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The future of blogging and online publishing

grow - Practical Marketing Solutions

Still … If you haven’t looked around our business lately, you might be missing out on truly cataclysmic changes on the social channels that affect online publishing, content marketing strategy, and personal branding. LinkedIn as a business publishing platform?

The state of earned media blogger outreach

Biznology

I’ve been doing earned media blogger outreach as a profession since 2006 and a lot has changed. To be frank, there are a lot of bloggers with their hands out looking for pay to play these days that it can feel a little daunting.

If you stopped publishing your social content, would anybody notice?

grow - Practical Marketing Solutions

By Brooke Ballard, {grow} Contributing Columnist If you’re like me you don’t ever feel comfortable with your social media content publishing schedule. The post If you stopped publishing your social content, would anybody notice?

For Sales Blogging and Social Selling – Think Like a Publisher

Avitage

It does not require sales people to “blog” – certainly not in the way most people, and marketing bloggers, think of blogging. We want to reduce the time sales people need to spend creating and editing […] The post For Sales Blogging and Social Selling – Think Like a Publisher appeared first on Avitage. Content Operations Featured Sales Enablement operationalize content marketing sales blogging social selling think like a publisher

The next generation of bloggers is here. And they are computers

grow - Practical Marketing Solutions

Times was the first newspaper to publish a breaking news story written by a computer. When I was 20, I was news editor for my daily college newspaper and publisher of an alternative campus journal. Times was the first newspaper to publish a breaking news story written by a computer.

6 Engagement Marketing Lessons from Successful Video Bloggers

Modern B2B Marketing

Author: Elaine Ip If anyone has mastered the art of engaging an audience, it’s successful video bloggers (otherwise known as vloggers).

Why it pays to be a patient blogger

grow - Practical Marketing Solutions

But that is not necessarily an ideal quality to have as a beginning blogger! Uber blogger Chris Brogan famously said that it took him three years to attract his first 100 blog subscribers. Help others, Support other new bloggers. I have a “healthy impatience.”

Brands and Bloggers: Keep Your Sponsored Content Legal

grow - Practical Marketing Solutions

Marketers, bloggers, brands and other content publishers are legally required to mention if they have a relationship that could bias the opinions they share. Brands, bloggers, and influencers, you’re on notice: the FTC expects disclosure.

Simplify Your Blog Writing: Shortcuts to Publishing a Leadership Blog

Writing on the Web

Shortcuts to Publishing a Leadership Blog" width="300" height="199" title="Simplify Your Blog Writing: Shortcuts to Publishing a Leadership Blog" /> How’s your blog writing going? Snap, crackle and publish?

The Ultimate List of Websites Every Blogger Should Bookmark

Hubspot

All bloggers have a number of websites that they visit every single day. Aside from the obvious ones (like email and Twitter), your favorites might be anything from your blog's publishing calendar, to your online to-do list, to all your favorite social media button generators.

Do you have to be a great writer to be a great blogger?

grow - Practical Marketing Solutions

If you’re not confident in your writing skills, can you still be a great blogger? I suggest that you literally read your blog posts aloud before publishing. Never publish a post that isn’t going to hold your reader’s attention. At the end of the day, the most important characteristic of a successful blogger is having the courage to push that publish button! What tips and tricks would you add to help a beginner blogger? By Mark Schaefer.

Five ways to be a more confident blogger

grow - Practical Marketing Solutions

How can you overcome this trepidation and become a more confident blogger? ” I have never, ever pushed the “publish” button and been 100% happy with anything I have written. If I waited around for that I still would not have published my first post.

Brands Take Note: Bloggers are Journalists in the Eyes of the Law

grow - Practical Marketing Solutions

The best blogging makes a statement, but if that statement is negative in nature, the blogger might get sued for defamation (making an untrue statement—written or verbal—that tends to damage someone’s reputation). By Kerry Gorgone, {grow} Contributing Columnist.

I am a blogger. In other words, a piece of meat.

grow - Practical Marketing Solutions

If you are a blogger, expect to be copied, cheated, and ransacked. These examples have involved small-time players brashly using blogger’s content for their own commercial gain. We hired a company to scrape content from the web and publish it on our site.

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Do you have to be a great writer to be a great blogger?

grow - Practical Marketing Solutions

If you’re not confident in your writing skills, can you still be a great blogger? I suggest that you literally read your blog posts aloud before publishing. What tips and tricks would you add to help a beginner blogger? Wish more wannabe bloggers would take this to.

Are there any ethical bloggers left out there?

grow - Practical Marketing Solutions

There must be a critical mass of influential bloggers out there accepting money for blog posts, otherwise these people would go away! Tell me how much would it cost us for you to publish the review in the blog area of your website.

Should we have multiple company bloggers?

grow - Practical Marketing Solutions

Let’s look at the implications of this decision by comparing three different corporate blogging strategies: The multiple blogger strategy. A team of bloggers contributes content, with or without attribution. The single blogger strategy.

How to Become the Best Blogger in Your Niche

Hubspot

So here’s my thesis: If you are the best blogger in your niche, you can be the most successful in your niche. If blogging is the core of content marketing, and content marketing is the path to success, then we must conclude that being a kickass blogger is the path to marketing success.

Content Checklist: Don’t Publish Without It

Writing on the Web

Once I published a post without a title. Fortunately, before I publish I run an analysis for how a post will score with the search engines using Scribe , a great tool. But if you don’t use Scribe you could be publishing stuff that search engines don’t grasp.

The blogger’s electronic arsenal

grow - Practical Marketing Solutions

Every video I have published on {grow} has been done with one take and no editing. I am in the middle of a heavy travel schedule and I seem to be carrying around more and more electonics to support my office on the road.

Social Media for Busy Business Bloggers

Writing on the Web

Once your post is published, do NOT auto-feed it into the networks (see “ Say NO to Auto-Feeds:Your Blog & Facebook, Social Sites.”) With the onslaught of social media in the last 10 years, the ever constant question is, what can it do for my business and my business blog?

Why Bloggers Abandon Their Blogs Too Early [Video]

Hubspot

Then, during an internal project in which we analyzed the effect of publishing volume to traffic, it hit me: We concentrated our analysis on the immediate traffic a blog post enjoys. Occasionally, one stumbles upon a stop-you-in-your-tracks statistic.

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Why Publishers Need Early Adopters, Annoying or Not

B2B Memes

Yesterday, B2B editor and blogger Maureen Alley wrote a provocative post declaring that early adopters are annoying. Trade publishing has declined for plenty of other reasons as well, but resistance to new technologies and modes of communication has been a critical factor. I would suggest, in fact, that every B2B publisher and content marketer needs one or more early adopters in their midst. But few publishers need to be warned against that.

5 Trends from New Blogger Survey That Probably Won't Surprise You

Modern Marketing

Orbit Media Services conducted a survey of over 1,000 bloggers for the second year in a row to see how this core content marketing tactic is changing. How Frequently are Bloggers Publishing? What Media are Bloggers including in their Content?

5 Tips For Maximizing Your Published Content

Hinge Marketing

You’ve published your content, now what? So let’s take a look at 5 tips to help maximize your published content. When your content is first published, don’t keep it to yourself. SEE ALSO: 5 Tips to Take Your Guest Blogger Outreach to the Next Level.

Should Publishers Blog?

Hubspot

Trained journalists and editors viewed platforms like Blogger and LiveJournal as communities where ‘just anyone could write.’. Even though you’re publishing high-volume content, you may not be letting your inner voice and personality shine through. So, Should Publishers Blog?

4 Promotion Strategies Used by the Best Business Bloggers

Modern Marketing

Instead, business blogs have morphed into a mature part of enterprises’ content marketing and publishing ecosystem. 70% of business bloggers have had their blogs for more than two years. ?44% 44% of business bloggers have more than two blogs.

Lead your customers to your best online content: here’s how

Biznology

Use NoFollow links or sponsored content: let’s say someone pays you to publish a blog post on your site. You can lead a horse to water, but you can’t make him drink. The same can be said about content: you can create amazing content, but you can’t force your audience to read it.

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How to Fight Trolls: A Blogger’s Survival Guide

Hubspot

Bloggers have plenty to worry about. Think about it: A blogger can learn to overcome most writing anxieties by simply managing their time wisely, being open to feedback, or practicing how to use a semi-colon. By deleting their post, you give them reason to publish another comment.

8 Mistakes Most Beginner Bloggers Make (And How to Avoid Them)

Hubspot

It''s okay -- it happens to pretty much every new blogger. So for all of you beginner bloggers out there who are looking to get up-to-speed quickly, keep on reading. but for some reason, lots of beginner bloggers think they can get away with the old copy-and-paste technique.

How to Transform Yourself Into an Agile Business Blogger

Hubspot

Many inbound marketers and business bloggers get so caught up in (or weighed down by?) But another way is the agile way -- the way that lets bloggers go with the flow, respond to new opportunities, and generally get over the fear of the blinking cursor and, as Nike said, Just Do It.

4 Promotion Strategies Used by the Best Business Bloggers

Modern Marketing

Instead, business blogs have morphed into a mature part of enterprises’ content marketing and publishing ecosystem. 70% of business bloggers have had their blogs for more than two years. ?44% 44% of business bloggers have more than two blogs.

How to pitch a blogger

Biznology

So last week, I told you how NOT to pitch a blogger in your PR outreach, so it raises the pregnant question of what exactly should you do? Just how do you pitch a blogger? It has to do with whether a blogger is. Image via Wikipedia.

How to Use Medium: A Beginner's Guide to Writing, Publishing & Promoting on the Platform

Hubspot

They all publish content on Medium. He publishes an ongoing series on advanced cat grooming techniques. And that, my friends, is Medium in microcosm: It's a social publishing platform that is open to all and home to a diverse array of stories, ideas, and perspectives.

The Business Blogger's Ultimate Guide to Mastering Lead Generation

Hubspot

In addition to your blog's homepage, lead gen opportunities abound within the blog articles you publish themselves. Remember, the more articles you publish, the more reasons there'll be for visitors to come back and convert!

23 Outstanding Social PR Guides

Webbiquity

Is blogger outreach still an effective PR strategy? Guides to Influencer and Blogger Outreach. GroupHigh.com – The “Blogger Outreach” Multi-Tool by Justice Mitchell. The 10 best ways to pitch a blogger by ragan.com.

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Confessions of a Full-Time Blogger

Hubspot

A recent conversation a few of us full-time bloggers had via our corporate chat platform: "Before I check the style guide , does anyone remember if we capitalize the word my in headlines?". 25 Confessions From Full-Time Bloggers and Content Creators.