Hubspot
MARCH 15, 2022
Put together well-constructed, specific buyer personas. That starts with you creating detailed buyer personas. After you've established what your ideal buyers look like, you can start to tailor your sales process and craft specific messaging that will resonate with them. Churn Rate.
Single Grain
DECEMBER 22, 2020
Email marketing, when done efficiently, can boost your engagement rates, conversion rates, and help build a loyal customer base. On average, the software industry has an email open rate of 21.29% and a click-through rate of 2.45%. If you want to increase sales, you should monitor the email conversion rate.
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