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Community-led brands & retailers aim for success in China

SmartBrief - Marketing

In China, this trend has promoted the use of social media platforms WeChat and China’s original TikTok, Douyin , to build community-led brands and retailers. According to CMXHub , 66% of retail professionals say that their online community has positively impacted customer retention and 55% say that they have seen increased sales.

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Harnessing the Power of Content Marketing for Credit Unions and Community Banks

ClearVoice

Given these advances, can credit unions and community banks still produce content that markets themselves effectively? Helping community banks optimize their content marketing initiatives and enhance their brand positioning. Let’s take a closer look at the benefits of content marketing for community banks and credit unions.

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7 Proven Strategies to Boost Social Media SEO in 2024

Convince & Convert

User behavior is changing, and studies show that around 31% of consumers use social media channels to find answers to their queries. It’ll help you create a loyal community of followers and promote your page and business. Tip for Founders: If you are building a product or service, don’t forget to add it to your headline.

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How 7 brands use customer marketing content strategies to deepen audience connection

Sprout Social

Investing in your current audience leads to building trust with them, as well as prospective customers. In this article, learn how to build your own customer marketing strategy, how it creates customer trust and see some stellar customer marketing examples from brands who are getting it right. In fact, it’s quite the opposite.

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Top Tips For Successful Community Building on Twitter

Adobe Experience Cloud Blog

Are you struggling to build a strong community for your business on Twitter? A company that successfully embraces Twitter and builds its community around it will move beyond likes and followers. Use storytelling tactics to create relatable and interactive content that drives engagement is key to building a community.

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8 Ways That HubSpot Engaged Its Online Community with Employee-Inspired Content

Hubspot

Consistent content creation is a cornerstone of community growth. To keep your community members returning regularly, they need to see new things each time they return. Different types of people want to engage in communities in different ways. But community management typically falls on one person’s shoulders.

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How to Grow Your Audience with Video Content Marketing

Marketing Insider Group

As video marketing continues taking the world by storm, more businesses adopt it as a pivotal strategy to educate consumers, generate leads, and boost ROI. 78% say it directly helps increase sales, and 84% say it’s helped generate leads. How to Build a Successful Video Content Marketing Strategy to Grow Your Audience.