11 Top Tips For Developing YouTube Influencers

Act-On

YouTube influencer marketing is an often-overlooked, but highly valuable component, of a strong marketing automation strategy. YouTube is just one platform where you can execute your influencer marketing strategy. Because they are enthusiasts, just as bloggers or Instagram users are.

Trying GroupHigh for Blogger Outreach Campaigns

Biznology

I am hereby making the jump from humans to robots for all my blogger research. And what was I comparing all of these social CRMs, influencer-identification services, and blogger databases to? What My Clients Have Taught Me about Blogger Outreach (business2community.com).

Trending Sources

Take your bloggers and social media influencers to lunch

Biznology

And, it’s so very rare that anyone who pitches bloggers and expects them (us) to do stuff for free ever asks bloggers (us) out to do stuff IRL (in real life). Like their Pages, follow their Board, subscribe to their YouTube. Bloggers and their readers know each other.

The state of the blogger outreach union ten years on

Biznology

I stared my first blogger outreach agency back in 2006. Ten years on, the state of the union of blogger outreach is good for brands and agencies but great for the bloggers and online influencers. Blogger Outreach is Hard.

Earned-media micro-influencer marketing primer

Biznology

These partnerships can include multi-year contracts which are getting tighter and more exclusive the more these same influencers are being dropped by advertisers such as YouTube , Google AdWords , and Instagram. Back then we called it blogger outreach and blogger engagement.

6 Engagement Marketing Lessons from Successful Video Bloggers

Modern B2B Marketing

Author: Elaine Ip If anyone has mastered the art of engaging an audience, it’s successful video bloggers (otherwise known as vloggers). Furthermore, data shows that a YouTube personality needs almost 800,000 subscribers just to break into VidStatX’s list of top 100 vloggers.

How to Engage Bloggers Down the Long Tail

Biznology

Outreach marketing, formerly known as blogger outreach, is a powerful tool with almost zero barrier to entry — just your time and attention. How to Engage Bloggers Down the Long Tail from Chris Abraham.

New Blogger? Get Started on WordPress.com

Marketing Action

For bloggers with limited technical experience or no time to spend on that aspect of managing a website, wordpress.com is the way to go. The first step to becoming a WordPress blogger is to register your account. The post New Blogger?

Micro-Influencer Marketing is the new Influencer Marketing

Biznology

As the number of social networking platforms increases, we have found that connecting with influencers is the most powerful way of accessing their entire network, including their social media channels such as Facebook, Twitter, Instagram, YouTube and even Reddit and SnapChat.

How to Transform Yourself Into an Agile Business Blogger

Hubspot

Many inbound marketers and business bloggers get so caught up in (or weighed down by?) But another way is the agile way -- the way that lets bloggers go with the flow, respond to new opportunities, and generally get over the fear of the blinking cursor and, as Nike said, Just Do It.

7 ways to use bloggers in your content marketing strategy

Biznology

Many of these influencers are bloggers, or at least started out that way, and they can give your content marketing strategy a much-needed boost. Today’s bloggers have easier ways to promote you, though, and they are usually more effective.

Fulfill your resolution to blog in 11 steps

Biznology

A majority of my revenue is generated from blogger outreach, namely long-tail and deep-dive, outreach that extends all the way into the thousands of bloggers. As part of the client service work on behalf of my clients I have engaged with many thousands of bloggers over the last decade.

Google Links Brands With YouTube Creators: Are Agencies and Influencer Networks Threatened?

Opentopic

YouTube video bloggers and other independent producers have been a growing part of marketing content creation for brands, sometimes in deals brokered by third parties. Now Google itself is getting in on the action, linking YouTube video production talent with brands and their agencies to produce video ads for the site. Through an initiative called YouTube Labs, Google recently linked.

Win lifestyle influencers over with generosity and attentiveness

Biznology

YouTube calls all these people creators. Amazon Echo Amazoncom Influencer marketing internet List of YouTubers Patreon tutorial YouTubeIt takes a lot of money to give you license to treat someone like crap. And they’ll still resent you and wish you dead.

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Rick Short Explains How to Turn Staff Into Prolific Bloggers

delicious b2bmarketing

My real challenge was getting my staff to warm to the concept of being a blogger. That was the voice of many of my bloggers at one time or another. Q: How do you compare your video marketing efforts on YouTube with your blogging program? Bottom line, the bloggers are the experts.

Earned media influencer marketing demands your awesome

Biznology

If you have widgets to hand out to bloggers, YouTubers , Instagrammers, and top Vine, SnapChat , and Periscope rockstars , but you’d better be ready for some serious noes. A rate card is generally the way a smart blogger or online influencer says no.

If you perform only to an empty house your show will close

Biznology

Do some research and you’ll find out, to your astonishment, that a majority of those viral videos with over a million views were not “upload it to YouTube and they will come.” I am so impressed by how well brands are messaging these days.

Micro-influencer marketing is the new long tail

Biznology

I have been doing long-tail blogger outreach since 2006. Chicago Running Bloggers via Instagram. Candid Belle via YouTube. Run Run Live via YouTube. Fun & Fitness via YouTube. Arianne Cruz via YouTube. Sonnet’s Review via YouTube.

What is Social Media Marketing?

Biznology

” Previously limited only to bloggers, influence marketing has widened the angle of its lens to realize that there are all sorts of influentials all over the Internet. These days, Influencer Marketing includes Blogger Outreach and even specialties like Message Board Marketing.

23 (More) of the Best Social Media Guides, Tips and Resources of 2012

Webbiquity

The brilliant Gini Dietrich reports on research showing that marketers commonly choose the wrong time of day to post and engage on Facebook, Twitter and YouTube, as well as to send emails. YouTube Marketing Tactics. 6 lessons in launching a branded YouTube channel by iMedia Connection.

Influencer marketing should not be about collecting influencers

Biznology

Do not underestimate the power and importance and influence that you also have on the virtual people around you, be it the old reliables Facebook, Twitter, Google+, Pinterest, YouTube, and LinkedIn, or even the influence you have amongst the influencers proper.

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One person can change the world. Thank you, Internet

Biznology

People are transitioning, en masse, from makers to consumers, from bloggers to readers, from YouTubers to commenters. Start with WordPress.com or Blogger and start writing. With a one-two Slideshare-YouTube combination, you can really expand your recognition.

Search isn’t about search anymore, it’s about social

Biznology

Actually, Madda Fella is really underutilizing their YouTube site. YouTubers : My inner Millennial is in love with all the top YouTubers except for Hannah Hart and Grace Helbig (not a fan, and they’re bloody everywhere, they’re YouTubiquitous!

Janet Thaeler & Maryanne Conlin on Influencer Marketing

Biznology

Maryanne asked me, during our call, whether I have experienced Social Media Flight — the rush from blogs to social platforms like YouTube , Instagram , Pinterest , LinkedIn , Medium, Tumblr, and even Vine and Periscope in lieu of their first homes, blogs.

IF you haven’t THEN you should use IFTTT for social

Biznology

Post all Youtube uploads to Linkedln. Share new Blogger blog posts to Facebook. Share YouTube videos you like on Tumblr. Facebook Facebook features Google instagram ios linkedin Michelle Obama pinterest social media twitter White House YouTube

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My online influencer research and engagement process

Biznology

A few of my offerings include online influencer outreach , long-tail blogger outreach , and social media marketing so a major part of my services include sifting through the entire Internet ( The Internet is big.

Why aren’t you already cross-posting on LinkedIn?

Biznology

If you’re already a blogger, do it now. Blogging Content Marketing Social Media Marketing Blog blogging Content marketing Facebook Google instagram linkedin pinterest Pulse Search engine optimization social media twitter United States YouTube

Google+ on its Third Birthday

Biznology

It’s all about flushing the grouse, getting all of the anonymous content creators to reveal themselves, to come in from the cold, to associate a real name and identity with videos on YouTube , articles in the Blogosphere, columns in online publications, etc.

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Lurkers are the 99.989% of Social Media

Biznology

Amateur radio reminds me of what it was like being a blogger in the late 90s using tools like Greymatter , Zope , and Pyra Labs (pre-Blogger). Social media, including Pinterest and YouTube , is becoming more and more celebrity-, brand-, agency-, and studio-driven.

What Your Business Needs To Know About Google+

Modern Marketing

But this week Google+ Product Manager, Christian Oestlien , took to YouTube to announce that Google was developing brand pages to be rolled out “later in the year” and that brand profiles would be removed from the system. How To Add +1 Button to Blogger – A guide from Blogger.

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Under the Influence

Contently

Rather than paying expensive celebrities to reach a broad audience, brands can team with niche bloggers, Instagram stars, and YouTubers to market their products. For another example, take this YouTube video from the popular influencer couple Tiff & Case that was sponsored by Nissan.

All Online Digital Roads Lead to Google Plus

Biznology

It’ll improve your participation everywhere else, trust me, starting with the world’s favorite site: YouTube. As you may know, Google’s changed access to YouTube commenting to prefer Google+ members.

Google 101

Build your brand (for free)

Biznology

My webinars generally deal with social media marketing, online reputation management, search engine marketing, and blogger and influencer outreach. Do YouTube (for free). You want to treat your YouTube Channel like you would your blog.

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Remember to market to your own influencer network

Biznology

So far, we have earned at least 218 earned media mentions across blogs, social media, YouTube, and even on Instagram, SnapChat , etc. Here are some blog posts I have written on the subject over the last couple weeks: Earned media blogger outreach is alive and well!

Have top influencers author your sites to appease Google search

Biznology

Consider the blogger you bring on board as authors of your site to be the helium balloons lifting Carl Fredricksen , Russel, and Dug up into the sky in their house. There are people who own YouTube and yet have never written a word — or even uploaded a video.

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Google Authorship brings your staff out from behind your brand

Biznology

Even the most anti-social, uncreative, and introverted staffers could be Google Clout rockstars just from their nightly obsession with cat videos on YouTube, their penchant for commenting, and the fact that they’re a Google Android super-duper-power user.

Launching your social campaign with guns blazing!

Biznology

YouTube : /chrisabraham 3.5k Comment on Youtube Video. Like Youtube Video. Influencer Marketing Internet Marketing Social Media Marketing Aaron Amazon American Bar Association Facebook Google instagram linkedin social media twitter YouTube

How to use influencer marketing to promote your book

Biznology

Here’s a sneak peek of today’s presentation on YouTube : Here’s the deck you can look at over on Slideshare : Here’s the content from the presentation. Influencer marketing allows authors to identify and then engage topically-relevant online influencers and bloggers.

How to Build the Ultimate Online Newsroom

Webbiquity

by TomPick and guest blogger Maria Verven. Combining rich content with careful organization and search capabilities, they enable PR pros to provide the media, analysts and bloggers with a vast amount of information without seeming overwhelming.

Being Pretty Isn’t Enough for Social Media Marketing

Biznology

No matter how much money you spend on a graphic designer, a social media expert, and a community manager, you may very well not find the kind of success you want and expect from your investment in social media and social networks such as Facebook , Twitter , Google +, YouTube , and Pinterest.