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How Ecommerce Company Packlane Delivers On-Brand, Targeted Campaigns with Custom Landing Pages

Unbounce

We pulled the lid off a few of Packlane’s landing pages to find out how they use them to create speedy, beautiful, super-targeted campaigns. When they do, they undermine your campaign thanks to inconsistent branding, rushed copy, or poor-quality images. When you need to really target. Oodles of effort? Oodles of conversions?

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EP 13: What the Growth!? – How to Target Your Competitor’s Brand Name On Google Ads

Visitor Queue

Nick goes over how to target your competitor’s brand name on Google Ads. You can drive more leads and revenue by targeting your competitor’s keywords on Google Adwords. – How to Target Your Competitor’s Brand Name On Google Ads appeared first on Visitor Queue Blog | Identify Website Traffic.

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Which targeting option is best for achieving brand awareness: reviewing programmatic & Google Ads

Smartyads

In order to stand out from the competition, every brand needs to achieve brand awareness. The best and most cost-effective way to do this is through targeting, to ensure that your ads are. In the world of constantly evolving digital commerce, competing for your customers has never been more important.

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Case Study: CPG Brand Targeting Millennial Moms

Digilant

As more companies turn to digital advertising, in particular, programmatic advertising, to increase brand awareness, sales, and consumer loyalty, the CPG industry has remained a step behind. Disruptor brands are making noise with direct-to-consumer or subscription models. Gen Z and Millennials prefer experiences over product.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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choozlechat: Tactics for local targeting for a D2C wellness brand with Adventure Creative

Choozle

These movements result from shifting consumer preferences and the strengthening of eCommerce behavior as more brands find interesting ways to capitalize on the chance of creating meaningful relations with consumers. Adventure Creative specializes in offering full-service capabilities for active-lifestyle brands.

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Targeted digital advertising campaign focused on specific goals help brands reach shoppers at home

Digilant

Targeted digital advertising campaign focused on specific goals help brands reach shoppers at home. Read about specific marketing tactics and sales strategies brands can use to ensure a strong ROI when making this switch. . By Elizabeth Crawfod. via Food Navigator. ” – Mike Addonizio , Digilant VP of Paid Media.

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Why Gifting is the Secret to Successful ABM Campaigns

ABM is a strategy in which sales and marketing teams identify target accounts first, and then build out a personalized approach to win over that target account — an alternative to casting a wide net and inevitably wasting time on unqualified accounts. How to use personalization to connect with target accounts.

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Win Sales Calls with Webinar Production

Speaker: Dawn Baron, President, Passion Profits Consulting, and Shelley Trout, Webinar Producer, Aggregage

Smart webinars are one of the best way to address these challenges, efficiently reach your target audience and generate highly qualified sales leads. You’ll come away with answers to the following: How to create brand-enhancing content that delivers value to your attendees and presenters.

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New Rules of Demand Gen for Mid-Market B2Bs

Speaker: Paul Slack - Vende Digital CEO

Targeting key accounts to keep your brand top of mind. Then attend our Demand Gen Webcast on October 14th, and learn our framework for: Developing a winning strategy/playbook for your business. Keys to executing campaigns that will put wins on the board. Producing leads your sales team will love to work with.