Webbiquity

MARCH 12, 2012

Many “traditional” journalists now write blogs; does that make them bloggers? What are the (current) best practices for pitching bloggers? How can you make a press release more friendly to blogs, Twitter and search engines? Blogger Outreach Remains Crucial for PR Pros by SocialTimes. by Blogging PRWeb.

PR 100

PR Blogger Tips Best Practices 100

NuSpark Consulting

MARCH 3, 2016

Now you need to distribute and promote it. Promote your white paper using online press release distribution services. Most press release distribution services clearly spell out how many links you can include. Most press release distribution services clearly spell out how many links you can include.

Paper 100

Paper Lead Generation Promotion Paid Search Agency 100

Webbiquity

APRIL 5, 2010

Interactive PR, sometimes called social PR, is a combination of search-optimizing press releases, creating social media releases through tools like PitchEngine , blogger outreach and the use of social media to promote company news and announcements. Blogger Outreach. Blogger Relations by Sourcing Innovation.

PR 100

PR Blogger Outreach Best Practices 100

Webbiquity

DECEMBER 6, 2010

In this example, a press release is distributed online, posted to the company’s Facebook and Twitter updates, and used to create a social media release (using a tool such as PitchEngine ). For SEO and traffic purposes, the press release and social media release link back to the company’s website/blog. Since many (most?)

PR 100

PR Social Media Media Blogger 100

markempa

JUNE 3, 2012

Laura Sturaitis, Executive Vice President of Media Services and Product Strategy, Business Wire , a press release distribution company. Multimedia press releases spread news faster. Multimedia press releases use links, videos and images to tell the story, and they attract attention. A blogger may grab an image.

Public Relations 120

Public Relations Lead Ranking Lead Scoring Tactics 120

Webbiquity

JANUARY 12, 2011

Effectively connect with bloggers and other key online influencers in your industry? The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk. Public Relations: The best press release is no press release by MarketingSherpa. Social Media Press Releases and Blogger Outreach.

PR 100

PR Tools Tips Blogger 100

NuSpark Consulting

NOVEMBER 19, 2012

Even the top professionals in the field work to stay ahead of Google; what of article submission services, what of social signals and bookmarking, how do I attract bloggers to pick up client articles, and on and on. Distributing “article spam” may still work today, but does it really make sense to continue to fight Google in the long run?

SEO 100

SEO Planning Blogger Content Marketing 100

Outgrow

DECEMBER 20, 2022

Role of Press Releases in ranking higher in SERPs. Mickie’s press releases have led to the publication of pieces in the Wall Street Journal, CNN, Bloomberg, and numerous other esteemed media outlets. The real goal is to have a journalist look at that press release and turn it into an original article about you and your company.

PR 52

PR Marketing & Strategy Paid Search Agency Marketing Strategy 52

MLT Creative

JULY 1, 2011

Although Benjamin Franklin may not have had an iPad or laptop to record his thoughts, nor the Internet to spread them, his quilll, printing press and colonial distribution methods worked well in his time. Sound like any contemporary bloggers you know? Solid advice for any blogger. And most fools do.”

Blogger 40

Blogger Advertising Agencies Paid Search Agency Inbound Marketing 40

ClearVoice

AUGUST 3, 2021

The CPJ is made up of a group of global experts who follow, monitor, documents, and take action on violations of press freedoms. . The Fourth Estate efforts are focused on helping support and nurture an active free press by promoting news reporting as a needed resource for a well-balanced society. ” National Press Club.

Organization 104

Organization Press Ethics Thought Leadership 104

Launch Marketing

MAY 24, 2018

Distribute a Press Release to Relevant Publications and Influencers. Press releases are still a commonly used and effective way to disseminate information about B2B company launches, however the content and distribution of a great press release has changed. What would they want to read?

Paid Search Agency 57

Paid Search Agency Promotion B2B Marketing Planning 57

Optinmonster

MAY 16, 2023

It involves collaborating with other website owners or bloggers to contribute valuable articles or posts relevant to their audience. Press releases are designed to generate media coverage and public interest in your company, products, services, events, or any significant developments related to your business.

SEO 77

SEO Lead Scoring Lead Ranking Link Building 77

Hubspot

MARCH 14, 2011

Press releases are like vitamins for people: we either obsess over them or don’t take full advantage of them. View our video discussing how marketers can optimize their press releases: Why Submit Your Press Release to Distribution Services? Where to Submit Your Press Release?

Press 28

Press Optimization Word of Mouth PR 28

Hubspot

OCTOBER 14, 2011

Press releases were originally designed as a tool to generate media coverage and attention. Now, in the days of inbound marketing , press releases have a totally different purpose. Press releases should be viewed as news updates directed at your potential and current customers instead of just the broad media.

Press 28

Press Distribution Inbound Marketing Blogger 28

B2B Marketing Traction

DECEMBER 30, 2013

Will you publish a launch video and distribute a press release online, post launch messages on key social media platforms? Will you arrange for bloggers in your industry to write about your launch? Fourth, when it’s time to launch that new product or service, put a plan together for how you will do it.

Web 2.0 100

Web 2.0 Planning Business Advertising Agencies 100

KoMarketing Associates

MAY 21, 2015

For example, if building an improved presence amongst bloggers is a core strategy for content distribution, perhaps setting a specific goal for executing quality comments on reviewed blog posts (on others’ blogs) per week will help motivate the effort. Spend some time offline and make sure the computer is nowhere in sight.

B2B Marketing 120

B2B Marketing Content Marketing B2B Paid Search Agency 120

Biznology

JUNE 28, 2013

Press Releases. Investing in a monthly press release and distribution can help you achieve greater visibility in a few ways. Basic distribution via PRWeb starts at $99. But if you’ve put off blogging because you’re not a great writer, spend some of your budget on hiring a freelance blogger or content marketing agency.

Paid Content 80

Paid Content Spending SMB Budget Programs 80

Hubspot

JULY 30, 2013

Do those search engine optimized press releases you''re sending actually boost your search rankings? While the question of whether anchor text links in press releases ever actually pass search value has always been debatable, a recent update from Google seems to shed some more light on these issues. Well, there you go. what gives? "It''s

Press 28

Press PageRank Optimization SEO 28

Contently

MAY 17, 2016

The concept was developed and is funded by Melo , a media and logistics company based in Münich, whose main business includes distributing print and digital press. Melo does logistics and press distribution, but what they hadn’t done before is create content,” he said. It’s an experiment.

Content 81

Content Press Distribution Ad Agencies 81

KEO Marketing

NOVEMBER 18, 2015

You published a press release, reached out to media contacts, or designed a campaign that attracted attention from networks and publishers. In addition to creating and distributing a press release to announce the launch, the company might also email or tweet at prominent bloggers who write about small business issues.

Public Relations 48

Public Relations Social Media Media PR 48

NuSpark Consulting

DECEMBER 9, 2012

All white papers should be promoted via online press release distribution services. Relevant Blogger Outreach. Compile a list of influential bloggers and online editors, and send them a release on your paper, and explain the rationale on why readers would be interested in reading it. Social Media. Third Party Email Lists.

Paid Content 100

Paid Content Paper Lead Generation Promotion 100

Content Marketing Institute

DECEMBER 11, 2017

I learned content distribution, syndication, and SEO very much by accident. One of the most important tools in creating that kind of awareness, I’ve learned over the years, is content distribution. See key content distribution terms near end of this post.). It’s like getting great press on TV. schreibot Click To Tweet.

Traffic 94

Traffic Top of Funnel Lead Ranking Paid Search Agency 94

ClearVoice

MARCH 8, 2022

Rather, her emphasis and expertise focus on content creation, distribution, and usage to build online businesses. So yes, there is a reason why Ann is recognized by ForbesWoman as one of top 20 women bloggers and is cited by Forbes as one of the most influential women in social media. Lilach Bullock , founder, Lilach Bullock Ltd.

Work Management 52

Work Management Paid Search Agency Content Marketing Planning 52

Convince & Convert

JULY 7, 2011

I received two emailed press releases with no cover note and no personalization or explanation of any kind from Braintrust Marketing & Communications in Las Vegas (presumably the agency for Buca di Beppo). But when it comes to their Facebook promotion, I’m feeling a little sick to my stomach. We’re Crazy About Likes.

Click Rate 150

Click Rate Facebook PR Social Media 150

Valasys

AUGUST 3, 2023

Just like the printing press revolutionized the distribution of information, automating tasks streamlines processes and boosts efficiency. Review: Ahrefs is praised for its comprehensive data and user-friendly interface, serving various businesses, from bloggers to global multinational brands.

SEO 52

SEO Automation Lead Ranking Lead Scoring 52

Biznology

JANUARY 28, 2015

But if your blog is filled with press releases, case studies, and testimonials–and no other real content–your readers are going to tune out. The key is choosing a content distribution plan that you can actually stick with. Bloggers have to love writing (or at least like it a lot) to produce excellent content.

Copywriting 80

Copywriting SEO Blogger Case Study 80

Sprout Social

APRIL 13, 2017

Celebrity influencers get lots of press around their multi-million dollar earnings and the brands that are writing those checks. Not only are brands getting distribution to each creator’s individual followings, they’re also getting an exclusive license to use the creator’s content across their owned and paid channels.”.

Social Media 97

Social Media Media Advertising Agencies Word of Mouth 97

Outgrow

SEPTEMBER 8, 2022

It’s just distributing articles to different publications and getting them posted. So if you’re just some random blogger or website, may not get accepted, because they may not consider it a reliable site, and you can get a lot of those for cheap. So the press releases also might help you get more publications.

Wikipedia 98

Wikipedia SEO Work Management Marketing Management 98

B2B Memes

OCTOBER 8, 2010

Stepping into the breach, the American Society of Business Press Editors has worked to ease the transition to a social-media world by, among other efforts, sponsoring a number of Webinars for B2B editors on this and related topics. Be a blogger. In a recent blog post , he noted a dramatic change in the source of his work.

Social Media 100

Social Media Media Lead Ranking Blogger 100

Webbiquity

NOVEMBER 12, 2012

According to content management guru Joe Pulizzi , “Content marketing is the marketing and business process for creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience – with the objective of driving profitable customer action. Content Marketing.

Marketing Management 100

Marketing Management SEM Lead Ranking PR 100

Content Marketing Institute

OCTOBER 15, 2017

It lives in a very competitive food content space – everything from TV channels devoted to the topic to websites as well as countless bloggers and vloggers. Example: Audience thinking – I now believe I can make changes to provide my children healthier meals even in our time-pressed schedule. Is what they’re saying true?”.

Top of Funnel 111

Top of Funnel Trigger Marketing Content Fulfillment 111

WebMarketCentral

SEPTEMBER 6, 2007

To add a few of my own thoughts to the last post by Cece Lee , "blogger relations" are becoming as important as media relations in PR strategy. Connecting your content with bloggers is increasingly important for several reasons: Bloggers have increasing influence. Bloggers are passionate about their subjects.

Blogger 20

Blogger PR B2B Thought Leadership Telemarketing 20

6sense

JANUARY 7, 2016

Modern marketers are awash in new technologies, distribution channels and strategies. Press Relations / Analyst Relations – who knows every journalist, analyst and blogger writing or researching your space? Your PR/AR lead of course! This is the connector who is linked to every mover, shaker and influencer in your industry.

Enterprise Management 48

Enterprise Management B2B Marketing Ad Building Marketing Management 48

Hubspot

JULY 19, 2011

With the exception of "the exclusive," the primary tool in the arsenal for planting stories has traditionally been the press release, a brief, persuasive, one or two page document intended to persuade its journalist recipients that a certain topic is worth their time, attention, and coverage. But press releases don't work that way anymore.

PR 28

PR Content Marketing Work Management Press 28

Moz

JUNE 8, 2020

Is there explicit value for customers if this demand could be supplied locally instead of via distribution/online channels? Buy Local associations Chambers of Commerce and other business associations Local government bodies and officials A formal focus group Friends and family Local reporters and bloggers Successful local business owners.

Planning 72

Planning Business Paid Search Agency Communities 72

Webbiquity

APRIL 21, 2016

Many marketing and business executives believe that the press release has become an outdated promotion tool. Press releases (or better, news releases) are still used in B2B and can produce meaningful results if produced and distributed properly. Paying for distribution that’s too broad is a waste of resources.

Press 100

Press Privacy Policies B2B Blogger 100

The Effective Marketer

JANUARY 25, 2009

There are meetings to prepare a statement or press release, meetings where team members report the status of their tasks, meetings to inform other executives, and so on. Following Drucker’s advice, you should first identify what type of meeting is needed, since different meetings require different kinds of preparation.

Planning 100

Planning Work Management Effectiveness Marketing Management 100