Writing on the Web

FEBRUARY 19, 2014

Does blogging still make sense for your business? Is a business blog worth the time you need to research, write, format and publish quality content? Some busy professionals ask me if it’s worth it to blog or would keeping in touch with people through social media sites work just as well?

Business Blogging 100

Business Blogging Business Custom Publishing Social Media 100

Lead Liaison

DECEMBER 20, 2017

Business blogs can be somewhat of a hot topic, as it relates to marketing investments. a business blog before committing. The Con’s of a Business Blog. You need to actually put thought into your business blog posts so that they offer value. The Pro’s of a Business Blog.

Business Blogging 50

Business Blogging Lead Liaison Business Lead Scoring 50

Lead Liaison

DECEMBER 28, 2017

Business blogs have become one of the most powerful and cost-effective marketing tools available. It is as effective for growing fortune 500 businesses as it is for small start-ups. Here are some great tips to keep in mind when planning your blog. Include Call to Actions in Your Business Blog.

Business Blogging 56

Business Blogging Sales Qualified Leads Lead Liaison Generation 56

Writing on the Web

SEPTEMBER 8, 2011

I hear it all the time: smart professionals, who are great at what they do, don’t have enough time to blog , or even start a business blog. Recently someone shared with me how they had started blogging with great gusto – they put in a lot of time – but got stuck, and never went back.

Business Blogging 100

Business Blogging Business Twitter Course 100

PureB2B

MAY 18, 2016

In the age of content marketing, blogging has fast become one of the most effective ways to market your brand. Some B2B companies still haven’t adopted blogging as a business function despite its obvious benefits. Why You Should Blog for Your Business. Blogging can help you generate leads.

Business Blogging 67

Business Blogging B2B Sales Top of Funnel Lead Scoring 67

Writing on the Web

MAY 30, 2016

They won’t stay, they won’t get to know you and they won’t subscribe to your blog. Design for Branding, Trust, Personality. Everything on your blog should reflect your branding identity, customer personality preferences, and be clear about the kinds of problems you solve for your clients.

Business Blogging 100

Business Blogging Banners Business Design 100

Webbiquity

JUNE 30, 2010

Blogging is wasted effort unless you are willing to put in the time, even (especially) in the early ramp-up days when traffic seems disappointingly low, even when a post falls flat with readers, even when you expect tons of comments and get only a few (or none). Blogging isn’t for everyone. Share this on Bebo. Share this on Mixx.

Business Blogging 100

Business Blogging Business Blogger Digg 100

Webbiquity

FEBRUARY 23, 2010

How do blogging and other “real time&# activities like social media posting affect Google search results? Discover the answers to these questions and others here in the final batch of the best articles and blog posts on business blogging from 2009. 5 outstanding corporate blogs by iMedia Connection.

Business Blogging 100

Business Blogging Tips Business Best Practices 100

PureB2B

MAY 18, 2016

In the age of content marketing, blogging has fast become one of the most effective ways to market your brand. Some B2B companies still haven’t adopted blogging as a business function despite its obvious benefits. Why You Should Blog for Your Business. Blogging can help you generate leads.

Business Blogging 48

Business Blogging B2B Sales Top of Funnel Lead Scoring 48

Biznology

JANUARY 27, 2017

Remember blogging for business? Better still blogging by brands? A great deal of what we now call “content marketing” can be traced back to basic business blogging where a brand built audiences by attracting informed search to valuable, relevant content. Like this post?

Advertorials 80

Advertorials Brand Identity Branding Paid Search Agency 80

B2B Marketing Traction

JANUARY 19, 2012

A tag cloud which displays themes that the blog posts cover. Most blog platforms such as WordPress and Blogger include this. Optional - A blog logo (it’s great to brand the blog with a graphic or image, but not necessary from the start). Commenting.

Business Blogging 100

Business Blogging Features RSS Blogger 100

Biznology

JUNE 26, 2018

Unless you already have a bursting-at-the-seams Rolodex and a stable of superfans who are waiting impatiently for anything and everything you give birth to in the world, you might be cutting the ribbon of your new business, blog, site, app, community, or nonprofit to a fever-pitch crowd of bumpkiss. That’s branding.

Traffic 184

Traffic Word of Mouth Marketing Websites Outreach 184

Valasys

DECEMBER 21, 2022

The phrase brand authority is indicated in the subject of the article. This concept includes how influential and reliable your brand is compared to similar sites in your industry. Best Link-Building tactics to grow brand authority. For marketing blogs, it’s G2, Marketo, and SEMrush. So let’s figure out what it is.

Link Building 40

Link Building Tactics Ad Building Brand Identity 40

Webbiquity

OCTOBER 25, 2023

help you consolidate all these channels, so that there’s a consistent brand-driven context to repurpose and promote. Pick an industry, any industry Pick any industry for a business that has started blogging and see if they have related Subreddits. Platforms like Beacons.ai You’ll be surprised at the sheer amount of variety.

Business Blogging 307

Business Blogging Creativity Business Marketing & Strategy 307

Content Marketing Institute

FEBRUARY 1, 2019

? If your company wants to be seen as a media outlet, your brand journalism can’t be light on ethics, riddled with errors, and sopping with self-interest that suffocates readers. Brands that aren’t entirely honest or self-aware have a much harder time building audiences.”. Sources say a lot about your brand. Click To Tweet.

Marketing Analytics Tools 101

Marketing Analytics Tools Course Paid Search Agency Brand Identity 101

NuSpark Consulting

OCTOBER 28, 2011

There are plenty of reasons why a business should have a blog. To name a few: In today’s social media landscape, business blogging has become a powerful marketing medium. In fact, a Hubspot study shows that companies that blog attract 55% more visitors, 97% more inbound links and greater SEO with 434% more indexed pages.

Business Blogging 100

Business Blogging Business Work Management B2B Thought Leadership 100

Hubspot

MAY 28, 2014

That''s because we never want to assume everyone understands inbound marketing just because we live and breathe it every day, and this class is meant to equip everyone with the ability to explain a core tenet of inbound -- business blogging -- to anyone that asks. an About page. A Jobs page. A Product/Service page.

Business Blogging 28

Business Blogging Business Inbound Marketing Class 28

ClickZ

JANUARY 12, 2024

The emergence of platforms like TikTok has revolutionized how brands connect with their audience, adding layers of complexity and opportunity. However, this approach often overlooks a critical aspect of customer acquisition and brand building. However, with regulatory changes such as GDPR and iOS 14.5

Advertising Agencies 105

Advertising Agencies Top of Funnel Marketing Attribution ROAS 105

Hubspot

MAY 23, 2013

And because business blogging is one of the most effective ways for marketers to consistently deliver content to their audiences -- and because it''s right in my wheelhouse as HubSpot''s blog manager -- I thought I''d share with you what I think the future of business blogging holds. The Content Marketing Deluge.

Business Blogging 28

Business Blogging Top of Funnel Paid Content Business 28

Hubspot

MARCH 11, 2015

Business blogging is not an option for your business. As you already know, keeping a blog on your company’s homepage filled with industry news, insights, and informative content is beneficial to your business for many reasons. These 7 statistics will give you reason enough to get blogging.

Business Blogging 28

Business Blogging Stats Business PPC 28

ActiveDEMAND

APRIL 18, 2016

Building Your Brand Strategy A company’s brand can be considered its face it shows to the world, and as a modern-day marketer you have to ask yourself…are you putting your clients’ best face forward? One of the principal shortcomings of businesses is failing to firmly establish a RECOGNIZABLE BRAND.

Marketing Automation Services 40

Marketing Automation Services Ad Building Brand Identity Branding 40

Writing on the Web

AUGUST 3, 2010

What are the key elements to a custom blog header that work well for online content marketing? Your header contributes to your blog branding , and also helps readers decide if they want to stay and read or subscribe. It’s the first thing new visitors see when they land on your blog. How do you like my new look?

Marketing Websites 100

Marketing Websites Brand Identity Branding Digg 100

Webbiquity

DECEMBER 6, 2022

That seems a bit low compared to other studies, such as reporting by Neal Schaffer that 65% of content marketers say blogs are their most-used format, 59% of B2B marketers say blogs are the most important tool they use, and the benefits of business blogging are beyond compelling. It’s well worth a read.

Social Media 237

Social Media Allocation Social Marketing B2B Marketing 237

Webbiquity

OCTOBER 22, 2020

As the owner of your business, you are the face of your company. By making yourself a key part of your brand, you can build a human connection with your customers. Here are 11 effective ways to use personal branding to boost your business. Your personal appearance is an important part of your visual brand.

Business 218

Business Ideal Customer Profiles Work Management Youtube 218

Influitive

APRIL 6, 2018

You’ve probably heard it declared that “customer service is the new marketing” on several prolific business blogs. Brands should be investing in effective, empathetic service teams if they want to generate more positive word of mouth in our.

Word of Mouth 215

Word of Mouth Viral Marketing Social Media Business Blogging 215

Hubspot

MAY 12, 2010

Great business blogs have to walk a fine line: they have to create value for current and prospective customers while at the same time supporting a strategy that provides business growth. Business blogs are often measured by very different metrics than blogs that function as media outlets.

Business Blogging 28

Business Blogging Practices Best Practices Business 28

Hubspot

JANUARY 16, 2012

Creating remarkable content is one of the core components of inbound marketing, and one of the best ways to generate a steady flow of fresh content is by publishing a business blog. Even worse: Your blog is published on a free blogging platform’s domain such as Blogger.com, WordPress.com, or TypePad.com.

Business Blogging 28

Business Blogging Business Lead Scoring Lead Ranking 28

Hubspot

DECEMBER 13, 2011

If you can adapt these editorial guidelines to your business blog , you'll see less editing and proofreading time, better quality content from internal writers and external contributors, and as a result, a better reputation, a growing readership, and more leads coming from your totally rockin' business blog.

Guidelines 28

Guidelines Business Blogging Business Blogger 28

Hubspot

NOVEMBER 23, 2011

You're (probably) not business blogging just for fun. Make sure your blog includes a call-to-action so readers don't get to the end of your post and leave your website. And you don't have to keep double checking for embarrassing errors that hurt your brand and reputation. Did you include a call-to-action?

Business Blogging 28

Business Blogging PageRank Business Tagging 28

Hubspot

JANUARY 2, 2015

A brand new blog that has been proven to knock socks clean off! We wanted to make sure that when readers landed on our blog’s listing page that they were given the opportunity to not only read the most recent blogs but also some of our most popular or influential posts. Was easy to navigate by date, topic or author.

Business Blogging 28

Business Blogging Ideal Customer Profiles Banners Business 28

ClearVoice

APRIL 21, 2022

Business blogs are a vital tool for any company looking to improve its online presence. Not only does a blog improve your search engine optimization, but it can also showcase your expertise, hone your brand identity, build customer relationships, and offer a space to create shareable content. Hone your brand identity.

Business Blogging 98

Business Blogging Business Paid Search Agency Lead Scoring 98

Industrial Marketing Today

JUNE 29, 2010

Most CEOs of manufacturing, engineering and technical companies do not believe in the value of brand building and consider it the domain of consumer marketing (B2C). Branding is an expense item like the rest of marketing. He suggests that B2B marketers take a cue from their B2C counterparts when it comes to increasing brand awareness.

Relevance 60

Relevance B2B Marketing Web 2.0 Brand Identity 60

Marketing Insider Group

FEBRUARY 23, 2021

You can prove – through brand storytelling – that what you offer consumers works. In 2020, 87% of consumers read local business reviews online. People will not only learn about the emotional connection consumers have with your brand. They’ll also gain valuable and memorable insights into your business strategies.

Case Studies 287

Case Studies Case Study Studies Top of Funnel 287

Webbiquity

MARCH 24, 2015

It’s blogging for business week on Webbiquity. Along the lines of the content marketing week series presented here previously, starting tomorrow and running through next Tuesday, a series of posts will cover business blogging strategies, tactics, tools and resources. Blogging increases web traffic by 55% for brands.

Business 100

Business Business Blogging Vendors Social Media 100

Sharpspring

NOVEMBER 10, 2022

But starting a blog for your business isn’t a task to be taken on without forethought. And this is why many business blogs never deliver any noticeable results: They rank for random keywords that never bring any sales or leads. Clearly understand your primary reason for starting a business blog in the first place.

CMS Development 124

CMS Development Business Blogger Lead Scoring 124

Hubspot

MARCH 31, 2020

You may be on the fence about whether or not your blog needs social media channels. When you identify your goal, you can begin inferring whether or not a social media account will be useful towards the success of your blog. Next, let's go over some more signs that might signify that your blog needs a social media channel.

Social Media 89

Social Media Advertising Channels Media Work Management 89

Marketing Insider Group

JULY 1, 2016

In the past few years, in an effort to build and maintain strong personal brands, attract new clients, and differentiate from local competitors, more real estate agents have taken up blogging than ever before. The post Content Marketing for Real Estate: 7 Tips for Getting Real ROI appeared first on Marketing Insider Group.

ROI 148

ROI Tips Content Marketing Differentiation 148