Curious how podcasts make money? Here are 8 ways to turn a profit
ConvertKit
JUNE 24, 2021
Podcast audience size also affects how much you earn from advertisers—sponsorship pricing uses a CPM rate, which stands for “cost per mille” (mille means thousand). As your audience grows, the CPM rate you can demand grows as well. Pat noted that he experienced a CPM range of $18-$30. But he also has a huge audience.
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