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Book Review: Smart Brevity

Webbiquity

I rarely write book reviews anymore. The book’s authors developed—over their years of experience—a formula not only for writing successful newsletters (plus local editions like Axios Twin Cities ) but one that could be applied to any type of communication. There is a method to writing this way, and the book explains how.

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The Marketing Book Podcast: “Immersion” by Paul Zak

The Forward Observer

Immersion: The Science of the Extraordinary and the Source of Happiness by Paul Zak About the Book No one raves about boring movies, bland customer service experiences, or sleep-inducing classes. His other books include Trust Factor: The Science of Creating High-Performance Companies and The Moral Molecule: How Trust Works.

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The Marketing Book Podcast: “The Unsold Mindset” by Colin Coggins and Garrett Brown

The Forward Observer

The Unsold Mindset: Redefining What It Means to Sell by Colin Coggins & Garrett Brown About the Book This Wall Street Journal bestseller is captivating readers of Adam Grant, Dan Pink, and James Clear and has been called “a life-changing book as much about life as it is about selling.”

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How Booking Software Reduces Friction in the Buying Journey

LeanData

The post How Booking Software Reduces Friction in the Buying Journey appeared first on LeanData. Meeting automation has the power to streamline every step of the buyer journey. Learn how to create a friction-free experience from first contact to close and beyond.

Buy 103
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Marketing Technology Buy The Book

Webbiquity

That’s where The Comprehensive Guide to Content Marketing Software , a new 377-page ebook now available on Amazon, comes in. “When it comes to a comprehensive knowledge of content marketing software, there’s no one more dialed in than Tom Pick. But what about documenting your content marketing technology strategy?

Buy 203
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Sleighing Efficiency with Scheduling Software: 6 Business Use Cases

LeanData

B2B buyers want the experience of booking a meeting when it’s convenient for them, not your Sales team. Here's six use cases perfect for scheduling software. The post Sleighing Efficiency with Scheduling Software: 6 Business Use Cases appeared first on LeanData.

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The Best 10 Appointment Scheduling Apps and Booking Software

Hubspot

Tools like appointment scheduling apps and booking software help automate the process of scheduling meetings with potential and existing customers. You'll speed up your sales process by allowing prospects to book meetings when it's best for them. Contact information can be gathered from those who book meetings.