Remove multi-touch podcast
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Sales Prospecting: Top Tricks to Scale Pipeline Generation in 2024

DealSignal

When the sales prospecting process or approach is riddled with weak spots, no amount of outreach will lead to the amount of booked meetings or conversions that you need. Teams usually face this problem as a result of inadequate resources or out-of-touch management. Does it help book more meetings or drive customers down the funnel?

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5 Tips to Improve Through-Channel Demand Gen

Content4Demand

Bu it’s hard to communicate the value of something perceived to be complex and time-consuming—like a multi-touch campaign with emails, content assets, social posts and digital adds—so start small. Educate With Videos and Podcasts. If there’s no clear answer to “ What’s in it for me? ” Image courtesy of Spark Your Channel.

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How To Make Big Demand Gen Bets That Beat the House (and Deliver ROI)

Metadata

With clear expectations, you can dive into your books, see what’s working, and double down on those tactics. Communities and podcasts are good examples. Ad spending on podcasts is booming as B2B marketers find new ways to connect with audiences and build their brand. The leadership team should stare at it, too.

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45 Top YouTube Channels for Marketing Professionals

Zoominfo

Their YouTube channel reflects this expertise and features mostly short videos introducing various episodes of the Duct Tape Marketing podcast. Her work with Fortune 500 brands hasn’t gone unnoticed and the latest of her seven books, _Experiences_, sets the benchmark for a new era in marketing. Go check it out!

Youtube 220
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Sales Prospecting: Top Tricks to Scale Pipeline Generation in 2023

DealSignal

When the sales prospecting process or approach is riddled with weak spots, no amount of outreach will lead to the amount of booked meetings or conversions that you need. Teams usually face this problem as a result of inadequate resources or out-of-touch management. Does it help book more meetings or drive customers down the funnel?

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Focusing on the work you were created for

ConvertKit

Eight-year-old Vannesia Darby watched The Preacher’s Wife almost every day, so when she saw the Whitney Houston song from the movie – “I Believe in You and Me” – in her mom’s piano book, she thought: I have to learn how to play this song. Like my podcast, I don't monetize. I started teaching myself how to play.

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How to drive ROI results with Connected TV and Audio

Terminus

And with over 126 million podcasts being produced, one in three Americans spend 50 minutes a day consuming them. As an example, Terminus customer, Skai, has been using Connected TV to test and experiment to get more touch points with consistent messaging. Delivering the Right Message to the Right People at the Right Time. With $3.4M

ROI 26