Google Authorship is Changing the Game for SEO and Digital Marketing
Biznology
JANUARY 21, 2013
Potentially showing your smiling face to searchers might sound like a gimmick, but it can establish trust with readers while improving CTR and can even redirect people back to more of your content. This means people will be able to influence a sites Page Rank rather than incoming links. Get a Jump on Author Rank.
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