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Pressure

Content Standard

Whether developing an advertising campaign for the web or creating a new commercial for broadcast TV, brands are quick to use any channel available to put their product and message in front of the biggest audience possible. According to Google’s DoubleClick network, today’s average ad CTR is 0.1 Meaning the average person clicks on 1.7

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Under Pressure: How Content Marketing Has Transformed Marketing Strategies Since the 1950s

Content Standard

Whether developing an advertising campaign for the web or creating a new commercial for broadcast TV, brands are quick to use any channel available to put their product and message in front of the biggest audience possible. According to Google’s DoubleClick network, today’s average ad CTR is 0.1 Meaning the average person clicks on 1.7

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7 Killer Digital Advertising Trends Every Marketer Should Know in 2020

Single Grain

First, let us get this straight: Direct-to-consumer (DTC or D2C) advertising is an approach that refers to the audience directly forgoing intermediaries (TV channels, broadcasters, newspapers, billboards) that stand in between brand and customer communication. Book My Free Marketing Consultation .