Remove Bundling Remove Buy Remove Price Remove Pricing
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Composability and usage-based pricing go hand-in-hand for martech applications

chiefmartech

The classic SaaS subscription models have used seat-based and tier-based pricing. Or, you pay for bundles of functionality offered in “tiers” — with more features included at higher-priced tiers. Or both: you pay for seats, but the price per seat goes up for higher tier subscriptions.

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5 e-commerce pricing strategies to drive conversions in B2B

Sana Commerce

Having an effective e-commerce pricing strategy is one of many key differentiators between B2C and B2B web stores. The reason is simple: While a B2C pricing strategy is usually built on impulse purchasing, B2B web stores need to think more strategically about the way they sell their goods. What are pricing strategies in B2B e-commerce?

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How to price your ebook to maximize sales and profits

ConvertKit

3 factors that affect ebook pricing. 5 steps to find the right price for your ebook. The last step before releasing your ebook: giving it a price tag. You might be tempted to come up with your ebook price based on gut feeling. You may want to “charge what you’re worth”… Or just pick any ebook price and run with it.

Pricing 127
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Ultimate Pricing Power Part II: UNLOCK YOUR POWER WITH 4 KEY PRICING PRINCIPLES

Mereo

Rather than assign an ambiguous, arbitrary cost to their subscription services, they recognized that pricing was key for both their organization’s and their buyers’ long-term success. Pricing can be a highly debatable, emotional subject, both internally and externally,” Minda Marshall, VP of Business Development, said.

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Why and How to Send A Personalized Discount Email

SendX

Benefits of sending tailored price drop emails. You’ll also see how they help you offer competitive pricing , without sacrificing good profit margins. In our case, we approach personalization from a pricing perspective. And what if after you use the discount, it’s exactly at a price that you’re willing to pay?

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7 eCommerce Business Challenges in 2023 and How to Solve Them

Optinmonster

Solution: Conduct detailed competitor analysis to determine how they price their products. Research says that 86% of consumers check a retailer’s return policy before buying. It’s also true that 72% of people are likely to buy from brands again if they have a hassle-free return experience. How are they generating leads ?

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How To Upsell: 15 Upselling Tips & Examples To Boost Revenue

Optinmonster

When you buy a cell phone online, and the online store suggests screen protectors for that model, that’s cross-selling. Upselling is persuading the customer to upgrade their product or buy a more expensive version of it. For example, if you buy a phone, you can often get a screen replacement warranty. How do you upsell?

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