brand channel 
Benchmark Email
MARCH 19, 2024
Brand consistency is not just a buzzword; it’s the backbone of building trust and recognition with your audience. Consistent branding transcends mere aesthetics, fostering a sense of familiarity and reliability that can significantly boost your marketing efforts.
Digilant
OCTOBER 5, 2023
So, it should come as no surprise that seven of the ten most popular channels these users rely on for product discovery are digital. If you’ve found yourself confused or overwhelmed with which channels and tactics are best to create engaging and memorable brand awareness touchpoints, keep reading.
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DivvyHQ
FEBRUARY 13, 2023
Does your brand have a consistent voice across all marketing channels? Today, we're covering everything from how to choose a brand voice to how to make sure it's being used across all your marketing channels. SMBs often have it easy in this arena since only a small number of people are producing and publishing content.
Martech
AUGUST 9, 2022
New ad channels pop up seemingly overnight. Join experts at MNTN who share performance metrics used to determine the effectiveness of ad channels they’ve tested—whether it’s a new social channel or even Connected TV. The post Webinar: What ad channels work best for your brand? appeared first on MarTech.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
By attending this exclusive session, you'll gain valuable insight into: Why direct mail is consistently ranked among the top 5 online/offline media channels 📊 Why 45% of marketer panelists have said that customer acquisition is the most important use case DM fulfills for their organizations 🔑 How advances in technology and data are (..)
Inbox Insight
MARCH 29, 2022
Measuring brand awareness remains a key challenge for B2B marketers due to its intangible nature, causing it to all too often become overlooked in multi channel strategy. However, the importance of brand awareness should not be disregarded. Why should brand awareness feature in your B2B multi channel strategy?
Sprout Social
FEBRUARY 15, 2023
And as the world’s second-largest search engine, it’s a key platform to use to connect with new audiences, grow brand awareness and more. If you’ve been wondering how to start a YouTube channel but haven’t jumped in yet, this is your sign to get started. Create a new YouTube channel Head over to YouTube’s homepage.
Speaker: Michael Brito, EVP, Zeno Group
So how do you break through the noise to deliver the right message, at the right time, using the right channel - and reach the right audience? How to utilize branded journalism to stand out from the clutter. As a B2B marketer, you already know - attention spans are short, and the competition to win attention is fierce.
Speaker: Tom Pick, Independent B2B Digital Marketing Consultant
How to embrace new channels for brand and audience building. How to balance efforts and spending between the top two priority areas for B2B firms. How to stand out from the crowd when EVERYONE is doing content marketing. September 18, 2018 11 AM PST, 2 PM EST, 7 PM GMT
Speaker: Tom Pick, Chief Digital Marketing Consultant, Webbiquity
Top tactics and channels for reallocating event marketing dollars. How to change your messaging so your brand is viewed as relevant (not tone-deaf). Marketing strategies to attract the webinar audience you want and convert webinar attendees into active prospects.
Speaker: Mat Zucker, Partner, Prophet
Content is a B2B brand’s currency to demonstrate relevance and, with emerging channels and interfaces like chat and voice, it’s bringing brands closer to their customers. But to succeed, company-driven content needs a more strategic approach that rebuilds a brand’s foundational and experiential elements.
Speaker: Ari Capogeannis, Director - Revenue Marketing at NVIDIA and Bill Pappa, Sales and Marketing Leader at Ai Media Group
Sales professionals who focus on relationship building generate more leads and raise their brand awareness. Showing your prospects the value you bring to their lives, will help to make you successful and build a brand that is bigger than you. What channels to use and how to use them. How to hyper-personalize information.
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With omnichannel marketing, brands take a consumer-centric approach in order to achieve consistent messaging across channels for a more-personal, cohesive experience. Get the tools to turn data into actionable insights and deliver personalized, relevant, timely messaging to increase conversions and maximize your ROI.
Speaker: Justin Keller, VP of Marketing, and Brad Beutler, Director of Content at Terminus
The most effective channels to use in today’s world to get your brand in front of your most important accounts. Join Justin Keller, VP of Marketing, and Brad Beutler, Director of Content at Terminus for their discussion about how to create your future timeline to Go-to-Market success with ABM.
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