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New technologies are transforming the insurance industry — here’s how to innovate now

Salesforce Marketing Cloud

With insurtech, everyone — from underwriters to brokers to policyholders — immediately benefits. When an insurance company says it is adapting insurtech or a startup enters the insurtech market, they aim to create customer experiences that rival the best of retail. It frees carriers and brokers to be more human.

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The Entrepreneur Interview Series #11: Michael McCarthy, Inkit

Webbiquity

When you think of hot software startups, it’s probably technologies like artificial intelligence, blockchain, and virtual reality that come to mind. So I began exploring, talking to companies like SoFi , Casper , really hot startups, and saw that they were doing direct mail at scales that were pretty mind-blowing.

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Client Spotlight: Launch Revamps and Enhances Marketing Automation Solution for RealMassive

Launch Marketing

RealMassive is an Austin-based tech startup that connects tenants, investors, owners, properties and brokers in a modern, global commercial real estate (CRE) marketplace that is fueled by big data to provide an intuitive property list and search tools, digital marketing capabilities and real-time performance analytics. The Project.

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Marketer of The Month Podcast- EPISODE 172: Value-Based Ventures: Vitor Asseituno’s Prescription for Outcome-Focused Business

Outgrow

Startup Culture: Emphasizing the importance of a hustler mindset. Vitor Asseituno: I think it is a startup. I saw I was an entrepreneur and an investor, and I saw over five, four, or 500 maybe more startups in healthcare. I mean this brand new startup that just started, but Sami is doing a partnership with Uber.

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Time to abandon spray-and-pray lead generation

Biznology

With good lists becoming harder to find, lead brokers are bringing technology to bear to improve lead quality. Social channels are a promising new source of this type of lead, and startups are sprouting to provide this capability as a service.

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From Leads to Loyalty: 6 Surprising Benefits of Teamlancing

ClearVoice

In one example, Dr. Massey discusses a power sphere consisting of a residential real estate agent, mortgage broker, real estate attorney and title writer. Teamlancing is founded in collaboration, a building block of the startup world.”. Not only do they want to expand their own services so they can take on bigger (and more lucrative!)

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7 Ways SEO & PPC Can Work Together in 2021

Hubspot

For that reason, I would recommend startups prioritize SEO efforts in order to avoid the royal rumble of paid ads with giant companies like Cisco. Your PPC team operates like a stock broker, optimizing for the highest return on investment. What about the small guys? Because our PPC data told us it drives larger line size opportunities.

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