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Social Media, Demand Gen and B2B Executives: Exploiting the ‘Power of Peers’

Modern B2B Marketing

by Dayna Rothman I’m pleased to introduce, editor of DemandGen Report , Andrew Gaffney as a guest blogger. Most B2B marketers know that social media plays an important, and growing, role in their demand generation strategies.

Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

Social Media in B2B Marketing - Survey Results - Everything Technology Marketing , November 16, 2010 The B2B Technology Marketing Community on LinkedIn conducted a survey earlier this year to explore the rapidly changing landscape of social media in the context of B2B marketing. The survey generated over 270 responses from B2B marketers - and the results are in! People use LinkedIn to connect with coworkers and industry peers, get business advice, and even find new jobs.

Top 56 B2B Marketing Posts October 2010

B2B Marketing Zone Posts

Is social media creating a generation of cowards? Your PR team was aware of most of these as it often had a hand in generating those placements. Six killer ways to boost blog traffic and revenue via social media , October 6, 2010 have some blogs that generate considerable traffic. And if you’re a CRM user, you’re almost certainly hearing about Social CRM, the hottest new craze in that 20-year-old field. Marketo (37). Linkedin (90).