Antitrust bill could force Google, Facebook and Amazon to shutter parts of their ad businesses
Martech
MAY 20, 2022
It would ban them from operating more than one of these functions: supply-side brokers selling publisher ad space, demand-side brokers selling ads, or ad exchanges connecting buyers and sellers. Provide transparency customers can verify that. Image from CDTA factsheet. The bill, introduced yesterday by Sen.
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