Buzz Marketing for Technology

JULY 14, 2010

Budget cycles dictate this ebb and flow. You get your budget in January and the decision to fund the typical roster of technology projects at your client was decided upon in December. You will be surprised but the results but it will also give you a better sense for how you are doing so far this year. Tweet This! Share this on Reddit.

Marketing Proposals 100

Marketing Proposals Digg Budget Programs Planning 100

seo.co

FEBRUARY 15, 2022

If you’ve got the budget for it, pay-per-click ads are a perfect way to get a new stream of visitors to your blog. Social sharing and bookmarking sites, like StumbleUpon, Digg, and Reddit, are all valuable places to post your content. This, too, is worth considering as an ongoing strategy. Set Up Pay-Per-Click Ads.

Paid Content 117

Paid Content Traffic RSS Blogger 117

Buzz Marketing for Technology

JUNE 9, 2010

And while that doesn’t sound that exciting – it can get really exciting when you align your budget to a group of customer that can help you deliver sustainable growth! What percent of your budget? Which is what the CEO and the market wants from you anyway!). In most cases that means 80 decision makers!) 20%, 50%, 80%? Tweet This!

B2B Marketing 100

B2B Marketing BtoB Digg B2B 100

Hubspot

MARCH 3, 2020

You can connect Facebook, Twitter, Digg, and other social media platforms to gather insights of performance across those social media sites. Tools should also be able to work with the budget and time you have available, so if one of these choices seems to tick all of those boxes for you, check them out. ActiveCampaign. Price: $9/mo.

Social Media 99

Social Media Budget Programs Analytics Work Management 99

Buzz Marketing for Technology

JULY 21, 2010

How about on the front end with your budget and invoicing? How about your partner community and the leads you have given over to them. Are they reporting back to you in real time? That’s on the business impact side. Are those invoices rolling in real time? Probably not. And can you optimize across all media? – Tweet This! No related posts.

Resource Management 100

Resource Management Work Management Digg Planning 100

Buzz Marketing for Technology

MARCH 11, 2010

In the last post we discussed the Social Media Budget Ratio in B2B Marketing and a healthy portion of my budget is focused in this area of listening for mentions of our brand name that are an indication that a conversation that could lead to a sales opportunity or a support opportunity are at hand. Tweet This! Share this on Facebook.

Social Media 100

Social Media Social Marketing B2B Marketing Media 100

Buzz Marketing for Technology

AUGUST 11, 2010

These ads are available to anyone with an advertising budget, from $1 to $1 billion. Whether you’re on the Facebook home page, reading comments on a friends’ Walls, or playing your favorite Facebook game, you have probably noticed at least one advertisement running on the right hand side on the page. We hope you agree! Tweet This!

Facebook 100

Facebook Advertisements Advertising Digg 100

Buzz Marketing for Technology

JUNE 30, 2010

This is great in a world of tightening budgets and ROI on every campaign but getting the customer up the scale from Awareness to Consideration to Purchase is just part of the deal now that social media has arrived. Think of your budget as a B2B Marketer and just do a back of the napkin examination of your spending on Acquisition vs Retention.

Digg 100

Digg Paid Search Agency Acquisitions Budget Programs 100

Webbiquity

DECEMBER 1, 2010

“Soft&# benefits tend to take a back seat to harder measures like leads and marketing productivity during lean recessionary budgets, but should increase in importance as economic conditions improve and companies shift from a cost-cutting and expense minimization to growth mode. Share this on Bebo. Share this on del.icio.us.

Marketing Automation Services 100

Marketing Automation Services B2B Marketing Trends Planning 100

Writing on the Web

OCTOBER 19, 2010

So the results acquired for companies with big budgets are showing us how to create messages that have a powerful impact on the brains of all consumers. Neuromarketing is extremely expensive market research to do, but fortunately most brains work the same, with some exceptions for age and gender. Does it cause an emotional reaction?

Buy 100

Buy Digg Buzz Blogger 100

Buzz Marketing for Technology

NOVEMBER 17, 2009

For example I get: Social Media reports, Blog data reports, Website data reports, Campaign data reports, Launch result reports, Traditional Media reports, Lead reports and of course Budget reports to name just a few. If you have any insights on how best to get there please share them. Tweet This! Share this on Facebook. Share this on Reddit.

iCrossing 100

iCrossing CMO Digg Enterprise Management 100

Webbiquity

FEBRUARY 9, 2010

Among the key findings from the report: Despite the lingering economic malaise, companies across virtually all industries plan to increase budgets for social media marketing in 2010. In computer hardware and software, 55% of firms plan budget increases while 5% say they will cut budgets. Share this on del.icio.us. Tweet This!

Social Media 100

Social Media Social Marketing Marketing Strategy Marketing & Strategy 100

Buzz Marketing for Technology

MARCH 16, 2010

Social Media Budget Ratio in B2B Marketing In my new advisory role for the members of MENG. Then all you have to do is feed this list into your listening platform and you should be able to create a steady stream of Social Media Leads! Tweet This! Share this on Facebook. Share this on Linkedin. Share this on del.icio.us. Share this on Reddit.

Social Media 100

Social Media Social Marketing B2B Marketing Media 100

Webbiquity

OCTOBER 13, 2010

Budget: $0 (I have no budget, I need something free!). Budget: Under $500 per month. Budget: $500-1,000 per month. Budget: We don’t need no stinkin’ budget. These tools are among the best for social media monitoring, whatever your budget and needs. Alterian SM2 Freemium. Alterian SM2.

Social Media 100

Social Media Budget Programs Tools Marketing Management 100

Webbiquity

JANUARY 12, 2010

Maybe a company with $20 billion in sales and a $600 million annual marketing budget doesn’t need webbiquity, but smaller enterprises without Super Bowl-size advertising budgets can certainly benefit from it. Share this on del.icio.us. Post this on Diigo. Share this on Reddit. Stumble upon something good? Share it on StumbleUpon.

Enterprise Management 100

Enterprise Management PR Social Networks SEM 100

Buzz Marketing for Technology

MARCH 18, 2010

Social Media Budget Ratio in B2B Marketing In my new advisory role for the members of MENG. Share this on Linkedin. Share this on del.icio.us. Share this on Reddit. Stumble upon something good? Share it on StumbleUpon. Send this page to Print Friendly. Email this to a friend?

Work Management 100

Work Management Social Media Marketing Management Social Marketing 100

Webbiquity

JANUARY 28, 2011

According to recent research from eConsultancy, “Paid search consumes the largest portion of online lead generation budgets, accounting for 28% of spending (in 2010), up from 22% in 2009.&# In addition, more than half of companies that use paid search increased their budgets for it last year. Share this on Bebo.

Adwords 100

Adwords Paid Content Paid Search Agency Tactics 100

Webbiquity

APRIL 14, 2010

scope, clutter and budget), then shares 10 outstanding microsite designs from companies like Taser and Red Bull. A display of “20 Incredible Illustrative Site Designs Inspired by Nature that are sure to get your creative juices flowing&# including Studio 7 Designs , Viget Labs and meomi. 10 mind-blowing microsites by iMedia Connection.

Landing Pages 100

Landing Pages Design Microsite Tips 100

KoMarketing Associates

JANUARY 22, 2015

RSS Readers such as Feedly , Digg Reader , or Hootsuite’s RSS Syndicator. Messaging, target audience, and potentially budget required for each distribution site. List Management – Creating mechanisms for keeping up to speed with key resources and information sources. Swayy for personalized content discovery.

Budget Programs 120

Budget Programs B2B Marketing Effectiveness Content Marketing 120

Webbiquity

JUNE 15, 2010

It has a purpose and needs a budget. It supports a brand, and needs to integrated with other marketing and PR activities rather than treated as a separate island (just as, for example, a company’s search and display advertising should communicate a consistent message). Share this on Bebo. Subscribe to the comments for this post?

Social Media 100

Social Media Media Marketing Automation Services Budget Programs 100

Webbiquity

APRIL 7, 2010

Sami Carroll shows why branded terms are important in both SEO and SEM efforts, along with tactics for maximizing results with a limited budget. The Importance Of Branded Search Programs (Even in Tough Economic Times) by Search Engine Land. New Research: Paid Search Builds Branding by ClickZ. Share this on del.icio.us. Post this on Diigo.

Search Engine Marketing 100

Search Engine Marketing Paid Search Agency Search Marketing SEM 100

Writing on the Web

JANUARY 14, 2011

As a small business, I was competing with much larger enterprises with staff and budgets. I started speaking at conferences and I was able to tell people about the pivotal moments that made a big difference: blogging changed my life and exploded my business. I used that story, and still do. What’s your story? Blog this on Blogger.

Content Marketing 100

Content Marketing Content Digg Internet Marketing 100

Webbiquity

JANUARY 18, 2010

The first key is understanding the lifetime value of a customer; from this, ROI calculations can be performed on any marketing activity to help set budget levels appropriately. Other reviews of this book: The Perfection of Marketing, by James Connor – A Book Review. Brad Shorr. My Marketing Book of the Year. Douglas Karr. Post this on Diigo.

Advertising Agencies 100

Advertising Agencies Paid Search Agency Marketing Management Digg 100

Webbiquity

FEBRUARY 7, 2010

Determine your budget: while there is no hard-and-fast rule for this, there are a number of factors that will affect the size of the budget required to optimize your return from search marketing: Number of keywords—more keywords means a higher budget. Higher goals require a larger budget. Share this on del.icio.us.

Search Engine Marketing 100

Search Engine Marketing SEM Search Marketing Practices 100

Webbiquity

APRIL 26, 2010

Social media thought leader Brian Solis disects shifts in b2b marketing spending, making extensive use of data from eMarketer on metrics such as changing budget allocations, objectives of using social networks and other social media sites, ROI measurements and more. Preparing for a world without salespeople by iMedia Connection. Tweet This!

Marketing Strategy 100

Marketing Strategy Marketing & Strategy Allocation Budget Programs 100

Webbiquity

DECEMBER 21, 2010

It’s no longer the biggest ad budget that wins. Tracking mentions of competitors and industry terms using social media monitoring software provides a vast trove of inexpensive, real-time competitive and market intelligence. Answer prospect questions. People want to buy from companies that are smart, helpful and responsive.

Social Media 100

Social Media Media Business Paid Search Agency 100

Webbiquity

JUNE 25, 2010

Each project has a specific objective, timeframe, budget, and resource allocation. Plan for Success: It’s been said that if you don’t know where you’re going, then any road will get you there. Great consultants have a clear process that they follow. Rainmaking is no different. Make the Transition from Consultant to Rainmaker.

Consulting 100

Consulting Allocation Digg Cold Calling 100

Webbiquity

MAY 24, 2010

The primary budget effect of social media marketing is to shift costs from media buying to labor. Social media is free. While recent studies show that about half of marketers say that social media reduces their overall marketing costs , it is by no means without a price. Share this on Bebo. Subscribe to the comments for this post?

Social Media 100

Social Media Social Marketing Media Rules 100

Hubspot

NOVEMBER 5, 2012

Digg is a social news website that gathers news from across the Internet and compiles it on one website for readers. Since people depend on Digg for a lot of their news, they use this funny message whenever they are down. Mint.com is a website that gathers all of your financials in one place, helping you create and maintain a budget.

Creativity 28

Creativity Marketing Websites Digg Paid Search Agency 28

Webbiquity

APRIL 19, 2010

Budgets consequently must shift from buying one-way media to adding personnel or supplementing staff with outside experts who can successfully engage potential buyers in product conversations. Now, Facebook, Twitter, LinkedIn and other social media tools have exploded this capability. Share this on del.icio.us. Post this on Diigo. Tweet This!

Social Media 100

Social Media Social Marketing Media B2B Thought Leadership 100

Webbiquity

JANUARY 10, 2010

The only statement I take exception to in this excellent post is that “For small companies unaccustomed to budgeting much at all for advertising, the costs can be impractical.&# You may want to give this keywords special attention and place them into their own ad groups.&#. Share this on del.icio.us. Post this on Diigo. Tweet This!

Adwords 100

Adwords Tips PPC Tactics 100

Convince & Convert

MARCH 4, 2016

Tools such as Buzzsumo , Digg , and Reddit are also useful for sparking ideas for an infographic topic. If your budget enables it, you may even wish to commission a market research report to serve as the foundation for your infographic. For industry-specific content, LinkedIn Pulse is also worth checking out. Repurpose Old Content.

Linkbait 141

Linkbait Planning Peer-to-peer Landing Pages 141

Webbiquity

FEBRUARY 2, 2011

Jeff Bullas shares several interesting content marketing stats from recent research, such as: content now accounts for 33% of marketing budgets on average, up from 11% just a couple of years ago. Social Media Leads Content Marketing: New Survey Reveals by Jeff Bullas. Share this on Bebo. Subscribe to the comments for this post?

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

readwrite

DECEMBER 14, 2010

Would-be advertisers are asked to select from 5 categories of monthly ad budget, ranging from below $10k through over $100k, and choose whether they would like their campaigns to begin in 1 to 4 weeks, 1 to 3 months or 3 months from now. “Selling trending topics is like gaming Digg,” Falls said.

Twitter 40

Twitter Buy Paid Search Agency Trends 40

Webbiquity

FEBRUARY 1, 2010

Survey: Most CMOs To Boost Social Media Budgets In 2010 (And It Had Better Pay Off) by MediaPost Online Media Daily. Top execs say they are influenced by social networks by ZDNet Blogs. Tom Foremski. Winning with Social Media at Your Company: A Letter to the CEO by SocialSteve’s Blog. Steve Goldner. Mark Walsh. Stephen Debruyn.

Social Media 100

Social Media Social Marketing Budget Programs Media 100

Buzz Marketing for Technology

JUNE 27, 2008

Are you involved in setting the direction for your companys IT budget or strategy? Comments Digg This. Relationship Building/Networking. Industry Switch. Background. IT Organization. Offshoring. Succession Planning. Performance Review. Leadership. Innovation. Project Management. Enterprise. Requirements. Consumer IT.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

Hubspot

OCTOBER 5, 2017

Objection: A prospect’s challenge leading to opposing a product or service, i.e. budget, time constraints. Does this purchase come out of your immediate budget? Time constraints and budget limitations are often the biggest objections we receive from prospects. Confirmed availability of budget. Constraints. Skim each post.

Budget Programs 99

Budget Programs Top of Funnel Tools Work Management 99