Top Employee Advocacy Bloggers You Need to Follow
If you’re looking to turn your business frown upside down with employee advocacy during this crisis, you’re going to need information.
And the best kind of information comes straight from the source.
In this article, we’ll point you to 12 amazing employee advocacy bloggers:
1. Barry Feldman covers employee advocacy strategy
Barry Feldman of Feldman Creative often covers brand advocacy in his blog posts. He’s got plenty of experience!
Best brand advocacy post
Employee Advocacy Best Practices for Bigger, Better, Smarter Social Media
2. Bizzuka: Motivating your employee ambassadors
Bizzuka’s marketing team share all their inside tips and tricks for motivating your employee ambassadors. Their employee advocacy series also covers social advocacy foundations.
Best social advocacy post
7 Steps to Foster Employee Advocacy in Your Company
3. Katie Levinson: In-depth look at social advocacy
Katie Levinson, product marketing manager at CreditKarma, provides in-depth looks at employee advocacy. You’ll learn a lot about establishing good foundations for your employee ambassadorship program.
Levinson also blogs about:
- Content marketing
- Developing brand advocacy culture
- Measuring the effects of your employee advocacy
Best brand advocacy post
“What is Employee Advocacy and How Do Marketers Win With It?” offers an in-depth look at what makes employee advocacy so successful, and demonstrates how you can use it for your marketing.
4. RelationshipOne: Inspire your employee ambassadors
Inspiration is 99% of employee advocacy success. RelationshipOne clearly demonstrate it with their blog. In addition to brand advocacy, they’ll also show you how to integrate your program with the rest of your marketing.
Best employee ambassadors post
Make inspiring your employees and employee ambassadors a part of your culture with “14 Tips To Inspire Employee Engagement & Build a Better Culture.”
5. Tribal Impact: Tell-all brand advocacy guide
Tribal Impact aren’t pulling any punches. Their tell-all brand advocacy guide covers absolutely everything you need to know; from mistakes and best practices, to measuring the impact of employee advocacy.
In addition to employee advocacy, Tribal Impact also blog about:
- Social selling
- Social business
- Content marketing
Best employee advocacy post
The Ultimate Guide to Launching a Social Media Advocacy Program
6. Influencer Marketing Hub: Powerful employee advocacy examples
Don’t repeat other brands’ mistakes – learn from their successes. Influencer Marketing Hub is our go-to source for all things influencer marketing, and that includes employee influencers.
Best employee advocacy post
8 Employee Advocacy Examples to Power Your Brand
7. SHRM: Social advocacy from an HR perspective
SHRM specialize in human resources, and show you how to make your employees happier by turning them into employee ambassadors for your brand!
Best employee ambassadors post
How to Turn Your Employees into Brand Advocates
8. The Dubs: Employee advocacy for finance brands
If you manage a finance brand’s marketing, you’ll love The Dubs. They cover all things marketing and social advocacy for finance companies.
Best employee advocacy post
Employee Advocacy: The Holy Grail for Finance Brands
9. Social Media Today: Employee advocacy case studies
Social Media Today is a great resource for all things social media, and they constantly talk about employee advocacy. You’ll learn a lot by checking out their case studies!
Best employee advocacy post
SMT Employee Advocacy Survey 2019 – Part 3: Effective Approaches to Employee Advocacy
10. Cake HR: Employee engagement and employee ambassadorship go hand in hand
Cake HR is a great resource for engaging your employees, and they help you make the best of both worlds: employee engagement, and brand advocacy.
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The best employee ambassadorship post
How to Turn Disengaged Employees into Brand Ambassadors
11. Marketing Insider Group: Employee advocacy and content marketing
Source: Marketing Insider Group
Employee advocacy can play a vital role in your content marketing strategy, and Marketing Insider Group’s blog shows how to leverage it.
The best employee advocacy post
Why Employee Engagement Is the New Content Marketing Strategy
12. DrumUp: Inside scoop on employee advocacy
Finally, DrumUp is a social media and employee advocacy tool built by marketing and HR geeks.
We constantly share useful information about employee advocacy, so make sure you stay tuned!
The best social advocacy post
10 Principles of Psychology You Can Use to Improve Your Employee Advocacy
Image Source: Feldmancreative