Only B2B

JULY 10, 2024

Bombora, a leading provider of intent data defines intent data as: “Data that reveals when buyers are actively searching online for solutions and identifies the specific products and services they are interested in, based on the web content they engage with.”

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Intent Data Statistics Intent Top of Funnel 71

SalesIntel

OCTOBER 20, 2021

While advertisements and cold outreach are common strategies for generating leads, buyer intent data is the future of lead and revenue generation. What is Buyer Intent Data, and Why Should It Be in Your Database? You must choose the appropriate messaging for nurturing based on the lead’s intent.

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Buyer Intent Intent Data Intent Ideal Customer Profiles 93

Lusha

SEPTEMBER 9, 2024

Introducing Lusha’s Updated Intent Filter: Enhanced Insights for Smarter Prospecting Understanding buyer Intent is essential in today’s competitive landscape. Why We’re Making the Change: Our previous system had Intent data split across different views, which made it harder to navigate and less effective.

Intent 52

Intent Bombora Peer-to-peer Buyer Intent 52

Only B2B

JULY 10, 2024

Bombora, a leading provider of intent data defines intent data as: “Data that reveals when buyers are actively searching online for solutions and identifies the specific products and services they are interested in, based on the web content they engage with.”

Statistics 71

Statistics Top of Funnel Intent Data Intent Signal 71

Only B2B

MARCH 26, 2025

Buyer intent is the stage where a potential customer shifts from just researching to being ready to make a purchase. Understanding the right type of intent data is important for your marketing and sales success. In this blog, we will explore third-party intent data comprehensively. What is Buyer Intent Data?

Intent Data 62

Intent Data Ideal Customer Profiles Intent Lead Ranking 62

SmartBrief - Marketing

FEBRUARY 12, 2025

In fact, 57% of companies say that when a lead comes from intent data, the conversion rate significantly improves, per that DemandScience report. Here are six ways you can harness intent data to generate more leads and convert them. Improve lead scoring Per a report from Foundry, 91% of marketers use intent data to prioritize leads.

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Intent Data Intent Lead Scoring Lead Ranking 85

DiscoverOrg

JANUARY 23, 2019

In most cases, we address this by showing our customers how to really leverage Intent Data. Use Intent Data to prioritize accounts. Both DiscoverOrg and Terminus have partnerships with Bombora : Bombora identifies companies who are actively researching topics related to your product around the web (beyond your website).

Account Based Marketing 120

Account Based Marketing Intent ABM Ideal Customer Profiles 120

Only B2B

OCTOBER 2, 2024

Intent data is gathered from buyer behavior, enabling businesses to anticipate customer needs by analyzing their online actions—such as search patterns, content engagement, and website visits. Third-party intent data : Data compiled from various sources, aggregated into one (e.g., intent data from providers like Bombora).

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Intent Data Intent Lead Ranking ROI 71

6sense

JULY 8, 2021

6sense , the leading artificial intelligence (AI) based account engagement platform, announced that it has expanded its partnership with Bombora , the leading B2B intent data provider, to provide Bombora’s Company Surge® Intent data to all 6sense platform customers as part of their subscription. About 6sense.

Bombora 62

Bombora Marketing AI Intent Data Multi-Channel 62

6sense

DECEMBER 10, 2021

6sense, the leading artificial intelligence (AI) based account engagement platform, announced that it has expanded its partnership with Bombora, the leading B2B intent data provider, to provide Bombora’s Company Surge® Intent data to all 6sense platform customers as part of their subscription.

Bombora 62

Bombora Marketing AI Intent Data Intent Signal 62

Exo B2B

MARCH 4, 2025

The three types of intention data First-party data: collected directly via your website, CRM, email interactions, webinars, etc. G2, TrustRadius) that share insights into buyer behaviour. Case study: an industrial company using Bombora and 6sense identified an increase in interest in its products before its sales staff were contacted.

Intent Data 52

Intent Data Lead Ranking Intent Purchase 52

Outreach

APRIL 20, 2020

Our advice (detailed by Brooke Simmons here ) is for sales reps to acknowledge the situation and become a trusted advisor that collaborates with the buyer - and doesn’t pitch. Collaboration with Bombora. But Bombora isn’t only the leader in providing intent data, they’re also a thought leader. The Data on COVID-19.

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Intent B2B Sales Activities Bombora 102

Martech Advisor

AUGUST 30, 2019

Bombora and LiveRamp announced their jointly developed digital advertising solution that enables B2B marketers to connect with their targeted small- and medium-sized business. Bombora is an aggregator of B2B intent data, providing B2B marketing and sales teams insights about when their audiences have buyer intent.

Bombora 47

Bombora Enterprise Management Work Management Marketing Management 47

Adobe Experience Cloud Blog

OCTOBER 22, 2018

Instead, you can use tools, such as Bombora or RainKing, which marry buyer intent data with predictive analytics. The difference now, however, is that there’s no need to make “cold” calls where you have no idea whether someone is seeking a solution like the one your company offers.

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Account Based Marketing ABM Research Sales Qualified Leads 134

DiscoverOrg

AUGUST 7, 2018

Where does Intent data come from? Intent data vendors like Bombora collect and aggregate online research activity – from thousands of B2B websites and media publishers who participate in a data sharing co-op. Where can I find Intent data? 2 billion devices and millions of prospective buyers. Find out now.

Intent Data 120

Intent Data Intent Lead Ranking Bombora 120

6sense

JULY 8, 2021

6sense , the leading artificial intelligence (AI) based account engagement platform, announced that it has expanded its partnership with Bombora , the leading B2B intent data provider, to provide Bombora’s Company Surge® Intent data to all 6sense platform customers as part of their subscription. About 6sense.

Bombora 48

Bombora Marketing AI Intent Data Multi-Channel 48

Inbox Insight

JANUARY 16, 2025

Work closely with your external partners to match content analytics and buyer intent signals happening off of your site to what you see in your view. When they complete a form and log in, your marketing automation platform can give more information on these journeys.

Lead Generation 52

Lead Generation Sales Qualified Leads Top of Funnel Lead Ranking 52

Metadata

FEBRUARY 24, 2021

firmographic, technographic, demographic, buyer intent) using their proprietary targeting graph of over 1.4 This year also brought the integration with G2 Buyer Intent data , available to mutual customers through G2’s integration hub. billion business prospects. With this integration, G2 and Metadata.io

Demand Generation 102

Demand Generation Marketing Analytics Tools Demand Paid Search Agency 102

Outreach

AUGUST 11, 2020

Intent data is designed to solve two critically important pieces of the Account Based Selling (ABS) motion: Timing Relevance How? In turn, sales teams can use Intent-driven tasks to prioritize prospects based on who is most likely to engage in product conversations. Finding New Deals with the Intelligence of Intent Data.

Intent Data 104

Intent Data Intent Peer-to-peer Bombora 104

SmartBug Media

SEPTEMBER 6, 2019

Bombora collects and aggregates online research activity (specific to the B2B industry) across thousands of websites and media publishers. Using this data, Bombora provides a surge score that lets a company know when a buyer has increased search activity to an above-normal level on a particular topic. Everstring.

Intent Data 79

Intent Data Marketing AI Intent Bombora 79

SalesIntel

MARCH 8, 2023

B2B intent data providers can solve both problems. Buyer intent data is becoming essential to identify qualified prospects. Intent data can inform your sales and marketing teams about the consumers that enter, exit, and move through your sales funnel. What is Buyer Intent Data?

Intent Data 52

Intent Data Ideal Customer Profiles Intent Bombora 52

SalesIntel

APRIL 6, 2023

This is often referred to as buyer intent. Understanding the buyer’s intent is crucial in determining how to approach them and what messaging to use. Later, we’ll discuss a third option for acquiring buyer intent data with SalesIntel. Challenge 2 – Are they ready to buy?

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Ideal Customer Profiles Efficiency High Quality Lead Account Based Marketing 96

Engagio

APRIL 11, 2018

Intent data can uncover signs that a target account is in the market right now for solutions like yours. If multiple contacts in an account have been proactively searching for a new solution over the past 1-2 months, that information indicates buyer criteria and buyer intent. Participation in forums. Content downloads.

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Account Based Marketing Intent Data Intent Lead Ranking 85

Aberdeen

JANUARY 22, 2019

Buyer intent data is gold, and like the eponymous rush of 1848, data-driven organizations are scrambling to make the most strategic and lucrative use of this digital resource, particularly for account-based marketing (ABM). We’ve compiled some big names in the intent data space. EverString. Lattice (Lattice Engines).

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Intent Data Intent Bombora Marketing AI 40

SalesIntel

FEBRUARY 7, 2024

B2B intent data providers can solve both problems. Buyer intent data is becoming essential to identify qualified prospects. Intent data can inform your sales and marketing teams about the consumers that enter, exit, and move through your sales funnel. What is Buyer Intent Data?

Intent Data 52

Intent Data Ideal Customer Profiles Intent Lead Ranking 52

Hubspot

DECEMBER 23, 2022

Bombora Company Surge is a software platform that helps users access and monitor intent data. To do this, Bombora collects data from a consent-based data cooperative of B2B publishers. The way the platform pulls this data is through a partnership with Bombora — the buyer intent platform listed earlier in the post.

Enterprise Management 90

Enterprise Management Ideal Customer Profiles Work Management Marketing Management 90

SalesIntel

MAY 28, 2021

With Contact Data, Buyer Intent Data, News Alerts, Technographics, Firmographics, and more they don’t have to license multiple data platforms to get a full picture. Join SalesIntel and Bombora as they unpack 3 data-driven outbound sequences to help your team land more quality meetings. Full Sales Intelligence Platform.

Account Based Marketing 93

Account Based Marketing ABM High Quality Lead Webinar Metrics 93

SalesIntel

AUGUST 31, 2021

In fact, that’s the core reason why the intent data provided by some companies performs far better than others. There are various collection methods data providers employ to gather buyer intent information. Refer to this article on intent data to learn all the techniques and intricacies involved. Read the Whitepaper.

Intent Data 52

Intent Data Ideal Customer Profiles Intent Account Based Marketing 52

Full Circle Insights

SEPTEMBER 12, 2022

Today’s platforms help you understand buyer intent, keep track of advertising campaigns, and help you measure the success of your ABM strategy. They say it’s easy to use, has a large database of intent keywords, and has particularly good ad targeting performance. > Bombora ABM. Learn more. . . . >

Account Based Marketing 98

Account Based Marketing ABM Full Circle Insights Ideal Customer Profiles 98

SalesIntel

MAY 26, 2023

Additionally, you’ll enjoy the benefits of our RevDriver+ Chrome extension , Bombora’s buyer intent data , and our Research on Demand team. There’s no need to worry about running out of credits because if you can see the data, you can use it without any limitations.

Marketing Analytics Tools 95

Marketing Analytics Tools Paid Search Agency Marketing AI Zoominfo 95

SalesIntel

OCTOBER 23, 2023

Intent data has emerged as a powerful tool for sales and marketing teams, enabling them to prioritize leads and focus their efforts on the most promising opportunities. SalesIntel and ZoomInfo are prominent players in intent data solutions, offering unique approaches to harnessing buyer intent.

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Intent Signal Zoominfo Intent Bombora 40

SalesIntel

MAY 25, 2023

Here are five intent data types we will cover in this blog: Bombora Company Surge ® Intent Foundry Intent 1st Party Intent – Website Visitor Resolution News & Alerts Contact & Company Change Data 1. Bombora Company Surge® Intent The internet’s a big place.

Intent Data 52

Intent Data Ideal Customer Profiles Paid Content Intent 52

Terminus

JULY 17, 2019

The answer is buyer intent data. This guide will give you a complete breakdown of what buyer intent data is and how you can operationalize it to get ahead of your competition and drive more sales. What Is Buyer Intent Data? Why do you need buyer intent data? Internal Buyer Intent Data.

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Buyer Intent Intent Data Top of Funnel Intent 24

ClickZ

OCTOBER 18, 2019

We also synthesize other behavioral data (intent – from partners like Bombora) that tracks account-level engagement with content on website around key topics that show an account is looking at solutions that are relevant and indicate propensity to buy / be interested in what the company is selling. .”

Account Based Marketing 49

Account Based Marketing ABM Marketing Automation Services Bombora 49

Outreach

FEBRUARY 18, 2021

Outreach now offers buyer intent scoring, mapped over from your favorite intent data providers. Bombora, a leading intent data provider, is integrated into Outreach Galaxy (our partner integration community). Reps can prioritize engagement based on the accounts most likely to buy.

Bombora 52

Bombora Outreach Buyer Intent Work Management 52

Metadata

FEBRUARY 28, 2022

billion business profiles, segmented by technographics, firmographics and buyer intent signals Attracted nearly 2,000 live attendees and over 4,000 registrants to its first annual DEMAND conference Has consistently been named a leader in customer satisfaction and “time to ROI” by LinkedIn and G2. About Metadata.

B2B Marketing 59

B2B Marketing Co-Registration Automation Bombora 59

SalesIntel

JUNE 9, 2023

Integrating intent data into sales and marketing strategies enables businesses to prioritize leads, personalize outreach, and increase conversion rates. The Claim: Cognism’s Intent Data powered by Bombora provides immediately actionable insights and identifies buyers in demand. Change your intent topics at any time.

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Pricing Price Planning Marketing Automation Services 52