step report on how to set up an effective Twitter profile, get my report “Twitter, Facebook and Your Website: A Beginning Blueprint for Harnessing the Power of 3 for Your Business” here. from The Wharton School and is co-founder of the social media marketing company Miller Mosaic Power Marketing that works with clients to effectively use social media marketing for their businesses.

6 Writing Tips for SEO Friendly Content Marketing

Writing on the Web

Do you litter your blog writing and web pages with keywords so the search engine spiders can find you? Make sure you’re aware of your essential keywords before you start writing on your blog, as trying to slot them neatly into finished copy could prove to be a tricky task. It not only analyzes your blog writing for keywords and SEO-friendly content, but makes suggestions on how to maximize keyword usage. Blog this on Blogger. Post on Google Buzz.

Best Content Content Marketing Tool on the Planet?

Writing on the Web

Here is a quick video I made this weekend with my Flip camcorder… It’s just a short one… let me know if I can help you with your business blog. What’s your biggest challenge with blogging, and content marketing? Blog this on Blogger. Post on Google Buzz. Buzz up! Related posts: Best Darn Content Marketing Tool on the Planet: 7 Steps to Sustainable Blog Success. Friendly Persuasion: Blogging as a Content Marketing Tool.

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Content Curation: How to Become a Thought Leader

Writing on the Web

Here’s an important post from Joe Pulizzi’s Junta42 blog, Content Curation Grows Up, Original Content Still Key. I share these key points with anyone who struggles with writing online for their business and needs ideas for what to write. This is also a great way to provide key points to your readers when you’re busy working on projects and don’t have time or inspiration to come up with something original. Blog this on Blogger.

Blog Marketing: How Readers Find Your Business

Writing on the Web

What’s your favorite excuse for not blogging for your business? Here are some that I hear: “I don’t have time to blog.&#. “My clients aren’t surfing the Web reading blogs.&#. “Oh, that means I’ve got to write about my business every week?&#. Here’s a drawing I made that shows how readers find your blog and become clients. It’s not likely they go online looking for you, your business or your blog.

What’s Missing in Content Marketing: Who and Why

Writing on the Web

If you’re not writing real stories, your content – on your blog, in your newsletter, on your web pages – runs the risk of being boring. In the Content Marketing Webinar last week, I talked about communicating your back-story … the background about the why and who of your business. It’s especially important in service businesses where people hire you to help them solve a problem. Blog this on Blogger. Post on Google Buzz.

Blog or Website: Do You Use Wordpress as a Website?

Writing on the Web

Do you use Wordpress for your business website? My content business, ContentforCoachesandConsultants.com , is built on a blog platform, although I don’t use it as a blog. I use it as a traditional website for my business, with product pages, etc. It can be customized to look like a traditional website for any business, or you can get something customized specifically for your needs. Blog this on Blogger. Post on Google Buzz. Buzz up!

Sales & Landing Pages Using Wordpress: Learn How

Writing on the Web

Blog this on Blogger. Post on Google Buzz. Buzz up! Blog or Website: Do You Use Wordpress as a Website? Tags: About Blogs Attracting Clients Content Marketing Online Marketing Pathway to Profits Teleclasses & Seminars blog formatting blog marketing blog sales pages blog writing business blogging content marketing with blogs teleseminars wordpress teleseminars

Blog Content: Are you personal… or all business?

Writing on the Web

Do you stay on track with your blog content and business goals, or do you share personal stories and events that are peripheral? The post was about staying on target with your business goals when you create content for your blog. My blog niche is arts and crafts. Most of my favorite other artsy blogs do this routinely. One day they blog about what happening at home. “Blogs represent people. allows followers to connect with the blog.

3 Web Tools to Make Money Online

Writing on the Web

It just depends on your business goals. Please share the top 3 tools you couldn’t live without for doing business on the Web… Blog this on Blogger. Post on Google Buzz. Related posts: Your Business and the Web: Getting Better? Content Marketing Managing Your Ezine & Blog Tasks Online Marketing Pathway to Profits business blogging content marketing with blogs

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How to Edit Your Blog Writing: Wot U Can Do

Writing on the Web

When it comes to publishing content that will never disappear on the Web, you owe it to yourself and your business to make your Web writing the best it can be. In most cases we’re in a hurry to write a blog post and hit publish. You’ll get more attention and interaction from your people and they’ll appreciate the time and care you put into your blog writing. Blog this on Blogger. Post on Google Buzz. How is Playing Tennis Like Blog Writing?

Vote: What Makes You Read a Blog Post?

Writing on the Web

What do you find is the most important thing about a blog post? Mark Schaefer over at {grow} blog asked this question and gives his opinion. Take a few minutes to decide, then leave a comment about the top blogging elements that get you to read a post. Here is an excerpt of Mark’s opinions, using a rating of 1-5 with 5 being most important, from his post A Scorecard of 7 Blogging Essentials. Sometimes the only thing that will save a blog post is a great headline.

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Blogging for Business: Persistence Pays

Writing on the Web

Is your blog like my tennis, a hit or miss? I know people who blog like that. Blogging doesn’t work that way. Steady as you go, writing at least twice a week, at least 350 words, focusing on the key words that drive results for your business, mixing information with stories, always keeping the reader in mind. Blogging is a bit like tennis: you want to keep the ball in play. You can’t do that when your blogging is a hit and miss.

Content Marketing Ideas: Rethinking Blogging

Writing on the Web

There was a time I was in love with blogging … I had already been in the business of content marketing for 5 years on the Web, using an old-fashioned website platform. In 2004, I started blogging. But my lover wasn’t really “the blog.&# Writing on my blog is my way of reaching out to people looking for ways to write content on the Web so that they can get found, get known and get new business. Blog this on Blogger. Buzz up!

How Blogging Is Like Playing Tennis

Writing on the Web

Blogging for your business is like playing tennis: you read the environment, deliver key shots, get ready for the next post, respond to feedback, and try to stay on target. The biggest excuse they use for not blogging enough is they don’t have enough time. but it’s also true they don’t blog enough because they don’t have a journalist’s mindset. Blogs have the benefit of immediacy (with no requirement for a webmaster’s help) and alacrity.

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Compelling Content: Pushing Readers’ Hot Buttons

Writing on the Web

This is the job of good content marketing and the challenge for online professionals who write blogs, articles, and web pages. Blog this on Blogger. Post on Google Buzz. Tags: About Blogs Attracting Clients Content Marketing On Writing Better Online Marketing Online Persuasion blog content blog writing business blogging content marketing with blogs converting readers to clients Patsi Krakoff persuasion persuasion triggers

Search Engine Results: 3 Tips for Savvy Bloggers

Writing on the Web

I don’t know why it took me so long to learn this SEO stuff, but I DO know that I wouldn’t post one more blog post without using Scribe SEO Tool. Besides, blogs are naturally search engine friendly…Then I thought, oh heck, I trust Brian Clark, let’s give it a whirl and I can always unsubscribe after a month. I just love it when it tells me I’ve got a 100% score on a blog post. Blog this on Blogger. Post on Google Buzz.

Content Marketing Blues: the Battle for Attention

Writing on the Web

Content marketing with blogs isn’t as easy as it used to be. The bad news is there are more blogs, more competition for attention. I think this is essential advice for anyone using a blog for business, not just B2B marketers. Here’s an excerpt and my interpretation of what this means for my own business: 1. Blog writing is easy and simple and hard at the same time. You may be super busy because you’re good at what you do.

Content Marketing with Emotions: Write with Feeling

Writing on the Web

Does your blog trigger emotional reactions ? Blog writers need to step away from their anonymous masks and get real, get emotional. My background in psychology has been essential in learning how to write effective content for a business blog. The most difficult thing in learning to write effective content for any business is making the leap from purely intellectual writing to emotional writing. Blog this on Blogger. Post on Google Buzz.

Content Marketing: Connect the Dots and Drive Results

Writing on the Web

How do you master the art of writing content for the Web so that you provide quality information on your web pages, blog, and newsletters that works to convert readers to clients? You have to find what works for you in your business, with your target audience. But if you’re a busy professional, unless you have staff, you don’t have time for everything. The writer gives you content for your blog or newsletter. Blog this on Blogger.