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Video Marketing Becomes Key Differentiator for Oracle Marketing Cloud Customers

Vidyard

Lenovo, MongoDB, Bulldog Solutions and more than 100 Oracle Eloqua customers now use video content and analytics to fuel marketing success KITCHENER, Ontario – August 2, 2016 – Video has become the darling of the social media world, but modern businesses are proving that that there are real results to gain from online video content.

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Video Marketing Becomes Key Differentiator for Oracle Marketing Cloud Customers

Vidyard

Lenovo, MongoDB, Bulldog Solutions and more than 100 Oracle Eloqua customers now use video content and analytics to fuel marketing success. Combining Vidyard with Oracle Eloqua, modern marketers use video viewing data to quickly identify their most engaged leads and better personalize their content experience.

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A Buyer Persona Template for the B2B Marketer

The Effective Marketer

With the new hype of content creation now making the rounds of webinars, books, and whitepapers another term has regained the spotlight: the buyer persona. Map your content. During the Bulldog Solutions event, we discuss this issue of how to create one and who should be involved. Measure and share your results.

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How 100+ Brands Use Video with Oracle Eloqua to Connect with More Buyers

Vidyard

Companies like Lenovo, MongoDB, LinkedIn, GroupOn, Adaptive Insights and Cengage Learning are using video content to build more meaningful customer relationships, and video analytics to better understand their audiences. From Inspiration to Education: Choose Your Content Wisely. throughout the buying journey.

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Marketing Content That Sells

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Marketing Content That Sells When talking with lead nurturing and marketing automation vendors they all make it seem very easy. Who’s going to write all that new content? But why the focus on content?

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Anything Goes Marketing is Attracting Attention

Anything Goes Marketing

Bulldog Solutions has quoted me recently on their BullBlog from my post on using video with email : ``Anticipating concerns about the complexity of video, blogger Chad Horenfeldt of Eloqua notes, "If a three-year-oldcan play Guitar Hero and have it posted to YouTube, your marketing team can handle this."

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Vidyard Wins 2016 Marketo Revvie Award

Vidyard

“Through our integration with Marketo’s Engagement Marketing Platform, our customers are gaining unprecedented insight into the digital body language of their online audiences and the true performance and impact of their video content assets. We are honored to be recognized as an exceptional member of the Marketing Nation®.”

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