B2B Email List Guide: Buy, Rent or Build Your List

Digital B2B Marketing

Potential providers: Find lists yourself with a list database like NextMark or going directly to a publisher, or you can work through a list broker like MeritDirect or one of many smaller brokers. Potential providers: ReadyContacts or ReachForce. If your goals are broad communication or broad lead generation, lists are likely not your best initial investment.

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