Webbiquity

FEBRUARY 2, 2015

Identifying the appropriate corporate persona and tone via social media. Are you engaging more followers month after month, or are your engagement stats decreasing? Gary Dek is a professional blogger, writer and SEO expert. He helps new and experienced bloggers grow their online businesses at StartABlog123.com.

Social Media 100

Social Media Social Marketing Media Business 100

Hubspot

MAY 20, 2013

Feel free to use this data in your own content, tweet the stats you find most interesting, or just enlighten yourself about the current state of inbound marketing. 150+ Tweetable Stats About the Current State of Inbound Marketing. Tweet This Stat. Tweet This Stat. Tweet This Stat. Tweet This Stat.

Cost per Lead 28

Cost per Lead Stats Inbound Marketing Allocation 28

Hubspot

MARCH 13, 2012

As a guest blogger, you need to have the skill sets of an SEO expert, a public relations professional, and obviously, a blogger , in order to be successful. Most guest bloggers do this as a result of having no (or a poorly crafted) guest blogging strategy. Talk about a jack of all trades! Mistakes in Guest Blogging Strategy.

Blogger 28

Blogger Guidelines Work Management Lead Scoring 28

KoMarketing Associates

AUGUST 19, 2013

The stats also show that the growth rate of Google Plus shares was approximately 18.5% Michael Brenner (SAP) – Vice President of Marketing and Content Strategy at SAP, Speaker, Blogger and Social Business Marketing Leader. Tony Zambito – Tony is the founder and leading authority in buyer personas for B2B Marketing.

Demand Generation Agencies 120

Demand Generation Agencies B2B Marketing Google Work Management 120

Convince & Convert

NOVEMBER 15, 2011

Even in the best possible scenario, where the case study in question is extraordinarily applicable to your business goals, social media situation, KPIs, budget, timeline, customer personas and more (which is a rare alignment indeed), you are placing significant influential value on ONE outcome.

Case Studies 139

Case Studies Case Study Social Media Studies 139

Ontraport

APRIL 14, 2021

During the planning process, it’s important for you to identify: Your target customer : Determine what demographics and behaviors make up your ideal customer base, and use them to create a few key personas. To take it a step further, zoom out to the campaign level and compare overall campaign stats.

Paid Content 105

Paid Content Brand Identity Branding Lead Scoring 105

Ontraport

APRIL 14, 2021

During the planning process, it’s important for you to identify: Your target customer : Determine what demographics and behaviors make up your ideal customer base, and use them to create a few key personas. To take it a step further, zoom out to the campaign level and compare overall campaign stats.

Paid Content 72

Paid Content Brand Identity Branding Lead Scoring 72

SnapApp

DECEMBER 4, 2017

That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. . Let’s dive in and explore these stats to get a firm grasp on what’s new within this realm. . . Content Marketing Stats for 2018 (Broken Down By Category).

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Hubspot

DECEMBER 22, 2016

Keep your buyer personas , their motivations, challenges, interests, etc. And the blogger or writer may even return the favor and link to your site. Compelling stats help you build a more convincing and concrete argument that will get your readers thinking (especially when they’re from trustworthy sites they know and love).

Lead Scoring 36

Lead Scoring Lead Ranking Long Tail Marketing SEO 36

Hubspot

MARCH 18, 2015

They also provide benchmark stats to help marketers compare themselves to their competitors. A common hurdle for new bloggers is building sustainable traffic to their blog. Research their challenges, create buyer personas , and most importantly, create content that’s relevant to them. Plan, Manage, Optimize! Click to Tweet].

Paid Search Agency 28

Paid Search Agency Tips Companies Lead Scoring 28

Hubspot

MARCH 21, 2012

For an example of offer content centered around data, check out our 100 Awesome Marketing Stats, Charts, and Graphs , or our annual State of Inbound Marketing in 2012 Report. Rework Existing Offers for Personas. Let's take HubSpot's blog post, " 9 Questions you MUST Ask Before Hiring a Freelance Blogger ," for example.

Lead Gen 28

Lead Gen Sales Qualified Leads Bundling Lead Scoring 28

Optinmonster

APRIL 4, 2024

First, you need to find out who you want to attract and define the customer avatars or your buyer personas. The more accurately you describe your buyer persona, the more likely that you’ll create high-quality campaigns that resonate with your target audience. Guest posting is a hack many brands and bloggers use in their marketing.

eCommerce 73

eCommerce Lead Generation Sales Qualified Leads Top of Funnel 73

Hubspot

JUNE 5, 2012

How-to posts are favorited by bloggers and readers alike. Step into the shoes of your marketing personas, and think about what they'd like to learn how to do. While it might not always be possible to find, conducting some quick research and pinpointing a great supportive stat can make your introduction even more compelling.

Business Blogging 28

Business Blogging Business B2B Thought Leadership Stats 28

Hubspot

JANUARY 17, 2014

First, Ferrell and his team had a complete understanding of the persona they were targeting. In addition to the impressive stats, Chipotle''s video was able to carve out a very specific niche in the market that is very hard for some of their other competitors to touch. The PR and blogger media impression was over 4 billion.

Paid Search Agency 28

Paid Search Agency Campaigns Advertising Agencies Planning 28

Webbiquity

AUGUST 9, 2016

Recent stats reported by Onalytica explain why marketers are rushing to incorporate influencer research and outreach: 84% of marketing professionals now use influencer marketing as a tactic. Sample review: “Grouphigh is a really powerful blogger research tool. Interest in influencer marketing is skyrocketing. 8) Crowdfire.

Marketing Automation Services 100

Marketing Automation Services Budget Programs Marketing Budget Enterprise Management 100

ClearVoice

AUGUST 25, 2022

Your next batch of content ideas may include: Top 10 Website-Buiding Tips for Solo Bloggers. But it can help SMEs and greenhorn bloggers gain the quick boost in traffic they sorely need. Develop personas. Creating audience personas helps you develop interesting topics and fine-tune your messaging. News and trends.

Top of Funnel 64

Top of Funnel Tips Tools Planning 64

PureB2B

APRIL 2, 2021

Recently, many people have been talking about account-based marketing thanks to the buzz created by bloggers, marketers and market research firms in the digital marketing world. According to a stat from ITSMA , most marketers agree that account-based marketing generates higher ROI than every other marketing method.

Account Based Marketing 62

Account Based Marketing ABM Enterprise Management Marketing Budget 62

KoMarketing Associates

JANUARY 19, 2016

From the stats I’ve come across recently, starting a content marketing program or ramping up content efforts seems to be a common business resolution for 2016. To get started, think about looking at buyer persona integration, keyword search estimates, competitive link profiles, and search results analysis.

Marketing Proposals 120

Marketing Proposals Content Marketing Planning Budget Programs 120

BuzzSumo

JANUARY 19, 2021

Kristi Hines , Freelance Writer and Blogger. Because I write for dozens of publications, it’s hard to track each individual post’s social sharing stats. I have never believed in, for example, blogger incentives such as sending them ipads to get into bed with them. Try BuzzSumo.

Outreach 114

Outreach Marketing & Strategy Tips Blogger 114

ClearVoice

SEPTEMBER 3, 2020

Do create content for each of your personas. Personas are marketing code for “knowing your audience.” A buyer persona development exercise will help your content marketing team produce relevant content that resonates with each unique buyer. Use this buyer personas template as a framework. Do optimize everything.

Top of Funnel 124

Top of Funnel Work Management Marketing Management Paid Search Agency 124

Content Marketing Institute

APRIL 25, 2018

Did you know Andy Crestodina spends 150 hours on his annual blogger study? Its State of Marketing report landing page uncovers key takeaways from the research – and the gated content bundles the report with documents and templates that align with these ideas: personas, a marketing plan, and a content plan. Absolutely worth a listen!).

Research 98

Research Planning Marketing Analytics Tools Stats 98

BenchmarkONE

MAY 7, 2020

Use Xtensio to create user persona templates, which you can use as a baseline for developing content that works for your target market. . How does a persona help you with publishing more content? . As a blogger in the marketing space, the need for a steady stream of repurposed content never ends, and Canva has been super helpful.

Marketing Automation Services 80

Marketing Automation Services Promotion Budget Programs Marketing Budget Creation 80

SmartBug Media

MARCH 14, 2019

Asking these kinds of questions can guide your content strategy on Medium and help you focus on the topics that matter most to your buyer personas. When you create a publication, you can feature content from different writers, whether that includes employees at your company or guest bloggers outside of your organization.

Advertising Mediums 58

Advertising Mediums Paid Search Agency Practices Ads 58

Hubspot

AUGUST 20, 2020

This is one of the most common blog post formats for business bloggers. List posts are easily recognizable by their titles, since they usually include a number in headline, and they're great formats for beginner bloggers since they're very formulaic. 43 Messaging App Stats That Marketers Should Know. The Comparison Post.

Paid Content 101

Paid Content FAQ Thought Leadership Curation 101

Leadspace

OCTOBER 9, 2015

But we also want to drive leads and attract investors and tell our story to bloggers and journalists and promote our position as a technology leader and attract the best talent.”. Here are two made-up stats: Our content drove 1892 unique visits to the website last month. Lots of companies say they understand their customer personas.

Planning 48

Planning Inbound Marketing Marketing Plans B2B Marketing 48

Hubspot

OCTOBER 10, 2019

Creating a customer persona for your target audience could help you in this process. Your persona development should determine factors like what job your ideal customer has, what goals they want to achieve, and what pain points or annoyances they deal with on a daily basis.

Blogger 14

Blogger Hubspot Lead Scoring Lead Ranking 14

B2B Marketing Zone Posts

APRIL 5, 2010

12 Mobile Marketing Stats You Need to Know - Junta 42 , March 31, 2010 Some interesting mobile marketing stats. Relevant blogs can drive targeted direct traffic from the blogger’s social media sphere of influence. And coverage from independent bloggers enhances a company’s reputation and credibility. March 2010.

B2B Marketing 40

B2B Marketing B2B Thought Leadership Planning B2B 40

Convince & Convert

JULY 27, 2012

Read on for insights from Jay Baer & Eric Boss ‘s Social Media Stat of the Week ( This week : The Altimeter Group released the public report, The Social Media ROI Cookbook. If you think about the number of companies that have thousands of bloggers, Dell and Intel will bubble up for many people in that regard.

Lead Ranking 115

Lead Ranking Enterprise Management Lead Scoring Work Management 115

Moz

MAY 6, 2019

Put yourself in the shoes of your audience (aka buyer personas ): What will they be searching for? Consider what you know about your buyer personas and their interests while you're coming up with a topic for your blog post. What are industry bloggers, social media, and even our competitors talking about? Do keyword research.

Long Tail Marketing 71

Long Tail Marketing Clickthrough Content Lead Scoring 71

B2B Marketing Zone Posts

OCTOBER 5, 2010

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. Blogger Relations. Buyer Personas. Stats (23). Will Traditional, Social Media Blend? Introducing Topic Hubs.

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Single Grain

FEBRUARY 17, 2022

Here are some SaaS industry stats that are worth considering: The SaaS market share is likely to increase by $99.99 Top-rated SaaS marketing agencies have the expertise in building effective sales funnels based on your preferred buyer persona. Top 16 SaaS Bloggers: Best Business Blogs You Can Learn From.

Advertising Agencies 59

Advertising Agencies Paid Search Agency Marketing Agencies 1 Marketing Budget 59

Hubspot

DECEMBER 29, 2014

2) Buyer Personas. Here''s a helpful template for creating a buyer persona to get you started.). Rand Fishkin, SEO Expert from Moz, once quipped : "''I hit ''publish'' for the first time, and everyone just showed up'' – said no blogger ever.". Create a SlideShare using content, stats, and so on from your post.

Marketing & Strategy 28

Marketing & Strategy Keywords Buyer Personas Template 28

Optinmonster

NOVEMBER 13, 2019

If you’ve created buyer personas , also called customer avatars, this step will be much easier. On top of being able to see keyword rankings, you can get in-depth details on traffic stats, Ads CPC, domain comparisons, keyword difficulty, and so much more. From there, you can brainstorm some more specific terms.

Keywords 78

Keywords Paid Content Traffic Research 78

Vidyard

JANUARY 24, 2022

Tailor Your Video and Your Message to the Buyer Persona 1. Stats Around Video Engagement 2.5 Top Sales Newsletters Want to make sure you don’t miss out on top stats, tips, and trends in the sales industry? Get the ‘Production’ Basics Right 1.1 Use the Best Lighting Available 1.2 Get the Clearest Sound Possible 1.3 Vlog Videos 1.3

Sales Management 65

Sales Management Top of Funnel Best Practices B2B Thought Leadership 65

Hubspot

NOVEMBER 19, 2020

And the number of US bloggers is set to reach 31.7 Sixty-five percent of the most successful North American bloggers have a well-documented content marketing strategy. Among the least successful bloggers, only 14% write down a strategy and 39% admit they don't have any strategy. million in 2020. Clearly, blogging is competitive.

Blogger 101

Blogger Work Management Marketing Management Statistics 101

Hubspot

SEPTEMBER 21, 2012

This can come not only in the form of guest blog content -- where bloggers write content for you and typically benefit by getting inbound links to their site within the content -- but with co-written offer content, too. Check out our latest data-driven offer, 47 Revealing Marketing Stats About Facebook for Business. Think about it.

Enterprise Management 28

Enterprise Management Work Management Wiki Long Tail Marketing 28

SendX

APRIL 1, 2019

Without proper research and understanding of your audience’s persona, every email you send will look like spam in their inboxes. b. For inspiration, you can look at some of the more popular bloggers and media websites out there. Segmentise" your emails : Remember one size fits all emails do not work.

Ad Building 162

Ad Building Marketing & Strategy Opt-out Opt-in 162