How to Create a Strategic Plan for Your Small Business: Easy 4-Step Process

Biznology

After a year like no other, now is the perfect time for a deep dive into the strengths, weaknesses, opportunities, and threats your small business will face in 2021. Does the business have great online reviews? Great pricing?

How to Choose a CRM for Your Small Business

BenchmarkONE

Having the right small business CRM can make a huge difference in the success of your business, especially when it comes to things like cultivating leads, turning leads into customers, and turning customers into brand loyalists. Why Every Small Business Needs a CRM.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Small Business Email Marketing: 7 (Easy) Tips for Growth

Optinmonster

Do you want to improve your small business email marketing strategy? As a small business, email marketing can be one of your biggest assets. But before we dive into the list, let’s get clear on why email marketing is so crucial to the success of your small business.

7 Best Email Service Providers for Small Businesses

Optinmonster

Are you looking for the best email service providers for small businesses? Email marketing remains one of the best ways to drive passive income for your business. So, today, we’re going to share the 7 best email service providers for small business.

Top 5 Bulk Email Tools For Small Businesses in 2020

SendX

While it is essential to take a break, leaving the customers altogether is not what any business would want. SendX Pricing Recommended if: You are looking for turning your website visitors to customers through email automation campaigns and top-notch deliverability.

4 Ways to reduce small business debt

Biznology

Are you in the process of paying down debt on your small business? Maybe you’ve had to turn to your charge cards or maybe you had to take out a business loan to fund your venture. Either way, you aren’t alone – 88 percent of small businesses carry debt. In the long run, debt can hold back your small business. The majority of business that fail cite cash flow issues as the reason. Take a look at these four ways to reduce small business debt.

5 Fast Tips for Stretched Small Business Marketing Managers

Zoominfo

You manage a small business and its marketing. What is small business marketing? The goal of small business marketing is to attract leads to your business. That said, when it comes to marketing, it can be tricky for small businesses to stand out in the crowded B2B space, often due to limited resources. How to Grow Your Small Business with Marketing. Of course, your buyer needs to know the price.

5 Reasons Why Digital Marketing is a Necessary Tool for Small Business Growth

Biznology

Even just a few years ago, small business owners still primarily embraced traditional methods to market and advertise their businesses. However, with the emergence of digital marketing, all types of businesses have figured out how to use it to help their businesses succeed. If you’re seeking the best way to grow your business, check out these five reasons why you should consider digital marketing.

Can’t Afford Artificial Intelligence for Your Small Business? Think Again.

Biznology

AI is applicable to almost every business function. And so is the ability to better target social media ads enabling lower pay-per-click budgets using auto-generated posts. . Many of these software products are so costly that only 35% of businesses have invested $1 million or less.

SEO for Small Business: Why (& How To) Choose an SEO Agency for Your Small Business

seo.co

Why Invest in SEO as a Small Business? 5 Tips to Help You Choose the Right SEO Agency for Your Small Business. Growing a small business is nothing short of exhausting work. Why Invest in SEO as a Small Business? Table of Contents.

Mailchimp Pricing: Do you get what you pay for?

SendX

This is the most up-to-date Mailchimp pricing guide. I am sure Chimp’s cuteness got your floored but can you say the same about its pricing? For 500 contacts, this would be the pricing: Essential plan: $9.99/mo, 500K emails Standard Plan: $14.99/mo 1.2M Lowest price plan.

Scary & Surprising Small Business Stats You Need to Know

Outbound Engine

Instead of trading ghost stories, we’re going to share a list of scary and surprising small business stats. But don’t worry, we’ve got tips on how to make sure your business doesn’t become one. Learn from this small business stat: If you work with either internal team members or external contractors, let them know you appreciate their hard work and contributions. 543,000 new businesses are started every month.

The Small Business Guide to Paid Advertising

BenchmarkONE

As a small business owner, you’re managing operations, customer service, account management, and not to mention everything regarding sales and marketing. . Small business owners are doing it all. They include basic details like an image, price, and website link. .

5 Best Keap Alternatives for Small Businesses

BenchmarkONE

And small businesses looking for solutions to their marketing automation needs are no different. They need to know various price points, package details, success metrics, as well as all the options out there for them to consider. Pricing: $999 and up per month.

Digital Marketing In 2020 | 7 Reasons Why Small Businesses Need It

Marketo

Let’s start this with a statistic that should by itself be enough to have any small business owner invest in digital marketing. Digital marketing helps small businesses build lasting customer relationships. Smart small businesses do not make assumptions.

How to Create a Marketing Plan for a Small Business That Works

Outbound Engine

What do you need to know when making a marketing plan for your small business? There are lots of methods you can use but the key is answering questions specific to your business. Whether you’re just starting out or been in business for years, you’ll need to assess your current business standing before you create a marketing plan for a small business. Next, list every possible business opportunity for your company or products.

The Small Business Guide to Paid Advertising

BenchmarkONE

As a small business owner, you’re managing operations, customer service, account management, and not to mention everything regarding sales and marketing. . Small business owners are doing it all. They include basic details like an image, price, and website link. .

The Small Business Guide to Paid Advertising

BenchmarkONE

As a small business owner, you’re managing operations, customer service, account management, and not to mention everything regarding sales and marketing. . Small business owners are doing it all. They include basic details like an image, price, and website link. .

24 Apps to Help Your Small Business Run Smoothly

Outbound Engine

If you’re like many professionals, you’ve looked for apps to help your small business run smoothly. In a recent small business trends report , 13% of owners surveyed said that administrative tasks were their biggest challenge. It’s a small business powerhouse with features like project management, inventory, and reporting. FreshBooks makes our list for apps to help your small business because of its stellar reputation.

6 Video Tips for Small Businesses on a Budget

Vidyard

As a small business, the way you do business probably follows the same line of thinking. That’s why small businesses use video. Well this is why small businesses use video , actually.). That’s precisely why we put together these six tips on creating budget-friendly (or even no budget!) Animated explainer videos are a must-have for any small business. Blog Marketing Communications Small Business Marketing

Are You Approaching Enterprise Sales with a Small Business Mindset?

Televerde

Small business sales, however challenging in their own way, are much more cut-and-dry. 6 Ways Enterprise Sales Differ from Small Business Sales. Small business sales cycles are often much easier to pin down.

5 Marketing Attribution Tools that are Perfect for Small Businesses

BenchmarkONE

As a small business, budgets are always a concern. Marketing attribution tools aren’t exactly uncommon, but many are geared towards huge enterprises with price tags to follow. For these recommendations, we’re sticking to the small business budget and mindset.

Asana Pricing

TrustRadius Project Management

Understanding the features of each pricing tier will help you make a decision for your use-case. Asana’s pricing plan is made to be suitable for different use-cases, and below you will find details about each. The 4 Asana price plans are: Basic Premium Business Enterprise.

8 Ways to Generate Word of Mouth Advertising for Your Small Business

Outbound Engine

This unique form of advertising cannot be purchased with even the largest marketing budget, yet its influence on would-be customers is so large it is nearly incalculable. How can you enjoy the business benefits and sales growth that only word of mouth advertising can provide?

The B2B Small Business Marketing Guide to Crushing it on Social Media

B2B PR Sense

because B2B has a smaller potential customer base, a higher average price point.". So how can you get some of that transformational juice for your own B2B small business or larger company? By the end of this post, you'll know: Why social media is important for your small business marketing -- and for larger businesses too. Why Social Media is Important to Your B2B Small Business Marketing Strategy.

4 Best HubSpot Alternatives for Small Businesses

BenchmarkONE

Looking for a good HubSpot alternative for your small business? There are lots of tools in there for small businesses, including CRM software, analytics, and content management — but it’s not the only platform on the market offering these capabilities. Whatever your reason, if you’re in the market for an alternative that’s more in line with your needs, budget, and objectives, there are several places to look.

9 Best Email Marketing Tools for Small Business

BenchmarkONE

Small businesses have a lot to focus on – without the budget and resources of a midsize or enterprise company. The decisions they make around tech tools and software suites are often more important than a bigger company, because they need tools that inherently make it easier to run a quality business with less. . But with so many possible options to choose from, what is the best email marketing tool for your small business?

How to Make the Perfect CRM Software Match for Your Small Business

BenchmarkONE

The right small business CRM is essential for helping your business cultivate leads, turn leads into customers, and turn customers into dedicated brand loyalists. Where things get tricky is choosing the small business CRM software that meets your unique needs.

5 Best Email Design Softwares (With Images & Pricing)

SendX

Read on to find the unique features and pricing for each platform and make your pick. Pricing: You can get a free account to test the platform but if you are a marketer, small business, or designer, then you should go for a Business Plan so that you can get more exports & templates.

5 Best Email Design Softwares (With Images & Pricing)

SendX

Read on to find the unique features and pricing for each platform and make your pick. Pricing: You can get a free account to test the platform but if you are a marketer, small business, or designer, then you should go for a Business Plan so that you can get more exports & templates.

Top 10 Lead Generation Ideas for Small Businesses In 2020

Unbound B2B

It’s the beginning of the year; the start of another new quarter…and what better time to reevaluate your business strategies than now? Predictions from Walker information show that by 2020, customer experience, and not price or product, will be the number one brand differentiator.

5 Lead Generation Techniques for Small Businesses in 2019

Marketo

From content creation to face-to-face events, you’ll learn the most effective and affordable ways to expand your audience and generate qualified customers for your small business. You can find talented and affordable freelance filmmakers, editors, and animators on websites like Upwork that sit within your budget. Many small businesses rely on paid media to attract new customers. Yes, digital marketing must be a part of every small business’s growth plan.

Branding Your SMB On a Budget

BenchmarkONE

Did you know that solid branding can actually make your small business money? Small businesses can be fragile. Follow the steps below to create a beautiful brand look and feel without dipping any deeper into your budget than you want to. Small Business

SMB 70

The Best 18 Online Marketing Tools for Small Businesses

Hubspot

Implementing a successful content marketing strategy for your business is a critical component for sustained growth -- and yet, 32% of B2B businesses rate their content creation workflow as fair or poor. If you work for a small business, it's particularly imperative you find tools to help you manage the wide scope of your marketing demands. To help you find the best online marketing tool for your business' needs, I've compiled a list of the 18 I use and love.

Five Reasons Why Sales Strategy Doesn’t Work for Many Small Businesses

Webbiquity

Customers are the heart and soul of any business. Many small companies fail to achieve desired sales goals despite having adequate resources. To mitigate risk or generate maximum benefits, many organizations distribute their resources (read budget) in more than one marketing channel simultaneously. Many small businesses work on SEO, SEM, and advertising on Facebook, LinkedIn, Twitter and YouTube simultaneously, and end up generating little return on investment (ROI).

Marketing to Small Business – Here’s my top tips

Jackie Walts

Out of all the audiences that I’ve marketed to, I have to admit that one of my favorites is small business. I took part in the launch of a small business credit card a long time ago and really enjoyed getting to know the quirkiness of this audience. If you haven’t marketed to them before, here are a few hints for success: If you want to market to small business, first you have to determine how you’re going to identify them. Or use them for business.

Top 5 Ecommerce Platforms for Small Businesses

TrustRadius Marketing

This post walks through the 5 top ecommerce solutions for small businesses, based on third-party reviews collected on TrustRadius. Figuring out what type of ecommerce software will fit your business best can feel like an uphill battle, given how many options are available.