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PPC for B2B: How to Choose Your Agency

Envy

What takes so long? That’s really the burning question. Well, kicking off the process takes a tremendous amount of market analysis, product research, and campaign work. You’ve got to decide if your chosen agency really has what it takes. Rate the agencies : Use a simple point system to compare agencies across key metrics.

PPC 91
article thumbnail

PPC for B2B: How to Choose Your Agency

Envy

What takes so long? That’s really the burning question. Well, kicking off the process takes a tremendous amount of market analysis, product research, and campaign work. You’ve got to decide if your chosen agency really has what it takes. Rate the agencies : Use a simple point system to compare agencies across key metrics.

PPC 88
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26 A/B Testing Examples to Inspire Your Next Test

Convert

There are examples of A/B testing in marketing that turned out successful and helped businesses increase their conversion rates. These examples can be a springboard for your own conversion rate optimization journey — something to trigger a train of thoughts that’ll lead you closer to your winning hypothesis.