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Transform your B2B brand: 7 strategic insights

Martech

Additionally, they can help you acquire a new domain for your website, including negotiating with a broker if necessary and checking availability for social media handles. One client opted for managers to nominate top performers to take part in a focus group. If you do business outside the U.S.,

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From B2G to B2A to B2S: Data-Driven Marketing to Federal Agencies

Bluetext

If they were to interface only with agency leadership or technology leadership, they would get a sense of broad organizational priorities and gain credibility from being introduced by internal power brokers. Your first task is to gather the intelligence needed to identify, segment, and target each stakeholder group.

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Research Methods 'Beyond Google' :: Inside Higher Ed :: Higher Education's Source for News, Views and Jobs

Buzz Marketing for Technology

Berkeley’s Mellon-funded program, renewed after its initial grant for several years, is now in a hiatus phase in which the university is working with external evaluation consultants to conduct focus groups and interviews with participants.

Education 100
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Summary of Sold-out "Science of Inbound Marketing" Session at Dreamforce 2011

Hubspot

So let's say you're trying to target real estate broker Boston as your search phrase, because you have a real estate brokering business. Let's say it's Boston real estate broker. Unless you were really big, and you were a consumer brand, and you could do focus groups. Is for your content to be rank-worthy.