Content Marketing Strategy: A Comprehensive Guide for Modern Marketers
JULY 21, 2015
You do some keyword research and notice about 2,000 people are searching for an "infographic generator" every month, so you decide to build one that people can use for free once -- and if they like it, they can create more infographics for free if they provide a name and email address.
50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)
SEPTEMBER 12, 2011
by B2B Lead Roundtable Blog. John Bottom has crafted an amazing, creative, interactive B2B social media landscape image with links to a large group of key B2B bloggers like Mark Schaefer, Joe Pulizzi, Beth Harte and Tony Karrer. Why Not Be The CMO Of Everyone?
139 Content Marketing Blogs to Watch in 2017 (Broken Down By Category)
DECEMBER 22, 2016
From actionable content marketing and demand generation techniques to the latest marketing technology and industry insights, this list of top content marketing blogs has something for everyone. Demand Gen / Lead Gen. Become A Blogger. Smart Blogger. Wider Funnel.
73 Experts Reveal B2B Marketing Trends to Leverage in 2017
DECEMBER 14, 2016
Instead of launching a new content platform, consider buying a media platform or blogger site that your audience is already engaged in. Provide solutions and start them on the sales funnel. Which leads me to: Writing well is hugely critical in marketing.
PowerViews with Trip Kucera: Best Practices & Surprising Trends
APRIL 18, 2012
Trip is also an author, a speaker, and a blogger. Social Media is Becoming a Lead Gen Vehicle. He adds what’s holding companies back is the skills gap: only a subset of adopters are using more of the advanced capabilities like lead scoring and lead nurturing.
Top 37 B2B Marketing Posts and Hot Topics August 2010
B2B Marketing Zone Posts
SEPTEMBER 8, 2010
Nurture The Leads In Your Sales Funnel – On Social Media - Lead Views , August 27, 2010 Today, in most B2B companies, the marketing departments engage in Lead nurturing programs. Lead nurturing in fact becomes an integral part of the Lead Management process for those companies which use Marketing Automation solutions. In both these scenarios, emails emerge as the most popular lead nurturing channel. CMO social landscape. . Lead (193).