Oktopost

MAY 11, 2020

Join the discussion by searching for B2B Marketing Now and subscribing wherever you listen to podcasts. Listen to the podcast: Or watch the live broadcast: With change happening speedily across companies, many people are having to learn new disciplines overnight. Is there an opportunity for online events or Podcasts?

Digital Transformation 170

Digital Transformation Marketing Automation Services Broadcasting B2B Sales 170

Top Rank Marketing

DECEMBER 15, 2023

Brandwatch ON THE LIGHTER SIDE: A lighthearted look at “Permission Marketing” by Marketoonist Tom Fishburne — Marketoonist A mad genius recreated Tetris in Excel, and it looks surprisingly playable — XDA TOPRANK MARKETING & CLIENTS IN THE NEWS: Donna Robinson / TopRank Marketing — Social Media Trends & Tips: Dec.

Marketing Analytics Tools 111

Marketing Analytics Tools Marketing AI Top of Funnel B2B Marketing 111

Oktopost

JULY 2, 2020

When you are trying to reach a potential new customer, how do you do it? And how can social media transform the customer experience? With so much information at our fingertips, why not use it to spark interactive social relationships and gain insight from customers? Phone call, email, LinkedIn? Key Take-Aways from Matt Zili.

Social Media 141

Social Media Media Enterprise Management Blast Campaigns 141

Marketing Insider Group

DECEMBER 21, 2020

Neglecting customer retention to focus on lead generation. Actually acknowledging dynamic customer/buyer needs. Focus on Dynamic Customer Needs. Today, we see many B2B companies shifting away from product-driven messaging and lead generation in favor of customer retention. Shift from lead gen to customer retention.

Marketing Budget 353

Marketing Budget Marketing Budget Creation Budget Programs Research 353

Zoominfo

JUNE 19, 2018

When your audience tunes in, show off the product’s features and explain how it will be valuable to customers. Host a live demo to give your audience an in-depth look at how customers and prospects can use your product best. This provides a more immediate, convenient experience for customers. Host customer Q&As.

Video Marketing 207

Video Marketing B2B B2B Thought Leadership Broadcasting 207

Digilant

MARCH 10, 2022

Podcast advertising has recently become popular with marketers of all industries. In its advent, advertisers or brands would team up within a podcast host to have their ad played during one show or throughout the “season.”As The Benefits of Podcast Programmatic Advertising. Why advertise on podcasts?

Advertising Agencies 105

Advertising Agencies Advertisements Advertising Ad Frequency 105

LeadsRX

APRIL 13, 2021

LeadsRx can be Leveraged by Triton’s clients to Measure Podcast Advertising Data alongside other Channels including Digital, OTT, Television, Radio, Mobile, and More. The podcast industry is experiencing exponential growth. Portland, Ore., Portland, Ore.,

Multi-Touch Attribution 52

Multi-Touch Attribution Advertising Agencies Paid Search Agency Multi-Channel 52

Martech

MAY 27, 2022

And they aren’t just using traditional demographics and ratings, they’re leveraging device-level or user-specific data, as well as contextual insights, to serve the right message to the right customer at the right time. It is only by understanding how customer preferences change over time that you can devise an effective advertising campaign.

Advertising Agencies 108

Advertising Agencies Advertisements Advertising Mobile Advertising 108

LeadsRX

FEBRUARY 23, 2022

February 23, 2020 – The podcasting business is experiencing exponential growth with more than 130 million people expected to listen to them in 2022. Each month approximately 56 million people listen to podcasts served up by Spotify and Apple Podcast alone. Portland, Ore.,

Marketing Attribution 52

Marketing Attribution Paid Search Agency Multi-Touch Attribution Ads 52

ConvertKit

NOVEMBER 26, 2019

Instead of spending months pursuing it before you get feedback, setup a quick landing page and get in front of potential customers immediately! Instead build a pre-launch list for your book (or a podcast , course , or anything else you have coming up) so you can launch to an eager group of fans. Host a meetup. Build a pre-launch list.

Landing Pages 135

Landing Pages Domain Validation Broadcasting 135

Oktopost

MAY 4, 2020

Join the conversation by searching for B2B Marketing Now and subscribing wherever you listen to podcasts. Listen to the Podcast: Or watch the live broadcast: Now that the world is living through the midst of a complete digital revolution, B2B brands need to converse with their audiences in a way that speaks to emotions.

Brand Identity 113

Brand Identity Branding B2B Broadcasting 113

Oktopost

APRIL 8, 2020

Subscribe wherever you listen to podcasts and stay tuned for our next episode. Listen to the podcast: Or watch the live broadcast: Key Take-Aways from Scott Vaughan: Get on your Front Foot: Now is not the time, as a B2B marketer, to sit back and wait for things to happen. Get on the phone with prospects and customers.

B2B 122

B2B Lock-In Broadcasting Advertising Agencies 122

Stevens & Tate

MARCH 4, 2024

The Rise of Internet Radio Ads Internet radio and podcasts have ushered in a new era for audio advertising. It can help close prospective customers at varying stages of the lead nurturing journey. Ensure Audio Quality : In the realm of radio and internet broadcasts, audio quality cannot be compromised.

Advertisements 95

Advertisements Advertising Paid Search Agency Advertising Mediums 95

Valasys

NOVEMBER 7, 2019

Podcasts are digital audio or video files broadcasted as episodes that the users can download & listen to. Along with the visual storytelling, of late the form of oral storytelling has seen upsurge as is evidenced by B2B podcast stats. population, listen to podcasts regularly. population, listen to podcasts regularly.

B2B Marketing 55

B2B Marketing Marketing Management Broadcasting B2B 55

B2B Digital Marketer

OCTOBER 27, 2022

For the last decade, marketers have become expert broadcasters – from blogs, articles, podcasts, videos, social media, ads, and websites. Podcast Timestamps/Outline. Make sure that when someone completes answering the questions, they immediately get custom recommendations, custom insights.”.

Marketing Funnels 52

Marketing Funnels Top of Funnel Digital Marketing Funnels Advertising Funnels 52

Content Marketing Institute

JANUARY 15, 2019

As soon as the live broadcast stops, make sure it’s readily available for replay. In the settings, choose to automatically share your Facebook Live broadcast on your Instagram account and vice versa. Saving your live video gives you the chance to take more editorial control over the broadcast to make changes and improve the quality.

Broadcasting 97

Broadcasting Youtube Landing Pages Ideal Customer Profiles 97

Oktopost

MAY 24, 2020

Join the discussion by searching for B2B Marketing Now wherever you listen to podcasts and subscribing to our channel. Listen to the podcast: Watch the live broadcast: The relationship between information technology and marketing is rather new. Reinvigorate Social Channels to Generate New Blood.

Planning 146

Planning Enterprise Management Peer-to-peer Advertising Agencies 146

Convince & Convert

NOVEMBER 6, 2017

In fact, live broadcasting has been around since the 1950s. Any brand trying to increase their trust and awareness with their customer can and should go live on video. Live Video Builds Trust with Your Customers. One the greatest benefits of going live is increasing trust with your customers. Live video is nothing new.

Facebook 225

Facebook Paid Search Agency Companies B2B 225

Biznology

MAY 10, 2017

Influencer marketing is a customized marketing program using influential individuals to expand the reach of your company’s message to a new audience. Your customers are listening to a group of someones, and those someones are influencers to include in your influencer marketing program. Show them how the partnership also benefits them.

Budget Programs 198

Budget Programs Planning Work Management Paid Search Agency 198

The Customer

JUNE 4, 2020

But I have always shared my perspective through content: journalism, blogs, podcasts — even just journaling. I had to balance the “best practices” of regularity in my podcast publishing schedule, with bigger things in mind. She also profiles executives through her podcast, “ Insider Interviews with E.B.

CMO 72

CMO Word of Mouth Paid Search Agency Broadcasting 72

Tomorrow People

OCTOBER 24, 2017

Taco Bell: Becoming a Broadcaster. Explore engaging new ways of telling your brand story through content that will entertain and chime with your customer base. While global virality is hard to plan for, simple challenges or competitions are a great way to spread awareness and engage your customers. WHAT YOU CAN LEARN FROM THEM.

Marketing & Strategy 147

Marketing & Strategy Marketing Strategy Content Marketing Planning 147

Liveintent

SEPTEMBER 23, 2020

Your education content could take the form of: Blog posts Podcasts Newsletter series Facebook or Instagram Live broadcasts. Include customer profiles or business case studies on your site. Entertain to engage. Rewrite your “about” page to narrate the story of how your site or business came to be.

Tips 118

Tips Ideal Customer Profiles Custom Publishing Newsletter 118

Insider Interviews

JUNE 4, 2020

But I have always shared my perspective through content: journalism, blogs, podcasts -- even just journaling. I had to balance the "best practices" of regularity in my podcast publishing schedule, with bigger things in mind. My work is creating content that drives change. Mostly for businesses. The crisis in America.

CMO 59

CMO Broadcasting Lead Ranking Youtube 59

Convince & Convert

MARCH 15, 2016

My good friends at Edison Research handled the data gathering for my new book, Hug Your Haters , and we discovered that customer service is being massively disrupted. The report is bursting with fascinating statistics, and not just about podcasts but also about online radio, streaming, social media, and beyond. highlight to tweet).

Statistics 115

Statistics Broadcasting Correlation Amazon 115

Oktopost

MARCH 25, 2020

Subscribe wherever you listen to podcasts and stay tuned for our next episode. Listen to the podcast: Or watch the live broadcast: Banks and social media is a big topic. Today, many banks are pouring resources into transforming the customer experience and building a social media marketing strategy to encourage engagement.

Social Media 92

Social Media Peer-to-peer Social Marketing Marketing & Strategy 92

Digilant

JUNE 28, 2022

Many are finding real promise in cookie-free solutions like connected TV (CTV) and over-the-top (OTT) advertising, as well as digital audio and podcast ads. Think podcasts, music streaming services, and so on. CTV and OTT Advertising. And reporting on these platforms only continues to improve. Take CTV, for example.

Paid Search Agency 52

Paid Search Agency Top of Funnel Tactics Ads 52

ConvertKit

SEPTEMBER 11, 2020

Think Linktree but with more customization, more media, and a full email marketing platform built in for free! Adding links to any landing page is easy and you have total customization of how the links look and the option to add other content as well. Link Pages are the new way to send your followers directly to your website.

Features 78

Features Landing Pages Content Broadcasting 78

ClearVoice

SEPTEMBER 4, 2020

More than 80 percent of potential customers prefer to use smartphones for local search. A full 61 percent of smartphone users want ads customized to their current location. 20 percent of Facebook videos are live broadcasts. Nine out of 10 customers say that seeing a video helps them make purchasing decisions. Brandify ).

Statistics 111

Statistics Emarketing Content Marketing Paid Search Agency 111

Porch Group Media

NOVEMBER 8, 2022

Welcome to the Movers and Shakers podcast. This content has been adapted from our full-length Movers and Shakers video podcast, The Impact of Apple Privacy Changes on Digital Marketing. But there’s linear TV which is being replaced by Connected TV, YouTube, Facebook, Amazon, and Snap and which are broadcasting content.

Privacy 52

Privacy First-Mover Advantage Planning Paid Search Agency 52

ConvertKit

MAY 28, 2021

Now think about your customers. Grow your email subscriber list to build an audience of potential customers. In fact, using pop-ups to ask for customer info has been shown to create a 44% increase in email subscriptions. If you create a high-quality email that offers real value to your customers, then they’ll tell their friends.

Paid Content 124

Paid Content eCommerce Email Marketing Tactics 124

Oktopost

APRIL 21, 2020

There’s no doubt that when B2B marketers do social media right, they can be a great facilitator in staying connected with prospects and customers through content. Watch the live broadcast: In today’s times, the value of information being distributed by B2B marketers is proving to be powerful in keeping audiences connected to the brand.

B2B Marketing 109

B2B Marketing B2B Work Management Content 109

Hubspot

NOVEMBER 13, 2019

Although Sharpay is talking about fabulous summer plans, that adage also applies to podcasting. With 32% of the population listening to podcasts regularly , podcast shows should continue to evolve as the industry does. Of course, in order to build a successful podcast, you need the right tools and services at your disposal.

Skype 94

Skype Tools Bundling Pricing 94

Hubspot

DECEMBER 20, 2018

Over one-third of Americans between the ages of 25-54 listen to podcasts every month. Podcasts provide a source of convenient and intimate entertainment that's only continuing to grow in popularity. The 15 Best WordPress Themes for Podcasters in 2019. Locally Hosted Video Player feature to share high-quality video content.

Best Practices 88

Best Practices Merchandising Template Peer-to-peer 88

ConvertKit

JANUARY 15, 2021

2021 is full of opportunities for budding podcasters, artists, freelancers, online coaches, musicians, and makers—and email marketing is the best way to grow your audience and turn your vision into reality. Instead of delivering your emails as soon as you write them, schedule your broadcast emails in advance.

Statistics 130

Statistics Email Marketing CAN-SPAM Planning 130

Salesforce Marketing Cloud

JANUARY 24, 2023

Customer loyalty is declining amid stiffer competition and rising subscription prices. By letting them see what books they read, movies they watched, or podcasts they listened to through your platform, you’re tapping into a bit of nostalgia to reward them for being a subscriber. consumers now average 12 paid media subscriptions.

Paid Content 98

Paid Content Marketing AI Loyalty Budget Programs 98

Rain: The Growth Agency

JANUARY 29, 2021

The event is free to watch and will be broadcast by SHAQ on Facebook Live, as well as via LiveXLive, a global platform for livestream and on-demand audio, video and podcast/vodcast partners including Samsung TV, SLING, STIRR and LiveXLive’s channels on YouTube, Twitch, TikTok, Twitter and more.

Advertising Agencies 40

Advertising Agencies Ad Agencies Broadcasting Viral Marketing 40

Moz

APRIL 9, 2020

Even the smallest acts that a local business does to support physical and mental health can be events customers remember for years to come. From pizza place to pantry, multiple restaurants and caterers are putting their supply chain to work for their customers. When times are hard, finding helpers comes as such a relief.

Paid Content 76

Paid Content Business Work Management Paid Search Agency 76