Black Friday Isn’t Dead. Here’s How to Win More Online Sales in 2020


Offer Free Gifts or Bundles. Patrick Campbel says free gifts and bundles are often more attractive to shoppers—especially if you’re running a subscription service where you’re trying to hook people into trying more over a longer period of time.

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Christmas in July! Create Smarter Ecomm Landing Pages for the Holidays


” It looks like this: Mixed Product Bundling. Like BOGO, bundling involves combining multiple products into a single package. You can certainly bundle the same product together, but mixed bundling works best by joining your products into a single, discounted bundle. Since people generally prefer experiential gifts to physical ones , this form of bundling transforms your product into an experience by offering a total package.