Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1
NOVEMBER 28, 2011
Sure, teenagers spend a lot of time on YouTube, but did you know that three-quarters of business executives watch work-related online videos weekly? Over 2 billion videos are viewed every day on YouTube. 48% of Twitter users say they rarely or never check Twitter.
Best Web Presence Optimization Guides and Tips of 2011
MARCH 26, 2012
One of the most interesting aspects of web presence optimization (WPO) is how frequently bloggers and journalists write about the concept without actually using the term. Krista LaRiviere (see below), a co-founder of gShift Labs , is one of the few bloggers who have embraced the term.
How B2B Marketers Can Succeed on the 6 Big Social Networks
MAY 10, 2012
So this post will break down how you can be successful on the 6 most popular social networks: LinkedIn, Twitter, Facebook, Google+, YouTube, and Pinterest. Did you know that LinkedIn is 277% more effective for lead generation than Facebook and Twitter? Why not add a call-to-action in those slides, repurpose them as lead generation content, and share it on LinkedIn? That way we can, you know, drive traffic to our website and generate leads. 5) Generate leads from pins.