Convince & Convert

SEPTEMBER 21, 2010

In fact, I believe that ultimately SM will be viewed largely as a customer retention tool, with budgets from those departments and metrics that focus on customer lifetime value and how it’s impacted by social media touches. That is the value to me of Web 2.0 That is the value to me of Web 2.0

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Convince & Convert

JULY 20, 2012

At one point, Digg was the poster child for Social Media and Web 2.0 Anyway, let’s keep moving on because we could keep talking about this for a long time. I’m not necessarily making a statement about CNN but the fact that they have been doing this Eye report thing for a long time. DJ Waldow: No comment.

Paid Content 113

Paid Content Digg Marketing Budget Work Management 113

Industrial Marketing Today

OCTOBER 26, 2009

Any page on your website can become a landing page as long as you follow these three principles: Have a very clear understanding of your prospect’s intent (what are they looking for? Same goes for budget, time frame, company size, gross sales etc. A good analogy is to think of a landing page as the putting green on a golf course.

Traffic 60

Traffic Lead Scoring Lead Ranking Top of Funnel 60