Sprout Social

MAY 10, 2019

When YouTube first arrived in 2005, few likely had any idea how valuable it would become. By 2010, YouTube was generating more than two billion views each day. As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. 1. There are 1.9

Youtube 111

Youtube Stats Paid Content Marketing Strategy 111

Webbiquity

MAY 25, 2021

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. public broadcast models. Same thing for Instagram with photos and now, of course, all content formats: TikTok, Facebook, Twitter, they all follow that same playbook. You have to be on Twitter.

B2B Marketing 336

B2B Marketing Practices B2B SMS 336

ClearVoice

SEPTEMBER 16, 2021

In 2020, Facebook announced its commitment to Black creators and small businesses that use their platforms to showcase their talents, products, and services. If you’re unfamiliar with these Facebook content monetization tools, we’re here to assist you in getting the most out of your content. Facebook Business Suite. Page Posts.

Facebook 99

Facebook Features Content Cost per Acquisition 99

SmartBug Media

MARCH 24, 2020

We’ve all had the notifications pop up on our phones when a friend decides to share a moment in real time—but is your brand utilizing Facebook Live to its full marketing potential to stand out in the noisy digital space? Whether your business is B2B or B2C, there is a multitude of potential with Facebook Live. What Is Facebook Live?

Facebook 78

Facebook Campaigns Broadcasting Sales Qualified Leads 78

Vidyard

JULY 11, 2019

And these numbers are only going up as businesses use Facebook Live for their demand generation strategies. The Power of Facebook Live Video Aside from sharing video published on their website to their social media accounts, businesses are now creating videos specifically designed for social platforms.

Facebook 96

Facebook Video Marketing Broadcasting Demand Generation Agencies 96

Webbiquity

FEBRUARY 28, 2023

Make sure to ask the right questions to find out how to design, for example, the most compelling YouTube Ads for your audience. Social Media and Influencer Marketing B2B eCommerce companies will continue to make more sophisticated use of social media to reach their target audiences this year, by engaging, not just broadcasting.

eCommerce 272

eCommerce Marketing AI B2B Marketing Trends 272

Zoominfo

JUNE 20, 2019

The search term “Facebook Live Stream” has increased in popularity by more than 330% since Facebook Live’s debut in August 2015 ( source ). 78% of online audiences are already watching video on Facebook Live. 90% think video quality is the most important aspect of Facebook Live videos ( source ).

Statistics 198

Statistics B2B Marketing B2B Zoominfo 198

Martech

JANUARY 4, 2024

She has also owned and operated her own marketing firm and hosts the “Computer and Technology Radio” podcast with broadcaster Mark Cohen. LinkedIn: Amy Porterfield (28K followers) Instagram: AmyPorterfield (405K followers) YouTube: AmyPorterfield (28.7K LinkedIn: Marsha Collier (12.8K

eCommerce 110

eCommerce Multi-Channel Marketing Analytics Tools Broadcasting 110

Sprout Social

JANUARY 4, 2022

The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Anyone who’s scrolled through Facebook, Instagram or Twitter recently (let’s be honest, who hasn’t?) Facebook video statistics. landscape).

Social Media 142

Social Media Statistics Video Marketing Social Marketing 142

Convince & Convert

APRIL 17, 2014

There has been a ton of conversation around Facebook’s declining organic reach for businesses. Continuing the conversation, my brilliant friend and collaborator Robert Rose from Content Marketing Institute wanted to get some thinking about Facebook from a few colleagues, so he asked me what I thought was really going on.

Facebook 167

Facebook Ad Exchange Cable Communities 167

Biznology

MARCH 14, 2017

Facebook, Instagram, Pinterest, reddit, YouTube and even Snapchat have integrated ads so thoroughly and shamelessly for so long that there’s not fight left in any of their ‘verses. And Facebook is a walled garden, requiring extra effort to make each profile public, though it does have excellent brand pages.

PR 163

PR Twitter Public Relations Youtube 163

Sprout Social

NOVEMBER 18, 2020

Facebook Video Tips. Video content on Facebook is a great way to increase awareness around your organic and paid content. Facebook also offers multiple ways of highlighting video content, from live streams to video ads. Tips for Facebook Live for business. Create great Facebook video ads. YouTube Video Tips.

Social Media 109

Social Media Paid Content Video Marketing Tips 109

Vidyard

JULY 11, 2019

And these numbers are only going up as businesses use Facebook Live for their demand generation strategies. The Power of Facebook Live Video Aside from sharing video published on their website to their social media accounts, businesses are now creating videos specifically designed for social platforms.

Facebook 65

Facebook Video Marketing Broadcasting Demand Generation Agencies 65

Biznology

OCTOBER 15, 2018

That desire has been incited by popular social media platforms, such as Instagram and Facebook, which have introduced new functions for video broadcast. And, make no mistake, brands have noticed this opportunity, especially since live videos on Facebook are on autoplay. Land Rover.

Video Marketing 143

Video Marketing Broadcasting Paid Search Agency Facebook 143

Hubspot

FEBRUARY 27, 2019

In 2018, Facebook enacted some algorithm changes that negatively impacted a brand's ability to reach its audience organically. Despite having half a million Spanish-speaking fans on our Facebook page, we realized we were barely able to reach one percent of them -- which is pretty shocking, if you think about it.

Facebook 77

Facebook Organization Allocation Paid Social Agency 77

ClearVoice

JANUARY 31, 2022

Facebook App update: Facebook announces its privacy center. Facebook is unveiling its Privacy Center for all users within the upcoming months. LinkedIn update: Linkedin adds live audio and enhances the live broadcasting experience. YouTube update: Baby Shark becomes YouTube’s most-watched video.

Social Media 59

Social Media Media Broadcasting Privacy 59

Single Grain

FEBRUARY 7, 2020

Live broadcasts have become a staple of the social media experience. Hundreds of millions of people go live each day on Facebook and Instagram, and viewers are tagging along in droves! What You Need to Know about Facebook Live and Instagram Live. There are many ways in which you or your brand can make an online broadcast.

Broadcasting 130

Broadcasting Facebook Optimization Tips 130

Zoominfo

JUNE 19, 2018

Broadcast keynote speeches to your followers so they can feel like they’re right there in the audience. Rather than responding to individual questions across platforms, broadcast regular Q&A sessions where you answer several questions at once, in one engaging video. You can also broadcast a product demo hosted by an influencer.

Video Marketing 207

Video Marketing B2B B2B Thought Leadership Broadcasting 207

readwrite

MAY 19, 2014

YouTube is acquiring live video-game streaming service Twitch for $1 billion, entertainment magazine Variety reports , which would make it the largest acquisition for YouTube to date. The service, which lets gamers watch, play, record and stream live video game play, and has more peak traffic than both Facebook and Hulu.

Youtube 52

Youtube Google Broadcasting Advertising Agencies 52

readwrite

MAY 19, 2014

YouTube is acquiring live video-game streaming service Twitch for $1 billion, entertainment magazine Variety reports , which would make it the largest acquisition for YouTube to date. The service, which lets gamers watch, play, record and stream live video game play, and has more peak traffic than both Facebook and Hulu.

Youtube 52

Youtube Google Broadcasting Advertising Agencies 52

Content Standard

MARCH 14, 2019

Calla started out using Facebook Live because of its easy functionality and potential to reach a large audience. Cala said the early tests are showing 300-400 percent greater conversion rate from Shopcast over Facebook Live, adding that this content has attracted visitors to stay on the shoe retailer’s website longer.

Tactics 108

Tactics Brand Identity Branding Planning 108

Hubspot

MARCH 30, 2020

So, I started watching YouTube videos of people playing the Sims. Most of the YouTubers promoted their Twitch accounts, where they would broadcast live play-throughs. It allows users to watch content they're interested in on a platform that supports long-form, live broadcasts. It's not all streaming, though.

Brand Identity 92

Brand Identity Branding Broadcasting Paid Search Agency 92

Hubspot

MAY 1, 2020

Not only is Facebook Live thriving, with one in five videos being live streams , but other major platforms like Instagram , Twitter , YouTube , and -- most recently -- LinkedIn , have embraced similar features. In May 2019, YouTube Live videos were watched for 284 hours. This was a monthly record for YouTube. Facebook ).

Stats 101

Stats Video Marketing Planning Paid Search Agency 101

sagefrog

FEBRUARY 7, 2024

Facebook’s Advantage+ leverages AI to dynamically refine ad targeting based on pixel data, conversion history, and audience engagement. In 2024, we’ll see more creativity with videos, such as posting clips on Facebook or LinkedIn to funnel new subscribers to your YouTube channel.

Marketing AI 67

Marketing AI Social Media Social Marketing B2B Marketing 67

Valasys

JANUARY 25, 2024

Each platform, be it YouTube, Facebook, LinkedIn, or Instagram, has its own set of specifications and audience preferences. Short, snappy videos might perform well on Instagram, whilst longer, more detailed ones could fare better on YouTube. Similarly, Facebook might require a different aspect ratio than LinkedIn.

Video Marketing 45

Video Marketing Marketing Strategy Marketing & Strategy Product 45

Webbiquity

APRIL 30, 2020

Facebook is the largest social network with more than 2.5 Multi-media posts, stories, live video, and IGTV are its most-used features that are outperforming rivals such as YouTube and Snapchat. Of course, many videos need editing before being broadcast. Other platforms are more general, with a vast audience reach.

Tools 232

Tools Social Media Social Networks Work Management 232

Content Marketing Institute

MARCH 5, 2018

Facebook Live. Pro: Facebook Live offers a huge, built-in audience and rich metrics. Facebook Live lets you co-broadcast with others, much like recording a Google Hangout. Chances are viewers won’t easily find your video again unless they know your channel or find it on YouTube. YouTube Live.

Broadcasting 108

Broadcasting Youtube Advertising Agencies Click Rate 108

Onalytica B2B

NOVEMBER 15, 2018

When most hear the term ‘influencer’ they think of the social media influencers on platforms such as Instagram, Twitter and YouTube endorsing consumer products to their audience in return for a pay cheque. Broadcasters. Broadcast less and appreciate feedback more. Employees don’t quite fit this definition.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Work Management 279

Strategic-IC

JULY 10, 2018

If Facebook forms part of your marketing mix, you may have seen a drop in reach and engagement due to recent algorithm changes. So what can B2B marketers do to enhance Facebook success today? How to Succeed With B2B Organic Facebook Posting in 2018? Considering the Facebook algorithm. Try Facebook live.

Facebook 48

Facebook Organization Tips Webinar Metrics 48

Martech

MAY 27, 2022

Additionally, the platform has repeatedly proven itself as a strong conversion channel, driving 155% more clicks than Instagram and Facebook ads for a Jungle Topp Media experiment. For example, Instagram offers engagement insights for Reels and live broadcasts. For example, TikTok’s popularity has grown exponentially; it had 1.2

Advertising Agencies 105

Advertising Agencies Advertisements Advertising Mobile Advertising 105

Sprout Social

APRIL 29, 2020

The arrival of Facebook Live changed the playing field for content development in the online world. More people than ever use live streaming, with Facebook video posts growing by around 94% a year in the US alone. If we look at the figures, Facebook Live currently generates more than 3,000 years of watch time every day.

Broadcasting 145

Broadcasting Facebook Tips Cross-Selling 145

KoMarketing Associates

AUGUST 26, 2020

You can republish videos from other platforms, like Facebook and YouTube into your LinkedIn feed. It’s not Facebook. It’s not YouTube. They also have a broadcast producer’s guide that covers the technical nuts and bolts of making the tech for LinkedIn Lives work. It’s not Twitter.

Linkedin 209

Linkedin Video Marketing B2B Marketing Marketing Strategy 209

readwrite

MAY 19, 2014

YouTube is acquiring live video-game streaming service Twitch for $1 billion, entertainment magazine Variety reports , which would make it the largest acquisition for YouTube to date. The service, which lets gamers watch, play, record and stream live video game play, and has more peak traffic than both Facebook and Hulu.

Youtube 40

Youtube Google Broadcasting Advertising Agencies 40

ClearVoice

SEPTEMBER 4, 2020

More than two-thirds of adults in the United States use Facebook. ( Facebook ). More than 90 percent of social media marketers use Facebook for advertising. Content marketing statistics for YouTube. YouTube has two billion active users across the globe. internet users between the ages of 18-44 say they use YouTube.

Statistics 111

Statistics Emarketing Content Marketing Paid Search Agency 111

Hubspot

AUGUST 3, 2017

This time, the contenders were some of the major live video platforms out there: Facebook, Instagram, YouTube, and Snapchat. Why Use Facebook Live? According to Facebook Head of Video Fidji Simo , about 20% of all videos on the channel are live, with the time spent watching them having grown 4X over the past year.

Video Marketing 75

Video Marketing Broadcasting Planning Youtube 75

Martech

JULY 20, 2021

On Facebook alone, aggregate video views on user-generated videos (that is, videos not created by brands or media companies), increased by 222% from January to August 2020 (223 billion to 495 billion, respectively). Consumers are showing increased demand for user-generated video content about brands.

User-Generated Content 114

User-Generated Content Video Marketing Generation Marketing Management 114

Convince & Convert

NOVEMBER 12, 2014

These words belong to Metallica’s James Hetfield, from the opening lines of Guitar Center’s most popular video on their YouTube channel. But then again, it’s not just any video on any YouTube channel. In September, Guitar Center took home three top awards for their YouTube channel at CMI’s Content Marketing Awards 2014.

Video Marketing 153

Video Marketing Storytelling Best Practices Youtube 153