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The State of Demand Generation

The Effective Marketer

There are over 20 presentations available, ranging from Social CRM and Lead Generation, to Case Studies and Sales Enablement. Best Practice B2B Company Rates: Inquiries to MQL: 9.3%. Burned cycles (lack of buyer knowledge, and lack of specificity). MQL to SAL: 66%. SAL to SQL: 49%. SQL to Close: 20%. Content Audit.

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Frugality, Ping-Pong Tables and Silicon Valley Startups

LeanData

When tech startup Appthority was looking for new office space early last year, Domingo Guerra suffered a bad case of sticker shock. Meanwhile, the warnings continue about the fragile health of the unicorns — companies with a paper value of $1 billion or more. Suddenly, burn rates matter again. High rents.

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Frugality, Ping-Pong Tables and Silicon Valley Startups

LeanData

When tech startup Appthority was looking for new office space early last year, Domingo Guerra suffered a bad case of sticker shock. Meanwhile, the warnings continue about the fragile health of the unicorns — companies with a paper value of $1 billion or more. Suddenly, burn rates matter again. High rents.

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Frugality, Ping-Pong Tables and Silicon Valley Startups

LeanData

When tech startup Appthority was looking for new office space early last year, Domingo Guerra suffered a bad case of sticker shock. Meanwhile, the warnings continue about the fragile health of the unicorns — companies with a paper value of $1 billion or more. Suddenly, burn rates matter again. High rents.

article thumbnail

Frugality, Ping-Pong Tables and Silicon Valley Startups

LeanData

When tech startup Appthority was looking for new office space early last year, Domingo Guerra suffered a bad case of sticker shock. Meanwhile, the warnings continue about the fragile health of the unicorns — companies with a paper value of $1 billion or more. Suddenly, burn rates matter again. High rents.

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Asperger's and IT: Dark secret or open secret?

Buzz Marketing for Technology

Zones White Papers Editorial Calendar. White Papers. Case Study Library. Editors note: This story, and the underlying topic, was the focus of a Here and Now show on NPR on June 12. Ryno" is a 50-something ex-sysadmin, by his own account "burned out and living on disability" in rural Australia. More Resources.