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The Ultimate List of Websites Every Blogger Should Bookmark


All bloggers have a number of websites that they visit every single day. In your web browser, bookmarks are links to specific websites that show up as buttons at the top of your web browser -- making it easy to visit your favorite websites. 8) Keyword Tools.

The Business Blogger's Ultimate Guide to Mastering Lead Generation


For HubSpot's blog, we've found that banner CTAs that stand out from the rest of the page tend to perform the best. Link some of the keywords to relevant landing pages, as you can see in the first example below, which links to the landing page for our ebook on dynamic content.

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Polish up your best content to drive content marketing value

grow - Practical Marketing Solutions

For a little over a week, I have been thinking about writing this post, but haven’t gotten around to it, and just a few days ago HubSpot’s Pamela Vaughan posted a blog that is literally the same thing I was planning to write. By Luke O’Kelly {grow} Community Member.

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10 Free Tools Every Business Blogger Should Bookmark


As a business blogger , most of the tools you need to do your job live right up there in your noggin. Here are 10 free tools that will make you a better business blogger , and how to use them. 10 Free Tools Business Bloggers Should Bookmark. 3) Google Keyword Tool.

Rick Short Explains How to Turn Staff Into Prolific Bloggers

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Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

34 (of the) Best Google+ Tips, Tactics and Guides of 2011


The Ultimate Google+ Cheat Sheet by HubSpot Blog. ** 5 STARS. If Google’s search results become heavily dependent on social signals from Google+, then there’s going to be heavy pressure on the net’s websites to embed the Google+ button.

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Tools that help generate blogging ideas


Every blogger knows the challenge of finding topics to write about. Portent is a fun site that helps you hash out an idea or a title for a blog by just entering a keyword or key phrase into the free online tool. Hubspot’s Blog Topic Generator.

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The 14 Best Content Planning and Research Tools


Use this constantly to make sure that the keywords you are targeting are not losing steam. You’ll also be able to get suggestions for other valuable keywords.” — S toreYa Blog. Enter any URL and find other websites that are similar. Showcase reviews: HubSpot, SnapApp.

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Six Ways to Search-Optimize a Blog


Many of the same principles apply to optimizing a blog for search as for optimizing a business website : use keywords in the body copy, post titles, subheadings, permalink URL, image alt tags and meta tags. But a blog also presents additional opportunities for search optimization beyond those that apply to standard websites (which is why Google loves blogs ). But with a blog, you can create any (reasonable) number of top-level categories, and give these keyword-rich labels.

New Breed of Web Metrics Can Help Marketing Executives Make Better Decisions


Every discipline within marketing and PR has its own tools, among them: Content development: CMS tools (WordPress, Joomla, HubSpot, 100s of others), Adobe CS, tools for creating infographics , etc. Today, web presence goes way beyond a company’s website.

The 16 Best Sites for Free Stock Photos and Videos


I use them when building websites.” 12) HubSpot Free Stock Photos. HubSpot’s library of 500+ free stock photos. ” — HubSpot. Showcase reviews: HubSpot. A collection of more than 3,600 categorized and searchable free images for bloggers.

22 Free Content Marketing Tools To Drive Your Content Marketing Plans

B2B Marketing Insider

Here I have listed my favorite free content marketing tools to help you assess your current ranking on the important keywords your potential buyers are using. I list out tools to help you determine which keywords you should be using. Hubspot Marketing Grader. Keyword Discovery.

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Anyone with a New Idea is a Crank Until the Idea Succeeds


Since its introduction, the concept has been embraced by tools vendors and covered in publications like iMedia Connection , Search Engine Watch , Business2Community and Social Media Today , and Website Magazine.

The Beginner's Guide to Small Business Marketing Online


To ensure that your website shows up in search ahead of your competitors, It's important for your company to invest in search engine optimization (SEO) and keyword research. How can I make a website without a developer? Why isn't my website appearing in Google? Website.

Should You Have Multiple Top Level Domains for a B2B Web Presence?

B2B Marketing Traction

Once upon a time it was thought that businesses could get better search engine performance if they owned multiple keyword-rich URLs that open separate, optimized websites and link to their main business website. You may compete with the search performance of your main website.

24 (of the) Best Business Blogging Guides, Tips and Tools of 2011


With Google’s most recent Panda algorithm updates, attributes like content freshness and social signals (strengths of blogs, not corporate websites) will gain increased importance in search ranking. Guidance for New Bloggers. 20 Common Mistakes Made By New Bloggers by Ink Rebels.

The Modern Nonprofit's Guide to SEO


They also need to be refreshed to reflect changes in your keyword strategy or to adapt to changes in Google's SERP priorities, which happen constantly. If it's been awhile since you took a look at your keyword list, time for a fresh look. SEO can be a funny thing.

What would I do if I were starting my blog from scratch?

grow - Practical Marketing Solutions

Here is mind game successful bloggers play with each other. “If And when that happens, if blogging is the first thing that drops off the table, you will never, ever become a successful blogger. Here is mind game successful bloggers play with each other. “If

The One Thing That’s Better Than Knowing Your Customers

grow - Practical Marketing Solutions

” There are several ways you should be tracking customer behavior … Your Website. Current customers and potential customers who visit your site (a CRM like HubSpot can deduce this info for you). What keywords impact your site the most?

How To Turn Your B2B Blog Into a Golden Egg-Laying Goose

The Forward Observer

In HubSpot''s State of Inbound Marketing Report , the benefits are pretty darn clear: More traffic: Companies that blog get 55% more website traffic than those that don''t blog. Guest Bloggers - Ask other bloggers in your industry to contribute guest posts.

The 29 Best Social Media Monitoring Tools


Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. Real-time media monitoring for your brand, products, competitors, and/or keywords, across social media and the web.

48 Phenomenal SEO Guides, Tips & Tactics


The practice of SEO has (of course) changed considerably over the past few years, and Courtney Seiter recognizes those changes in this noteworthy guide explaining what exactly SEO is today, how search engines rank content, and what SEO professionals do now to optimize websites for search.

Use This Agenda For Your 2016 Content Marketing Plan

grow - Practical Marketing Solutions

Their #1 goal is to drive e-commerce sales through their website and other retailers where their product is available. Increase content on our website (perhaps with a blog) to increase metrics like time spent and pages viewed. Increase ad spends on content and keywords for our industry.

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Blog SEO for the Modern Marketer: How to Optimize Your Posts


With Google making 10 algorithm changes in the last four months and keyword data getting harder to come by, it may be ideal for marketers to take a step back and get back to SEO basics. Turn Keyword Research Into Blog Topics. Keywords do best when they’re at the front of the headline.

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17 of the Best WordPress Plugins for Marketers


Marketers can take advantage of all of Jetpack's features to enhance their website, or pick and choose just what they want to activate based on their unique needs. Want to prevent Google from following broken links on your website? Looking to better understand your website visitors?

Want More Blog Traffic? Focus on Growing Subscribers


On the HubSpot blogging team, we found that investing in the growth of your email subscriber base is critical to growing and scaling traffic to your blog -- whether it's in its infancy, or it's been around for years. "How do I grow traffic to my blog?".

How to Analyze Your Blog Posts: A Beginner's Guide


Optimize your blog posts around keywords you want to rank for. Build relationships with other bloggers and influencers in your industry. Even though you want more traffic to your website, you don't want the quality of the traffic to suffer and therefore lower your conversion rate.

26 Content Marketing Tools to Use in 2013 | OMI Blog

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I can add it through the Evernote website, and it syncs to Evernote on my phone and tablet. The keywords people are using to get to your website, for example, tell you what topics people are interested in and searching for. Visit Authors Website | All Articles From This Author.

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Content Marketing Strategy: A Comprehensive Guide for Modern Marketers


You want to do better next year, so you start a blog on your website and publish posts about some of the common tax-related issues your target customer faces. Aim to have three bloggers on staff, and two employees for each of the other roles. Blogger. At HubSpot, we use.

Link-Building Best Practices for Targeting a UK Audience


Our cheat sheet includes tips specifically for targeting a UK-based audience in respect to two types of SEO strategies: On-Page SEO Strategies: This includes optimizing the pages on your website for search, such as adding keywords to your URL structures, your page titles, your header tags, and so on.

How Much Should You Pay For Content?

Paul Gillin

I recently noticed a bylined article by a veteran Wall Street Journal reporter on a Cisco promotional website. Demand Media , whose formulaic, keyword-driven approach to topic selection enrages many journalists, is rumored to pay as little as $.10

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The Ultimate Guide to Creating Shareable Infographics Using PowerPoint or Keynote


Just head over to Google Analytics (or dig into your HubSpot software) and pull up your most popular pages (from the last 6-12 months) by going to Behavior > Site Content > All Pages. Just don’t forget to save the website address (URL) for each resource you cite.

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25 social media listening aids to increase your hearing


71% of consumers are more likely to make a purchase based on social media referrals (source: HubSpot ). Google Trends : Allows you to see how Google search volumes for a specific keyword(s) have changed over time. One of is best features is that it can compare multiple keywords.

Marketing Research to Bookmark for Your Next Blog Post


For all of you content creators, bloggers, SEOs, and market researchers, we feel your pain. 19 Marketing Research Websites to Bookmark. Here are two of Siege’s “closer look” research articles: Which Keywords Have the Worst CTR? 19) HubSpot. Source: HubSpot.

21 of the Best Social Media Marketing Guides of 2013 (So Far)


” 30 Terrible Pieces of Social Media Advice You Should Ignore by HubSpot. Beyond the obvious (keywords, title, description), he notes that “appearing higher than all the other videos targeted at the same keywords will depend on user engagement.

8 Ready-Made Job Descriptions to Recruit an All-Star Marketing Team


What's better than a blogger for a dog supply-selling ecommerce site? A blogger with four poodles at a dog supply-selling ecommerce site! 2) Blogger/Blog Manager. And hiring a dedicated blogger or blog manager is crucial in creating remarkable content.

So Your Ebook Didn't Generate Leads? You Could Be Making These Rookie Mistakes


You put it on your website. Keywords. For example, this ebook below from the HubSpot library is ideal. Includes keywords that resonate with your prospects. This can include: Writing guest posts for high-traffic bloggers. We've all had it happen before.

Want More Web Traffic? How I Used the 'Skyscraper Technique' to Drive 70K+ Page Views


Set up Google Alerts for keywords related to topics you want to cover, use BuzzSumo to research the pieces of content that have been most-shared around specific keyword phrases, and analyze opportunities based on search volume with HubSpot's Keyword App or Google’s Keyword Planner.

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8 Guaranteed Ways to Increase Social Media Reach


Make sure the bios/profiles for your social media accounts are complete and that they include clear and concise descriptions of your business, your company logo, and your website URL. Many social media sites now have official 'follow' buttons you can include on your website and blog.

Optimized Links in Press Releases & Guest Posts Can Harm Your SEO, Says Google


Clearly, the above example is a blatant example of keyword stuffing and should absolutely be avoided. It''s like my favorite analogy about diet pills," said HubSpot SEO Manager Rebecca Churt. In other words, keyword-rich, as you saw in that earlier example.

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