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The Ultimate Collection of Free Content Marketing Templates


I joined HubSpot in September 2011 as a blogger. My content role has evolved eons beyond what I could ever have imagined. These days, content means so much more than just writing. Download our full collection of free content marketing templates here.

The Ultimate List of Websites Every Blogger Should Bookmark


All bloggers have a number of websites that they visit every single day. What are some of the best websites that all bloggers should add to their bookmark bar? 22 Websites Every Blogger Should Bookmark.

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6 Tips for Encouraging Your Team to Blog


When it comes to search engine optimization and conversion rates, content marketing is an absolute necessity. Unfortunately, if you don’t have a dedicated team of writers, you might struggle with producing high-quality content consistently. Business Blogging Content Marketing

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5 Powerful Techniques To Boost Your Content Marketing


Every day, large and small businesses use content marketing to increase their conversions, leads and traffic. To really drive home heavy conversions, you need to branch out of your comfort zone a little and take your content strategy to that next level. Can you scale that content?

How to Transform Yourself Into an Agile Business Blogger


Many inbound marketers and business bloggers get so caught up in (or weighed down by?) the idea of creating blog content , that after hours or days of looking at a blinking cursor, there's nothing but an outline or a few introductory sentences to show for their work.

Smart Agency Tips: How to Design Better Websites for Your Clients


Anish vonAhlefeld of Intuitive Digital says she audits the current site’s content and pages, and reviews the analytics to get a better grasp on what is working and what is not. Often, clients will contribute to the project by providing photos, videos, and written content.

11 Pro Tips for Better Business Blogging

delicious b2bmarketing

The content of this post was sourced from the Young Entrepreneur Council, a non-profit led by the world’s top young entrepreneurs. Make your blog worth reading by collecting valuable content and making it easier to stay on top of for readers. Most of these tips are tried and true.

How to Take an Audience-First Approach to Your Content

Content Marketing Institute

How do you identify an effective space in the content arena for your brand? We developed the audience journey as a tool for content marketers. Its sole purpose is to align your brand’s content with the needs of your audience. It focuses on “help” content. content).

7 Steps to a Successful Blogger Outreach Campaign

Hinge Marketing

This process is known as “blogger outreach.” ” Simply put, blogger outreach is a combination of a PR campaign and a linkbuilding campaign. But you are also building relationships with bloggers, many of which are influencers in the blogosphere and specific industries.

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Why Brands Need a Mission to Create Great Lifestyle Content


The broad scope of lifestyle brands like Lululemon can present a huge content opportunity. What content topics are relevant? The mission statement that guided Lululemon’s rise to success provides a strong template for brands developing their own mission.

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7 Reasons Why Your Business Blog Is Failing (And How To Fix Them)


Some would even go as far as saying that if you’re not online with a regular stream of fresh content, you don’t exist. If you want to build your blog readership, you have to publish content consistently. 5 The Content Isn’t Useful. Guest post by Eric Brantner.

30 Amazing Marketing Tools, Tips & Tricks We're Thankful For


So I asked a bunch of marketers what tools, tricks, and tips make them salivate more than a juicy turkey, and they came up with some awesome stuff(ing). Content Creation Tools. But holy cow do bloggers use this a lot. It's a content or SEO auditor's dream.

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9 Ways to Recycle Your Blog Posts Into Other Content Formats


Today, marketers are feeling the pressure to pump out more and more content to get noticed -- plus it''s got to be readable, engaging, and shareable. You need to dedicate more time to researching and write the best and most engaging content you can. Bonus Tip. Bonus Tip.

4 Tips for B2B Marketing on Facebook

delicious b2bmarketing

Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! The trick is coming up with meaningful content that people will want to share, and that brings them back again and again. 4 Tips for B2B Marketing on Facebook (tags: facebook business) [.]

Get Over That Fear of Commitment—Your Content Marketing Program Depends on It

Content Standard

Are you fully committed to your content marketing program? If so, you’re in the minority: according to the Content Marketing Institute, only 20 percent of marketers feel the same way. The idea of consistently using content is still novel. Content Strategy Marketing

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A Quick-Start Guide to Paid Content Promotion

Content Marketing Institute

If you want your #content discovered at scale, amplify its power through paid promotion, says @joderama. Below is an overview of some paid promotion opportunities content marketers should be considering, along with some helpful guidance on how to get the most value from those efforts.

The 26 Best WordPress Plugins


WordPress is far and away the most popular content management system (CMS) for websites. In its early days, the relative ease of use compared to technical power attracted bloggers to the platform, and its open source nature attracted a broad developer following.

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26 Content Marketing Tools to Use in 2013 | OMI Blog

delicious b2bmarketing

26 Content Marketing Tools to Use in 2013. On 01.09.13, In Content Marketing , by Kari Rippetoe. Content marketing is so hot right now. Marketers certainly need to focus less on producing more content and turn their attentions towards producing quality content.

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Content Marketing on a Shoestring Budget: Distribution

Marketing Action

Here’s part two of of our recap of the webinar “ Direct Marketing on a Shoestring Budget, Part 2: Content Marketing.” In the last post, I covered Carolyn Goodman’s tips for generating outstanding content; you can check that out here. Social sharing buttons on all content.

17 Brilliant Sources of Content Hiding Right Under Your Nose


Creating content is a pain in the puppy. That's coming from someone whose entire job is to create content. Needless to say, we've gotten mighty creative at finding solutions to content creation shortages -- solutions that are usually right under your nose! Keep reading this tip.

The Best Content Marketing Books of 2017 to Boost Your Creativity and Productivity

Content Marketing Institute

If you’re a chief content officer , copywriter, designer, or programmer searching for ways to create more and better content in less time, you’ll find fresh ideas for improving your creativity, productivity, and writing skills with these best books from 2017. HANDPICKED RELATED CONTENT.

The 28 Best Influencer Marketing Tools


Influencer marketing tools can help marketers identify the most relevant and engaging bloggers, journalists, and media outlets in their specific industry segments; reach out to them more effectively; automate low-level, repetitive tasks; and track and monitor results.

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12 of the Best WordPress Guides, Hacks and Plugins of 2010


WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. The English is broken but the list of free template sources, like Wp Mojo , eBlog Templates and ThemeLab is excellent.

How to Create an Infographic in an Hour, the Sexiest CTAs on the Web, and More in HubSpot Content This Week


I do my laundry, vacuum the one area rug in my apartment, and make sure every dish is sparkling clean -- and then sit down to catch up on all the content I missed during the week. Even during a light week of work, I miss a lot of great content on the web.

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How to Get More Leads from Your B2B Blog

Marketing Action

To have some content for the email newsletter? For another perspective on blogs – from the readers’ point of view – here’s which content formats B2B buyers say they use the most. The data is from the 2015 Content Preferences Survey, published by Demand Gen.

A Simple Formula for Writing Kick-Ass Blog Titles


It''s one thing to write great content, but it''s another thing to get it read and ranked -- which is where nailing the title comes in. Titles are what sell the content. And download this free report for even more data-backed tips on writing awesome titles and headlines.

How Your Nonprofit Should Be Using Content to Emphasize Donor Impact


To be an inbound-focused nonprofit organization , you must be using content to spread awareness of your cause, attract new constituents, and bring back past supporters. So how can you use content to communicate your mission, and the tremendous impact of your donors' support?

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The Blogger’s Guide to Online Marketing

The Effective Marketer

The Blogger’s Guide to Online Marketing is one of ProBlogger ’s newest ebooks, written by the Web Marketing Ninja. Written specifically for bloggers, this online marketing guide features yet another set of 31 steps intended to help bloggers start making money with their blogs. Many bloggers go years and years without seeing readership increase or any revenue at all. My biggest takeaway is that there is so much more to blogging for profit than great content.

The 31 Best Tools for Improving Your Writing Skills


Download The Marketer's Pocket Guide to Writing Good for free tips on how to become a better writer. Publishing content on a consistent basis is crucial in the blogging world. Tools like Twords can help bloggers commit to writing consistently. Words are hard.

How to Plan a Seasonal Marketing Campaign: A 5-Step Guide


Rather than miss out on an opportunity to connect with you audience and leverage the ongoing conversation during any given season, we put together some tips designed to help you get your campaign off the ground. When will they be most willing to share the content or engage with the campaign?

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16 of the Best Brands on Instagram Right Now


In a world where visual content has become a crucial part of any business' marketing strategy, Instagram presents a unique opportunity to visually represent your brand, celebrate its personality, and keep it top-of-mind for all those users who scroll through their Instagram feeds every single day.

"Free" Stock Photos, New Gmail Layouts, and More in HubSpot Content This Month [March Roundup]


Educational Content. 7 Facebook Marketing “Tips” and “Tricks” That Don’t Actually Work. In this blog post you will find a list of the “tips” and “tricks” that could do more harm than good. Confessions of a Full-Time Blogger.

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Get Your Blog On: 4 Steps to Blogging Success

Modern B2B Marketing

Interestingly enough, now that I’m a Content Marketer at Marketo, part of my responsibilities include managing the blog, where oversharing can actually be a good thing! As a brand, people want to know about your tried-and-true experiences and the tips and tricks you’ve learned along the way.

A Simple Guide to Creating an Expert Roundup Post


And the best part is, you only need to write 20% of the content -- the other 80% is written by experts in your niche. 80 Productivity Tips From Incredibly Busy Experts. How To Survive A Party: 42 Experts Reveal Their 3 Best Party Tips For Introverts.

SEO for Mommy Bloggers


At last week's Blogging for Business conference , Shannon Johnson of the What About Mom blog mentioned that someone should write a post about search engine optimization (SEO) for mommy bloggers. These are two tags that appear in your template code.


Not Getting What You Want From Blogging? Ask These 11 Questions


Check out these free buyer persona templates to get you going.). Looking for insight to guide her own headline strategy, Shoor used a script to analyze over 100 blog posts to determine what type of content works best. Blogging Content Creation Daily WeeklyYou did it.

Why Your Presentations Are Putting People to Sleep


We’re satisfied with PowerPoint templates straight out of the 90s, Times New Roman fonts, and bullet points -- a combination more powerful than Nyquil. Sites like Canva can help you generate professional-looking visuals using your custom content. content creation

24 Favorite Inbound Marketing & Digital Media Buying Tools That Don’t Include Google


Tools that Cover Search Marketing, SEO, Social Media, Conversion Rate, and Content. Buzzstream is a neat tool that helps me find bloggers and engage with influential bloggers, with the goal to get article backlinks as part of the link building process. Tracking all the major social sites, the tool helps me analyze the overall effectiveness of content, and which are your most powerful influencers. Content.

So Your Ebook Didn't Generate Leads? You Could Be Making These Rookie Mistakes


But you were told ebooks are one of the most effective forms of content marketing. Once you have this information, you'll be able to more easily and consistently produce targeted content. This can include: Writing guest posts for high-traffic bloggers.

5 Useful Lead Nurturing Tactics to Get More Opportunities

B2B Lead Generation Blog

Top of the Funnel (TOFU): People at this stage are searching for ideas, tips, and resources to help them answer questions and get ideas for problems they’re facing. During this stage, you’ll share content to help progress them from interest towards purchase intent. Marketers allocate the largest chunk of their budget to TOFU (channels, content, and martech). Sales people often struggle with developing nurturing content without support.