How to Build a SaaS Marketing Budget – Business Benchmarks & Breakdowns
accelerate agency
FEBRUARY 14, 2023
Revenue churn rate – how much your business is losing on a monthly basis as customers unsubscribe from your product. Outbound marketing is more direct, covering cold calls, huge advertising campaigns, direct mail, and other traditional methods. To work this out, divide your MRR by the number of customers you have.
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