How to Tailor Marketing Content to a Local Audience’s Needs
Marketing Insider Group
MARCH 31, 2021
Whether yours is a small business that focuses on your immediate area or a multinational corporation with local franchises and offices, your customers need to find you online and off. For example, if you operate a Steak n’ Shake in New England, your local customers probably won’t search for your products with the word “milkshake.”
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