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The 8 best URL shorteners for engagement and tracking in 2022

Sprout Social

The free account offers customizable back-half links, plus link history and reporting for individuals. But the premium editions excel with a complimentary custom domain, branded links, bulk link shortening, link redirects, QR codes and a UTM builder. . Auto-branded links. Manage links.

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Competitor Analysis: Get Link Building Help from Your Competitors

Biznology

If you have ever done any link building, you are likely aware that link building is hard work. It takes time and patience to build relevant links that make sense. Although manual link building does take more work, there are worthwhile tactics and strategies that can help with your link building efforts.

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Competitor analysis: get link building help from your competitors

Biznology

If you have ever done any link building, you are likely aware that it is hard work. It takes time and patience to build relevant links that make sense. Although manual link building does take more work, there are worthwhile tactics and strategies that can help with your link building efforts.

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Technical SEO: Everything You Should Know About Sitelinks

Brightedge

Sitelinks are those additional links that appear below the main URL for a particular domain on the SERP. When you have a domain that displays sitelinks, your listing automatically takes up the space of two to three listings, drawing the eye of every user on the page. What are the benefits of sitelinks?

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Build Industrial Websites as Dynamic Blog Sites

Industrial Marketing Today

Building or redesigning a company Website as a blog site is increasingly becoming the preferred method for many industrial and manufacturing marketers. On-site search engine optimization (SEO) is much easier to do by adding new posts using long tail keywords and deep linking to specific product pages within your company’s site.

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How to increase profitability by monetizing off-Amazon advertising

SmartBrief - Marketing

Smart sellers are now developing holistic Amazon marketing strategies that use Amazon’s broad media inventory and off-Amazon advertising channels that were previously the domain of to-website advertising. That involves mobile attribution where tracking links either drop off, or customers are deposited at the Amazon log-in screen.

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Should I Host My Content on a Microsite, Subdomain, or Subfolder?

Content Standard

A microsite is a domain that is separate from your brand’s website. It’s a way for them to share information and build authority as subject matter experts without seeming biased or needing to follow brand guidelines, and establish a community of experts in the process. Let’s explore a few of the options. Microsite.